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Renishaw

Area Sales Manager

Field SalesUpdated on Nov 12
Full-timeSweden

About the Job

Requirements

  • Proven experience in solution-based sales and strong knowledge of the full sales cycle.
  • A background in B2B engineering environments, ideally industrial metrology, automation, aeronautics, electronics, or related industries.
  • A strong commercial mindset and solid project management skills.
  • Ability to work cross-functionally with technical teams.
  • A full, valid driving licence and willingness to travel up to approximately 80%.
  • Proficiency in CRM tools and standard IT applications, including ERP systems and Microsoft Office.
  • Fluency in Swedish and English.

Responsibilities

  • Manage and develop a portfolio of customers within a defined region, primarily covering south-west Sweden.
  • Implement the sales strategy to meet customer requirements and grow the company's presence in the region.
  • Work closely with the Technical Team throughout the sales cycle, including aftersales, to understand customer needs and deliver technical and commercial value propositions.
  • Achieve sales targets within the assigned territory.
  • Develop business through direct sales and channel partners.
  • Advise customers on process control solutions and lead key projects supporting growth objectives.
  • Deliver technical sales presentations to stakeholders at all organizational levels.
  • Identify and develop new business opportunities, providing commercial and technical solutions.
  • Maintain an accurate and qualified pipeline in CRM to ensure sufficient coverage of future revenue targets.
  • Participate in sales meetings, exhibitions, and trade events across the assigned region.
  • Travel regularly to existing and potential customers to promote the company's solutions and strengthen brand awareness.
  • Engage customers through phone, email, and face-to-face interactions.
  • Build and maintain long-term relationships with key customers.

About the Company

Renishaw researches and makes high-precision engineering and scientific technology. It provides products and services for precision measurement, medical and dental applications, and additive manufacturing. Its machines include tools for metrology and inspection (like coordinate measuring and probing systems) and metal 3D printing systems that form parts from metal powder using lasers. The company serves industries from jet engines and wind turbines to dentistry and brain surgery, and exports most of its sales worldwide. It differentiates itself by combining metrology, healthcare solutions, and metal additive manufacturing under one company, backed by strong R&D in the UK and a global manufacturing and support network. Its goal is to Transforming Tomorrow Together by helping customers create the products, materials, and therapies needed in the future.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Gloucester, United Kingdom
Founded
1973

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