Zeiss

Corporate venture capital for deep-tech startups

Product and Application Specialist - Multiple Teams

Product MarketingPosted on Nov 13

Full-timeHo Chi Minh City, VietnamNo salary listedIn-person

About the Job

Requirements

A Bachelor’s degree in business administration, Biomedical, Marketing, or a related field is required.
At least 5 years of experience in marketing and application is required; experience in the medical device industry is preferred.
Knowledge of the medical surgical ophthalmology industry is a priority.
Experience developing marketing plans is required.
Strong analytical skills are required to evaluate market trends, customer feedback, and other data to inform product development and marketing.
A good command of spoken and written English is required.
Strong interpersonal, communication, customer-focus, and presentation skills are required.
Good teamwork and leadership skills are required.
A strong sense of accountability and work ethic are required.

Responsibilities

Conceptualize and implement strategies, and drive synergies, to develop the MCS business in Vietnam.
Understand the market and plan market access.
Formulate business development strategies.
Provide direction for marketing and training development.
Implement sales and marketing activities.
Engage with customers and build and maintain key opinion leaders.
Define customer segmentation, map the market, and align products to market segments.
Focus on clinical uses, education, and improving customer workflows.
Develop, maintain, and deliver applications-focused training on equipment and accessories.
Apply product and clinical knowledge to troubleshoot and resolve customer issues when needed.
Develop expert knowledge of product features, benefits, applications, diagnostics, and treatment procedures through training programs.
Maintain knowledge and understanding of competitive products.
Provide product training and solution presentations for customers.
Take full responsibility for preparing bids for major MCS tenders and projects.

Desired Qualifications

Marketing and application experience in the medical device industry is preferred.

This position will be responsible for the Product and Application of Micro Surgery (MCS) products. This person will be conceptualizing, implementing strategies and drive synergy to develop the MCS business in Vietnam; including but not limited to

Market understanding and market access planning

Formulating business development strategies

Providing direction in areas of marketing and training development

Implement sales & marketing activities

Customer engagement, building and maintaining KOLs

Defining Customer Segmentation, market mapping and product alignment to market segments

Focus on clinical uses, education and improving customer workflows

Develop, maintain and deliver applications-focused training on the equipment and accessories

Apply product and clinical knowledge to troubleshoot and resolve customer issues where needed

Expert knowledge of product's features, benefits, product application, diagnostics and treatment procedure through training programs

Knowledge and understanding of competitive products

Product training and solution presentation for customers

To be fully responsible for the preparation of bids for major tenders/projects of MCS

1. Education / Professional Certification

Bachelor’s Degree in business administration, Biomedical, Marketing, or related fields

2. Experience

At least 5 years’ experience in marketing and application, preferably in medical device industry

Knowledge of the medical surgical ophthalmology industry is priority

Experienced in development of marketing plans

Strong analytical skills are necessary to evaluate market trends, customer feedback, and other data to make informed decisions about product development and marketing

3. Knowledge / Skills / Other characteristics

A self-starter with excellent interpersonal and communication skills

Good team player and excellent leadership skills

Sense of accountability and strong work ethic

Strong customer focus and excellent presentation skills

Good command of spoken and written English

Your ZEISS Recruiting Team:

Doan Le Thuy Duong, Nguyen Thu Trang

About the Company

Zeiss

Corporate venture capital for deep-tech startups

ZEISS Ventures is the corporate venture capital arm of the ZEISS Group, investing in deep-tech startups that align with its core business areas. It focuses on early-stage rounds (pre-Series A to Series A), typically $1–$5 million, across Information Technology, Industrial Tech, MedTech, and Life Sciences. It adds value by providing targeted funding and using ZEISS’s global network and expertise to support portfolio companies. The goal is to accelerate development of new technologies and business models that complement ZEISS’s portfolio, while actively engaging with external innovation.

Company size: 1,001-5,000
Company stage: Growth Equity (Non-Venture Capital)
Total funding: $69.9M
Headquarters: Oberkochen, Germany
Founded: 2001

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