Full-Time

Product Marketer

Remote

Posted on 8/30/2024

Distru

Distru

11-50 employees

Software solutions for cannabis manufacturers and distributors

Enterprise Software

Compensation Overview

$75k - $150kAnnually

+ Equity

Mid, Senior

Remote in USA

Remote full-time opportunity, open to applicants anywhere in the world.

Category
Product Marketing
Product
Required Skills
Market Research
Sales
Communications
Adobe Creative Suite
Figma
Hubspot
Marketing
Requirements
  • Excellent written and verbal communication skills
  • A strong understanding of the B2B SAAS product marketing lifecycle
  • A core understanding of the B2B cannabis supply chain
  • A strong desire to learn and succeed in supporting cannabis operations
  • Creative, content-driven methods for communicating complex ideas in an easy to understand way
  • The ability to quickly grasp new information and demonstrate understanding of complex supply chain dynamics
  • Demonstrated your effectiveness in previous GTM campaigns, with clear examples of your work
  • Independent work habits, are diligent with planning, and detail oriented
  • A data-oriented mindset and build protocols to replicate positive results
  • A good sense of humor and a desire to have fun :)
  • Minimum 3 years experience using software for creative content (Adobe Creative Suite products, Figma, or other tools.)
  • Minimum 3 years experience in B2B SAAS product marketing
  • Previous CRM experience (Hubspot is a plus)
  • Comfortable speaking to an audience and being ‘the face’ on videos
Responsibilities
  • Lead the rollout of all new features and product lines at Distru including strategy, content, and goals, while staying on brand with our culture and voice. Includes but is not limited to: Informational graphics, short video content, website copy, newsletter releases, organizing and hosting webinars, brief instructional copy.
  • Take charge of our GTM for new product lines and major new features.
  • Stay up to date on industry trends, cannabis operation workflows, and customer product needs.
  • Build an understanding of our customer profiles and ideal prospects, tailored to the individual needs of different cannabis business structures and state-specific regulations.
  • Work closely with Marketing, Product, and our founders to develop and execute GTM strategies for new product updates and customer education content.
  • Collaborate with our Customer Success and Sales teams to conduct market research, connect with our customers, and understand their product education needs.

Distru provides software solutions tailored for the cannabis industry, focusing on the needs of manufacturers and distributors. Their platform includes features for inventory management, order management, and customer relationship management (CRM), all designed to be accessible on mobile devices and tablets. This ensures that users can manage their operations from anywhere. A key aspect of Distru's software is its integration with Metrc, a system that helps businesses track their products and comply with legal regulations. By offering tools that support the entire process from seed to sale, Distru helps clients improve their operational efficiency and maintain compliance. The company operates on a subscription-based model, charging fees for its software-as-a-service (SaaS) offerings, and aims to provide real-time business insights and comprehensive supply chain management.

Company Stage

Series A

Total Funding

$8.8M

Headquarters

Oakland, California

Founded

2016

Growth & Insights
Headcount

6 month growth

-4%

1 year growth

-4%

2 year growth

-8%
Simplify Jobs

Simplify's Take

What believers are saying

  • Recent $6M funding will accelerate product development and state expansion.
  • Integration with BLAZE reduced Haven's intake processing time by 50%.
  • Partnership with FundCanna offers clients quick access to capital and technology.

What critics are saying

  • Increased competition from new cannabis ERP platforms may dilute market share.
  • Frequent regulatory changes could raise operational costs for compliance updates.
  • Rapid tech advancements require continuous innovation, straining Distru's resources.

What makes Distru unique

  • Distru offers a comprehensive ERP platform tailored for the cannabis industry.
  • The platform integrates with Metrc for compliance, enhancing legal adherence for clients.
  • Distru's mobile-friendly design ensures accessibility across various devices and browsers.

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Benefits

Remote Work Options

Health Insurance

Dental Insurance

Vision Insurance

Paid Vacation

Performance Bonus

INACTIVE