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Anysphere

Hybrid human-AI coding productivity tool

Field Marketing Manager

Marketing Generalist & ManagementPosted on Nov 9
Full-timeRemote in JapanNo salary listedRemote

About the Job

Requirements

  • At least 5 years of experience in field or revenue marketing within B2B SaaS.
  • Fluency in both English and Japanese.

Responsibilities

  • Build and execute a data-driven regional marketing plan tailored to the region's needs, focusing on the largest enterprise accounts.
  • Own the regional pipeline target and deploy high-touch events, executive roundtables, thought leadership roadshows, industry trade shows, and account-based activations to identify and accelerate opportunities and drive adoption in high-potential accounts.
  • Create memorable experiences across in-person, virtual, and next-generation marketing formats, including the operational workflows required to deliver them.
  • Partner with corporate marketing to communicate the company mission and story to customers and ensure sharp messaging at every touchpoint.
  • Serve as the strategic marketing partner to regional sales teams by leading marketing planning calls, providing account-level insights, analyzing regional pipeline trends, aligning account priorities, and maximizing the adoption and impact of marketing efforts.
  • Own programs end to end, including ideation, promotion, vendor management, onsite experience, and follow-up.
  • Track spending against pipeline generated and manage the regional budget with a focus on high-impact investments.
  • Provide corporate marketing teams with real-time feedback, needs, and ideas about messaging resonance and competitive shifts.

Desired Qualifications

  • Understand the complexity of selling to CTOs, VPs of Engineering, and CISOs.
  • Focus on pipeline and annual recurring revenue rather than leads, speak the language of sales, and be willing to be accountable for a pipeline target.
  • Be able to build programs from a blank slate and optimize them based on data.
  • Communicate sharply, professionally, and persuasively, including writing personalized invitations to CIOs and presenting quarterly business reviews to leadership.

About the Company

Anysphere

Hybrid human-AI coding productivity tool

Anysphere builds AI-powered software development tools to boost programmer productivity. Its main product, Cursor, is an AI-first code editor that helps engineers write, understand, and modify code with a hybrid human-AI approach, enabling rapid iterations and instant answers to code questions. The company differentiates itself through a highly skilled team and strong in-person collaboration in San Francisco, supporting fast research-to-product cycles. Its goal is to make Cursor the most helpful and delightful code editor, capable of generating large pull requests with ease and reducing bugs.

Company size
1,001-5,000
Company stage
Acquired
Total funding
$5.4B
Headquarters
San Francisco, CA
Founded
2022

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