Marketing Automation Coordinator / Specialist

We are seeking a detail-oriented Marketing Automation Coordinator/Specialist to support the delivery and optimisation of marketing automation campaigns on a fixed-term, part-time basis (ending June 2027).

Based in Rowville, this role offers flexible part-time hours of up to 15 hours per week and free onsite parking.

Key responsibilities:

• Build, schedule and deploy email and automated marketing campaigns.
• Maintain customer data, audience lists, segmentation and campaign workflows.
• Support campaign testing, quality assurance and reporting.
• Monitor campaign performance and identify opportunities for improvement.
• Coordinate campaign content, approvals and timelines with internal stakeholders.
• Assist with maintaining marketing automation processes, documentation and best practices.
• Ensure communications align with brand guidelines, privacy requirements and marketing standards.
• Develop, manage, and execute email marketing campaigns across Retail and Trade 

About you:

• Experience using a marketing automation, CRM or email marketing platform.
• Strong attention to detail, particularly in campaign setup and data accuracy.
• Comfortable working with customer data, reporting and campaign performance metrics.
• Good written communication and stakeholder coordination skills.
• Ability to manage priorities independently within limited weekly hours.
• Experience in retail, automotive, B2B or multi-location marketing environments is desirable.

Looking after you:

We are committed to ensuring our people are well looked after. In addition to a rewarding and challenging career, we will provide:

• Staff discounts across the GPC Asia Pacific group of Companies
• Private health insurance discounts
• Employee assistance program
• A highly safety conscious work environment
• We proactively support our working parents in a variety of meaningful ways, and our parental leave top-up allowance is one of the ways we do this
• Paid volunteer leave allowing you to give back to your chosen charity/community organisation

GPC Asia Pacific
Movement is in our DNA. We are GPC Asia Pacific: one of the largest industrial and automotive aftermarket parts and service suppliers in Australia, New Zealand and South East Asia. Our iconic brands include Repco, NAPA and McLeod Accessories.

Yet we are more than just a parts and service company. We propel people forward.

With over 8000 team members in Asia Pacific, and 60k+ globally, being part of Genuine Parts Company won’t leave you standing still. Reach is key to our success. Learn more about our business online at www.gpcasiapac.com

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GPC conducts its business without regard to sex, race, creed, color, religion, marital status, national origin, citizenship status, age, pregnancy, sexual orientation, gender identity or expression, genetic information, disability, military status, status as a veteran, or any other protected characteristic. GPC's policy is to recruit, hire, train, promote, assign, transfer and terminate employees based on their own ability, achievement, experience and conduct and other legitimate business reasons.