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Fivetran

Moves business data into cloud analytics systems

Enterprise Demand Generation Lead

Growth MarketingPosted on Nov 12
Full-timeNew York, NY, USAIn-person

About the Job

Requirements

  • Deep, hands-on expertise in paid media and account-based marketing for enterprise buyers, including LinkedIn.
  • Experience in at least one of lifecycle marketing, customer marketing, or product marketing.
  • Experience running multi-lifecycle-stage campaigns targeting enterprise buying committees.
  • Proficiency in using large language model harnesses to automate marketing tasks and improve marketing performance.
  • Experience building and shipping agentic or automated workflows in production, including connecting application programming interfaces or Model Context Protocol servers, defining guardrails, and measuring impact.
  • Hands-on familiarity with customer relationship management data in Salesforce, advertising platform application programming interfaces, and signal tools is a plus.
  • Strong business judgment and the ability to challenge senior stakeholders constructively and build alignment around difficult tradeoffs.
  • Ability to communicate business outcomes, headwinds, and tailwinds effectively.
  • Ability to lead through influence, galvanize support when a number is at risk, understand relevant metrics, set strategy, and execute the work.

Responsibilities

  • Own the North America enterprise pipeline number, including accountability for lead generation, territory hydration, and touchpoint and marketing-qualified lead volumes supporting sales targets.
  • Execute account-specific programs to drive account engagement and lead generation, and monitor the funnel from touchpoints through qualified opportunities and pipeline.
  • Own key paid channels, including LinkedIn and Meta, to drive enterprise pipeline outcomes.
  • Build agentic workflows using Claude or similar harnesses to create, launch, and optimize LinkedIn and Meta campaigns across target-account tiers.
  • Connect advertising platforms, Salesforce, and signal sources such as intent and technology-stack data so audiences and creative update without manual list uploads.
  • Run a weekly review loop to assess performance and improve the system.
  • Work across lifecycle marketing, customer marketing, account-based marketing, product marketing, and regional teams to orchestrate integrated programs.
  • Partner with the Director of Global Demand and Regional Marketing and account-based marketing leaders to improve the demand operating model across North America.

Desired Qualifications

  • Hands-on familiarity with Salesforce customer relationship management data, advertising platform application programming interfaces, and signal tools.

About the Company

Fivetran

Moves business data into cloud analytics systems

Fivetran moves data from business applications and databases into cloud analytics systems so data teams can work with reliable records instead of building pipelines by hand. Its ready-made connectors handle changes in source tables and software interfaces, reducing the maintenance needed to keep information up to date. Teams also use its transformation tools to turn raw records into datasets for reporting, operations and AI applications. Fivetran charges for usage, measuring the distinct records changed each month and the data models run, with plans for different security and operational needs. Founded in 2012, Fivetran is headquartered in Oakland, California.

Company size
1,001-5,000
Company stage
Debt Financing
Total funding
$852.7M
Headquarters
Oakland, CA
Founded
2012

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