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All Accor

Global hotel management, franchising, loyalty program

Director of Marketing & Communication

Marketing Generalist & ManagementUpdated on Nov 11
Full-timeUdaipur, Rajasthan, IndiaNo salary listedIn-person

About the Job

Requirements

  • At least 8 years of progressive experience in marketing and communications roles, including at least 3 years in a director-level or equivalent leadership position.
  • Expertise in developing and executing strategic marketing plans and multichannel marketing campaigns.
  • Background in brand management, positioning, and corporate communications strategy.
  • Experience leading, building, and managing high-performing marketing teams.
  • Advanced proficiency in marketing analytics, data interpretation, and return on investment analysis.
  • Understanding of digital marketing, including social media marketing, search engine optimization, search engine marketing, and marketing automation platforms.
  • Experience with budget management, financial planning, and resource allocation.
  • Proficiency in customer relationship management platforms and marketing technology tools.
  • Experience in crisis communication and reputation management.
  • Ability to think strategically while executing tactically.
  • Strong organizational and project management skills with attention to detail.
  • Ability to work collaboratively across departments and influence without direct authority.
  • Knowledge of market research methodologies and competitive analysis.

Responsibilities

  • Develop and execute strategic marketing plans aligned with organizational objectives to drive revenue growth.
  • Lead, mentor, and manage a diverse marketing and communications team, fostering a collaborative and innovative work environment.
  • Oversee brand strategy, positioning, and management across all channels to ensure consistent messaging and market presence.
  • Design and implement multichannel marketing campaigns, including digital, social media, content, and traditional marketing initiatives.
  • Analyze marketing performance metrics and return on investment to optimize campaigns and inform data-driven decisions.
  • Manage marketing budgets and allocate resources to maximize campaign impact and organizational efficiency.
  • Develop and execute corporate communication strategies, including internal communications, public relations, and stakeholder engagement.
  • Build and maintain relationships with external partners, media outlets, and key stakeholders to enhance organizational reputation.
  • Customize marketing programs to address market trends, the competitive landscape, and evolving customer needs.
  • Lead crisis communication management and develop protocols to protect organizational reputation during challenging situations.
  • Collaborate with sales, product, and operations teams to align marketing with business goals.
  • Stay current with industry trends, emerging technologies, and best practices in marketing and communications.

Desired Qualifications

  • Experience in event management and video marketing.

About the Company

All Accor

Global hotel management, franchising, loyalty program

Accor is a global hospitality group with a wide range of hotel brands spanning economy to luxury. It earns revenue from room bookings, food and beverage services, and management fees from franchised properties, while providing hotel management and franchising services to partners. The company runs a loyalty program, A Club, to keep guests returning, and expands its capabilities through acquisitions like Adoria and a stake in Squarebreak to broaden its offerings. Its goal is to grow its footprint and deliver consistent, responsible guest experiences worldwide by leveraging global expertise and local know‑how, with a strong focus on sustainability.

Company size
10,001+
Company stage
IPO
Headquarters
Issy-les-Moulineaux, France
Founded
1967

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