Nestle

Global branded foods and beverages producer

Digital Specialist

SEO Marketing +1Posted on Nov 9

Full-timeWarsaw, Poland

About the Job

Requirements

A higher education qualification is required; Marketing is the preferred specialization.
At least four years of experience in digital marketing.
Knowledge of Google Analytics 4.
Successful project management experience.
Experience working with a media house, website developers, and creative and social media agencies.
Very good command of English.
Independent work, planning, and problem-solving abilities.
Interest in supplements and nutrition topics.

Responsibilities

Develop and manage the preparation of media campaigns and materials for digital activities.
Take overall responsibility for search engine marketing and search engine optimization activities in collaboration with agencies and website developers.
Maintain and develop website content, and prepare content articles based on the content calendar in collaboration with the search engine optimization agency and copywriter.
Analyze campaign results, identify the most effective digital media channels, and recommend future actions.
Cooperate with a media agency, creative agency, social media, and company headquarters.
Support the Media Manager in preparing media strategy plans and ICP.

Desired Qualifications

DIMAQ Professional Certificate.

Main responsibilities will include:

Develop and manage the preparation of media campaigns and materials for digital activities
Overall responsibility of SEM & SEO activities in a collaboration with agencies and website developers
Care and development of content on the website, preparation of content articles based on content calendar in a collaboration with SEO agency and copywriter
Analysis of campaign results, identification of the most effective channels of reaching digital media and recommending future actions
Cooperation with a media agency, creative agency, social media, company headquarters
Support Media Manager in the process of preparing strategy media plans and ICP

What will make You successful?

Higher education, preferred specialization: Marketing
Min. 4 years of experience in digital marketing
Knowledge of Google Analytics 4
Experience in project management with successes
Experience in cooperation with a media house, website developers, creative and social media agency
Analytical thinking skills combined with a passion for creating effective communication
You are interested in new technologies, social media, trends in digital communication
You act independently, you know how to plan and solve problems
Very good command of the English language
DIMAQ Professional Certificate (nice to have)
You are interested in supplements and nutrition topics

What do We Offer?

Full-time employment contract
Competitive benefits package: private medical care LuxMed, life insurance, Pension Fund, Social Fund, Multisport card, discounts in the canteen and Nestlé boutique, free parking
Flexible working hours and hybrid work (up to 10days remote work per month)
Additional 2 days of annual leave – granted to employees who fully use their annual leave entitlement within a given calendar year.
Bonus system
Benefits for parents
Possibility to work in a dynamic team of professionals and leaders
Employee development programs and growth opportunities within the organization
“DbajMY’ program supporting employees’ health and wellbeing
Partially paid Sabbatical available after 7 years of service.
Work atmosphere based on respect, cooperation and openness to diversity
Opportunity to participate in Sustainability projects and join a community focused on creating sustainable solutions

About the Company

Nestle

Global branded foods and beverages producer

Nestlé manufactures and markets branded foods, beverages, pet care, and nutrition products in about 185 countries. Its products are produced at scale and distributed through retail, foodservice, and direct-to-consumer channels, backed by a global R&D network. Distinctive factors include its enormous global footprint, a diversified lineup from coffee to pet care to infant nutrition, and the combination of retail plus professional channels. Its goal is to provide reliable, high-quality nutrition to people worldwide while advancing nutrition science through its research and brands.

Company size: 10,001+
Company stage: IPO
Headquarters: Vevey, Switzerland
Founded: 1866

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