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Partner news IFA 2026. Shelly at IFA 2026: German manufacturers rely on European smart home technology. September 3, 2026 * Numerous German manufacturers rely on proven Shelly technology * Shelly and Miele deliver intelligent energy management for everyday life * Precise energy metering and smart control thanks to the partnership with WeWash For Shelly, IFA 2026 is not only about new smart home products, but also about a growing partner network. Numerous companies - particularly from Germany - are also relying on the smart home manufacturer's technology to develop smart solutions of their own or to connect and integrate existing systems intelligently and without complication. Shelly and Miele combine their expertise for intelligent energy management. With Miele, Shelly has gained one of the leading manufacturers of premium home appliances as a partner. The collaboration makes it possible to integrate smart Miele appliances such as washing machines, tumble dryers or dishwashers seamlessly into the Shelly Energy Management System (EMS) and to control them intelligently. End users benefit from a new function: instead of a fixed start time, they simply set the latest desired completion time. This is particularly worthwhile for users on a dynamic electricity tariff: via the connection to the power exchange, Shelly automatically determines the cheapest start time within the available window - depending on the current exchange electricity price. Should the energy management system not intervene, or the connection be interrupted, the appliance starts automatically in good time so that the desired end time can be met. The integration is established through a secure cloud connection with the Shelly app, where the appliances are displayed and managed as individual household devices. Shelly handles the complete scheduling logic as the energy manager, while Miele provides model-based energy profiles for different appliance types, programmes and temperatures. The integration enables users to optimize when and how their Miele appliances operate, helping reduce energy costs while maintaining everyday convenience. Precise energy metering and smart control thanks to Shelly x WeWash. WeWash, a wholly owned subsidiary of BSH Hausgeräte GmbH and thus part of the Bosch Group, established for more than ten years, is also relying on Shelly technology and will in future integrate devices such as the Shelly PRO 1PM, the Shelly PRO 3EM and the Shelly PRO Add-on into its so-called "WeWash Box" as intelligent control and energy metering units. This empowers shared laundry spaces with smart, reliable appliance management of the latest generation. Shelly enables seamless remote control through the WeWash app via API-based integration, while precise energy monitoring provides even greater operational transparency and supports and improves the predictive maintenance already established by WeWash by helping identify potential issues even more accurately, before they cause any restrictions for users, thereby optimizing performance. German manufacturers rely on "Powered by Shelly" Numerous other manufacturers are relying on Shelly's technology. Shelly X enables them to enhance their own smart products, eliminating the need for large-scale investments in platform development. At its core, Shelly is an open ecosystem built on interoperability, high security standards and European development. With server locations in the EU and a planned in-house production site for Shelly X in Bulgaria, Shelly offers companies a long-term and trustworthy alternative to proprietary platforms and non-European providers. Hörmann, Europe's leading supplier of doors, gates, frames and operators, puts its trust in Shelly X technology. Via a new "Powered by Shelly" gateway, mounted directly on the operator, selected Hörmann door solutions become part of the Shelly ecosystem. This makes garage doors, industrial doors and gate systems a fully integrated part of the connected building. Thanks to the open interfaces built into Shelly firmware - including local APIs and MQTT - status and control are available not only in the Shelly app, but also in automation platforms and professional building management systems. Rademacher is embracing the same concept. The German specialist for roller shutter and sun protection technology is developing a smart belt winder based on Shelly X. Replacing the existing manual mechanism in minutes and without rewiring, it delivers the three things homeowners want from automated shading: lower cooling costs in summer, added safety, and everyday comfort. All of it factory-fitted, with no extra Shelly modules behind switches or in the distribution board. A particular advantage of smart roller shutter control: the energy savings are not limited to the warm months. Closed roller shutters form an additional layer of insulation in front of the window, reducing heat loss during the heating season. Under automatic control, they close exactly when it matters, at sunset or from a defined outdoor temperature onwards, and open again in the morning to make use of solar heat gains. The smart belt winders also add value in terms of security: thanks to schedule-based control, the home appears occupied even during longer absences, without anyone having to intervene on site. In everyday use, reaching for the belt is no longer necessary at all. The roller shutter moves according to a schedule, via the app or as part of a scene together with lighting and heating. Obstacle detection protects the mechanism and the slats, and an individually definable favourite position moves the shutter to the desired shading height. With Hörmann and Rademacher, two renowned German manufacturers are relying on the Shelly X platform for joint product development. Both are choosing a reliable European solution, delivering genuine added value to their customers. Open integrations for greater added value. Alongside product development, the network of integration partners is also growing continuously. The aim is to offer users maximum flexibility and to connect smart home, energy and building solutions from different manufacturers intelligently. EcoFlow, for example, is a long-standing partner in the photovoltaics field. The integration of the Shelly PRO 3EM enables precise recording of energy flows, among other things, and supports users in achieving true zero feed-in. The official integration with Victron Energy likewise expands the possibilities of intelligent energy management. Integrating Shelly solutions into a Victron system enables precise load distribution, advanced automation, and detailed energy monitoring. This helps extend the operational life of existing microinverter installations and maximize the value of BESS systems. By complementing Victron's control of energy generation, storage, and inverters with intelligent switching and decentralized metering, the combined solution provides greater flexibility and control for residential and commercial energy projects. A strong partner network continues to grow. The ecosystem is further complemented by companies such as nets360, which enables secure remote access to installed Shelly devices in energy and solar projects. Designed to scale from small installations to medium to large-scale operations, its remote management platform provides a central point for monitoring, configuring, and maintaining energy systems while reducing the need for complex VPN infrastructures and maintaining site and network security. With its continuously growing partner network, Shelly underlines its ambition not only to be a provider of intelligent smart home solutions, but increasingly to establish itself as a European technology platform for manufacturers, integrators and energy companies. The collaborations presented at IFA show that more companies are relying on the Shelly platform - for openness, security and long-term compatibility. About Shelly. Shelly is a European technology company headquartered in Bulgaria and one of the fastest-growing providers in the smart home sector. With a clear focus on innovation, the company develops its hardware and firmware entirely in Europe and offers intelligent automation solutions that make both private households and businesses smarter, more energy-efficient and more comfortable. The products stand out for their easy integration, open interfaces and high reliability. With over 30 million devices sold in more than 5.2 million households worldwide, Shelly has established itself as a leading brand on the global market in a short time. A consistently customer-centric approach and a growing ecosystem of compatible solutions have also fostered a strong international community around the brand. More information at https://corporate.shelly.com/

Luxury German kitchen appliances: the art of precision and performance. A luxury kitchen is more than an impressive collection of surfaces, cabinetry and lighting. At its heart are appliances that bring together precision, performance, technology and design. German kitchen appliances have long been associated with this approach, offering solutions designed to perform beautifully while integrating seamlessly into sophisticated interiors. From precision ovens and induction cooktops to integrated refrigeration, coffee machines and dishwashers, German manufacturers have helped shape the modern luxury kitchen. Brands such as Gaggenau, Miele, Siemens and Bosch each bring their own approach to technology and design. Gaggenau, in particular, positions itself as a luxury kitchen appliance brand focused on professional-grade performance, craftsmanship and design. Why choose German kitchen appliances? German engineering is often associated with precision, reliability and attention to detail. In a luxury kitchen, these qualities are particularly important because appliances are expected to perform consistently while complementing the overall design. Rather than treating an appliance as a standalone product, luxury German brands place strong emphasis on how it fits into the kitchen as a whole. Flush installation, minimalist controls and carefully considered materials allow appliances to become part of the architecture. The result is a kitchen that feels clean, sophisticated and purposeful. Gaggenau: professional performance at home. Gaggenau represents one of the most distinctive names in the luxury kitchen appliance market. The brand describes itself as a luxury brand for professional-grade home appliances and offers products ranging from ovens and cooktops to refrigeration, wine cabinets, coffee machines and dishwashers. Its design philosophy is particularly suited to architectural kitchens, with understated forms and premium finishes that allow the appliance to complement rather than compete with the surrounding space. Gaggenau's current range includes its 400 and 200 Series, as well as its newer Minimalistic and Expressive collections. Miele: refined technology and timeless design. Miele combines sophisticated technology with a more understated and timeless design approach. Its kitchen collection includes ovens, steam ovens, induction cooktops, coffee machines, refrigeration and dishwashers. The brand places particular emphasis on intuitive operation and user-focused design. In 2026, Miele received 19 iF Design Awards, including two Gold Awards, with the jury highlighting its clear design language, high-quality materials and user-oriented solutions. For homeowners who want advanced functionality without making the kitchen feel overly technical, Miele can be an excellent choice. Siemens: intelligent technology for the modern kitchen. Siemens takes a technology-driven approach to modern kitchen appliances. Its range includes sophisticated built-in appliances for cooking, refrigeration, freezing and dishwashing, alongside connected-home features. The brand is particularly suitable for contemporary kitchens where smart technology, clean aesthetics and convenience are important considerations. Bosch: practicality meets German engineering. Bosch offers a broad range of kitchen appliances combining German engineering with practical everyday functionality. Its built-in ovens, induction cooktops, refrigerators and dishwashers can be incorporated into modern kitchen designs while providing advanced features for everyday use. For homeowners looking for sophisticated appliances with a strong focus on practicality, Bosch can provide a versatile solution. Built-In design: where appliances become architecture. One of the defining features of a luxury German kitchen is integration. Ovens can be installed within tall cabinetry, refrigerators can sit behind matching cabinet fronts and dishwashers can be concealed beneath the worktop. This creates a continuous visual flow throughout the kitchen. This approach allows the kitchen's materials, proportions and architecture to remain the focus while the appliances quietly deliver the required performance. Precision cooking for the modern home. Luxury German appliances are particularly appealing to homeowners who enjoy cooking. Advanced ovens, induction systems and steam-cooking technology provide greater control over temperature, timing and cooking methods. Gaggenau, for example, currently offers dedicated combi-steam ovens, induction systems and modular cooking appliances as part of its luxury range. The result is not simply a more technologically advanced kitchen, but one that gives the cook greater control over the entire cooking process. A seamless luxury experience. The true appeal of German luxury appliances lies in how performance and design work together. A beautifully designed kitchen can be disrupted by bulky appliances, visible controls or inconsistent finishes. German manufacturers address this by offering coordinated appliance collections that can be integrated into carefully planned kitchen interiors. The objective is simple: everything should work beautifully, while nothing feels out of place. Choosing the right German appliances. Choosing a luxury appliance should begin with the way you use your kitchen. * Your cooking style - Do you need professional-level cooking functions? * Your kitchen design - Will appliances be visible or fully integrated? * Technology - Which smart features will genuinely improve your experience? * Space - Consider the size and configuration of your kitchen before selecting appliances. * Long-term support - Availability of servicing and maintenance is an important part of any luxury appliance investment. There is no single "best" German appliance brand for every kitchen. The right choice depends on the homeowner's lifestyle, cooking habits and design vision. The future of luxury German kitchens. Luxury kitchen design is increasingly moving towards seamless technology and understated elegance. Appliances are becoming smarter and more integrated while their visual presence becomes more subtle. The latest Gaggenau collections, for example, demonstrate this direction with minimalist designs that are intended to work within a variety of interior styles. The modern luxury kitchen is therefore not about displaying technology - it is about making technology feel effortless. Conclusion. Luxury German kitchen appliances represent a balance of precision, performance and timeless design. Whether it is the professional-inspired character of Gaggenau, the refined technology of Miele, the intelligent solutions of Siemens or the practical engineering of Bosch, German appliances offer homeowners a way to combine functionality with sophisticated kitchen design. When carefully selected and professionally integrated, these appliances become more than kitchen equipment. They become part of the home's architecture and the everyday experience of cooking. Because true luxury is not about making technology visible. It is about making excellence effortless. Post Views: 23

The Future is Now, Miele. The End of Housework Is in Sight: What Miele's Executive Board Is Bringing to IFA 2026 As Europe's premier consumer electronics and home appliances show prepares to open its doors at Messe Berlin, the industry is buzzing with anticipation. This year, Miele is taking center stage with a bold message: the future of living is intelligent, sustainable, and designed to give you back your time. Under the banner "The Future is Now," Miele's leadership team isn't just showcasing sleek hardware - they are laying out a blueprint for how AI, circular design, and smart automation will eliminate everyday friction at home. If you are attending IFA 2026 in Berlin, here are the key stage appearances from Miele's Executive Board that you won't want to miss: Keynote Highlights & Stage Schedule 1. "The End of Housework is in Sight: Innovating in the Age of AI" * Speaker: Markus Miele * When: September 5 | 11:00 AM * Where: Innovation Stage * What to Expect: Markus Miele addresses how artificial intelligence is shifting appliances from reactive machines to proactive home partners. From the newly announced G8 Dishwasher - featuring an AI-powered camera that auto-detects load types to optimize water and energy - to the CulinaryCoach digital assistant, discover how smart tech is quietly making traditional chores a thing of the past. 2. "From E-Waste to Value: Creating Value Beyond the First Sale" * Speaker: Rebecca Steinhage * When: September 5 | 11:00 AM * Where: Dream Stage * What to Expect: True premium performance shouldn't cost the planet. Rebecca Steinhage leads a critical conversation on circularity, long-term appliance durability, and business models that extend product lifecycles well beyond the showroom floor - turning potential e-waste into sustainable customer value. 3. Panel: "AI in the Kitchen: Helpful, Hype, or Harmful?" * Speaker: Stefan Breit * When: September 7 | 10:50 AM * Where: Dream Stage * What to Expect: Is AI actually resolving kitchen friction, or is it just tech for tech's sake? Stefan Breit joins an industry panel to debate the line between high-value home innovation - like connected induction hobs with automatic temperature control - and meaningless digital fluff. What Else to Watch from Miele at IFA 2026 Beyond the keynote addresses, Miele's exhibition floor will showcase groundbreaking consumer-ready releases: * The G8 Dishwasher Series: First-of-its-kind internal AI cameras that detect load composition, reducing energy consumption in ECO mode by up to 25% below Class A benchmarks. * Duoflex HX2 Cordless Vacuum: A 3-in-1 wet and dry cleaning tool equipped with an AutoCut hair removal feature and an AutoClean self-washing base station. * Next-Gen Laundry Systems: W2 washers and T2 tumble dryers engineered for maximum efficiency, offering smart fabric recognition and load capacities up to 11kg. * Compact Living Concepts: Multi-functional kitchen solutions designed in collaboration with Hettich, built specifically for modern urban living spaces where footprint is limited. Heading to Messe Berlin this September? Be sure to bookmark these session times and stop by the Miele stand to see the future of home appliances in action!