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Mspark

Direct mail advertising solutions and distribution

Graphic Artist

Full-TimeUpdated on 10/20/2026
$50k - $52k
Entry, Junior, Mid
Bachelor's, Associate's
Alabama, USA
RemotePreference for someone in the Central or Eastern time zone.
Art, Graphics & AnimationGraphic Design

About the job

Requirements
  • Provide a portfolio link or access for consideration.
  • Have 0 to 3 years of previous creative services experience in a fast-paced, high-volume environment.
  • Have a strong understanding of design principles and the ability to manage multiple deadlines simultaneously.
  • Have a strong understanding of typography, visual hierarchy, composition, spacing, and color.
  • Be proficient with Adobe Creative Suite tools, including InDesign, Photoshop, and Illustrator.
  • Be familiar with Microsoft Office.
  • Be able to articulate and defend design ideas.
  • Be willing to learn, grow, and take direction.
  • Collaborate with internal stakeholders to deliver professional, pixel-perfect final products.
  • Have strong verbal and written communication skills.
  • Have strong organizational and problem-solving skills.
Responsibilities
  • Design and produce effective advertising creative across print and digital products.
  • Determine styles, sizes, and arrangements of illustrative material and copy.
  • Use available technology, templates, automation, and AI-enabled tools appropriately to improve efficiency while maintaining creative quality.
  • Apply effective design principles to ensure accurate project delivery.
  • Balance creativity and speed to meet deadlines and complete work accurately.
  • Ensure brand-standard compliance with external stakeholders for team ads and franchise clients to maintain continuity.
  • Manage revisions based on internal and client feedback.
  • Assist with additional responsibilities and projects, including in-house graphic design projects, franchise spec ads, and new advertising initiatives.
  • Manage projects through concept, design, and revision phases.
Desired Qualifications
  • A bachelor's or associate degree in graphic design, Visual Communication, Advertising, Marketing Design, or a related field is highly preferred.
  • Digital or web design skills or motion graphics skills are preferred.
  • HTML or email design skills are preferred.

About the company

Mspark delivers direct mail advertising campaigns to a wide range of clients, creating customized mail packages and distributing them to 22 million U.S. households. It designs, prints, and handles distribution of direct mail pieces, using computer-aided production to improve efficiency and scalability. The company differentiates itself with high-quality materials, flexible advertising packages, and a collaborative, customer-focused service model. Its goal is to help clients engage their target audiences more effectively and maximize the impact of their advertising investments.

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

Helena, Montana

Founded

1988

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Simplify's Take

What believers are saying

  • Mspark updated services pages in 2026, signaling active product marketing and continued investment.
  • Kevin McDonough joined as SVP of Revenue and Strategy in February 2025.
  • A March 2025 case study showed 591 qualified leads and $23.52M ROAS.

What critics are saying

  • Direct mail budgets face digital displacement; Meta and Google absorb demand every planning cycle.
  • Creekstone ownership raises leverage and exit pressure; missed growth triggers cost cuts by 2027.
  • Mspark's rural concentration ties revenue to shrinking mail responsiveness and local advertiser churn.

What makes Mspark unique

  • Mspark targets 135 million households with 30,000-plus data points, not generic blasts.
  • Creekstone bought Mspark in February 2024, backing a focused direct-mail specialist.
  • Solo Direct Mail and Impact Postcard offer flexible, household-level targeting for advertisers.

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Benefits

  • Performance Bonus
  • Employee Referral Bonus

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Mspark
Feb 26th, 2025
Mspark Media Welcomes Kevin McDonough as New SVP of Revenue & Strategy

Mspark Media welcomes Kevin McDonough to the Mspark leadership team as its new Senior Vice President of Revenue & Strategy.

Mspark
Jul 31st, 2024
Public Health Communications Raise Awareness to Connect With Target Audiences

The Georgia Coastal Health District partnered with Mspark beginning in November 2023 to create awareness campaigns for its Women, Infants, and Children (WIC) program.

Mspark
Apr 10th, 2024
Mspark Promotes Ricks and Sexton to New Sales Leadership Roles

Mspark is pleased to announce the promotions of Miranda Ricks and Beau Sexton to new leadership roles within its sales team.

Business Alabama
Feb 20th, 2024
Mspark names new CEO, CRO

Mspark Media, of Birmingham, has promoted Rob Houghtlin to chief executive officer and has named Tim Halfmann chief revenue officer.

Yahoo Finance
Feb 20th, 2024
Mspark Media Names Houghtlin Ceo, Halfmann Cro

MsparkBIRMINGHAM, Ala., Feb. 20, 2024 (GLOBE NEWSWIRE) -- Following the completion of its acquisition by Creekstone Capital Group on February 1, 2024, Mspark Media announced Rob Houghtlin as CEO and Tim Halfmann as CRO.Houghtlin joined Mspark Media in March of 2022 as Vice President of Local Sales, leading the team to significant revenue growth over the past several quarters. He optimized sales structure and talent and created a culture of accountability for consistently delivering world-class advertising and marketing solutions.Prior to joining Mspark, Houghtlin’s 30-year leadership experience includes senior roles at ESPN, Car and Driver, Road & Track, Hearst, Vericast, and Aslan Training and Development. His accomplishments in various roles as Chief Revenue Officer, SVP, Head of Industry, and Publisher bring a unique acumen and skill set to the CEO role.“Rob’s servant leadership philosophy, focus on accountability and performance aligns seamlessly with Creekstone Capital Group’s commitment to people and culture, growth, and the resolution to seeing Mspark Media thrive,” David Merwin, Founder & Managing Partner, Creekstone Capital Group. “We are excited to be working with Rob and the Senior Leadership Team.”“I’m humbled and honored to embrace this new role and look forward to seeing our team and Mspark Media thrive,” said Houghtlin.Tim Halfmann joins Mspark Media as Chief Revenue Officer (CRO), bringing more than 30 years of experience leading sales organizations and consulting on their growth initiatives. Tim has worked across a wide variety of industries, including media, retail, CPG, SaaS, and entertainment