Head of Content
Red Bull
Head of Content
Red Bull
Manufactures and markets energy drinks
Content Strategy and Editorial Direction
Develop and drive a focused content strategy aligned with business priorities, defining audiences, narratives and success measures while identifying culturally relevant opportunities to maximize reach, relevance and engagement.
Creative Development and Storytelling
Lead the creative development of content projects, shaping strong narratives and concepts while providing clear direction and feedback to ensure high-quality execution.
Project and Production Leadership
Lead end-to-end content projects, ensuring high-quality delivery, operational excellence, and proactive risk management.
Programming and Distribution
Work closely with cross-functional teams to ensure content is effectively distributed, tailored to each audience and channel, and continuously optimized through performance insights.
Content Leadership and Team Management
Lead the Content team by setting priorities, enabling high performance, and ensuring continuity and smooth handovers throughout the assignment.
Strategic Partnerships, Stakeholder Management & Operational Excellence
Lead relationships with internal and external stakeholders, ensuring alignment, effective collaboration, operational excellence, and responsible budget management to deliver high-impact content efficiently.
At least 7 years likely Senior Content Executive or Executive Producer developing and executing live and non-live content strategy.
University Degree Communications, Journalism, Film Studies or similar.
Experience in managing multiple productions, budgets and partners. proved knowledge of social content ideation and production for top-tier companies/ campaigns.
Editorial expertise, knowledge of the fundamental principles of storytelling in long and short form programming.
Broad knowledge of all media production methods and experience in writing for television, filming, editing, production management.
Fluent English and Spanish, written and spoken
Coordinating and guiding production partners and teams from concept development phase through to production and delivery.
Excellent leadership and team management skills.
Ability to think creatively and strategically
Ability to work well within a large, international organization
Exceptional communication and interpersonal skills.
Passion for the Red Bull brand and lifestyle.
Travel: 25%
The description of this job offer is intended to collect the information necessary to identify, in a general and non-exhaustive manner, the general characteristics of the position, with the aim of allowing those who wish to apply and participate in the selection process to do so with full legal guarantees. You are also informed that Red Bull España, S.L. will treat your application and those of other candidates with full respect for current legislation and fundamental rights; in particular, equal treatment and non-discrimination. Likewise, those who wish to start the process are informed that no rights can be expected as a result of this job offer.
Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.
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