Role and responsibilities

• Develop and execute ZeroFox’s content strategy, focusing on providing full-funnel value and relevant content to target prospects
• Create, own, and execute full-funnel annual roadmaps
• Oversee copywriting and content creation from freelancers and agencies
• Define, train, and maintain ZeroFox’s brand tone and voice
• Research, interview, write, and edit relevant, valuable, and persuasive content
• Strategically scale content across channels and touchpoints to maximize both content effectiveness and efficiency
• Partner with Sr. Design leader to refine brand standards
• Collaborate with and influence key stakeholders to develop solutions that drive engagement and results for end users
• Collaborate with the marketing, design, and web teams as well as internal stakeholders, and subject matter experts to lead the creation and deployment of integrated marketing campaign copy
• Lead the creation of distinct industry thought leadership, and innovative solutions 
• Work closely with key stakeholders to develop brand and product-specific messaging that builds the foundation for campaign and content strategies
• Define, prioritize, and report on content goals and success metrics


Responsibility Breakdown
• 20% Brand, Creative, Campaign Content Strategy
• 20% Long-form content copy
• 20% Sales & Event Copy
• 20% Campaign copy
• 20% Web SEO Copy

Required qualifications and skills

• Samples or a portfolio of work required to be considered
• Experience leading copy, content production, and campaign content strategy, typically obtained in 6-8 years
• Ability to build strong working relationships with design and marketing leads
• Excellent storytelling and presentation skills, with a track record of transforming complicated concepts into compelling, easily digestible messaging
• Experience creating digital content targeting B2B customers
• Excellent written and verbal communication skills including proficiency in big idea conceptualization, copywriting, and proofreading
• Self-motivated, proactive, and capable of working in a fast-paced, team oriented environment
• Proven ability to influence teams and lead cross-functional projects with positive intent, optimism, and assertiveness
• The ability to thrive in a fast-paced, high-energy environment, juggling multiple projects with aggressive deadlines 
• Bachelors degree in writing, marketing, or a related field

Desired qualifications and skills

• Agency experience 
• B2B & B2C experience
• SaaS or Cybersecurity experience

Benefits

• Competitive compensation
• Community-driven culture with employee events
• Regular catered lunches for in-office work; snacks, drinks available daily
• Generous time off 
• Comprehensive health benefits & 401(k) plan
• Fun, modern workspace
• Respectful and nourishing work environment, where every opinion is heard and everyone is encouraged to be an active part of the organizational culture

Interested?

• Ready to apply? Visit us at https://www.zerofox.com/careers to find out more and join the best team in the security industry.
• Not ready to apply? Email careers_at_zerofox_dot_com to speak with a member of the team!

Other Information

• This position may entail up to 15% regional travel
• This role is based out of our office in Baltimore, MD (hybrid)
• This role requires occasional work on nights and weekends as needed.