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ABOUT YOU

E-commerce fashion retailer offering personalized recommendations

Senior Analytics Engineer - Brand Analytics

Full-Time
€70k - €85k/yr
Senior
Hamburg, Germany
Hybrid
Data & AnalyticsData Engineering

About the job

Requirements
  • Expertise in designing modular, performance-optimized analytical data models and building scalable incremental transformations.
  • Advanced SQL skills and extensive native experience with cloud-based big data platforms such as Google BigQuery.
  • Working familiarity with workflow orchestrators such as Dagster to synchronize data assets and event-driven pipeline schedules.
  • Experience writing declarative data checks, regression validation assertions, and data quality tests to enforce metric-definition compliance.
  • Proficiency with Git version control, structured code review flows, and automated deployment infrastructure such as GitLab CI/CD pipelines.
  • Ability to transform business descriptions into structured, reliable, standardized metrics environments.
  • Ability to convey complex database schemas, transformation choices, and analytical definitions to software developers.
  • Ability to establish data blueprints in a technical greenfield context.
Responsibilities
  • Design, build, and maintain production-grade analytical data transformations and metric definitions in Google BigQuery to support performance and budget reporting for bidding marketplaces.
  • Establish automated data validation frameworks and schema checks to protect public-facing reporting dashboards and analytical tables from upstream variance or structural drift.
  • Migrate complex analytical transformation rules and data aggregation queries from legacy application repositories into modular, decoupled analytics environments.
  • Partner with Data Engineers to define clean data-modeling boundaries around shared catalog assets such as products and brands, connecting the decentralized product stack with core platform endpoints.
  • Set analytics engineering standards, direct code-reuse conventions, and establish reusable data blueprints within the team.
Desired Qualifications
  • Hands-on experience with dbt (Data Build Tool) for managing version-controlled analytical modeling codebases, validation schemas, and deployment workflows.
  • Experience in an eCommerce, retail tech, or ad-tech ecosystem, with understanding of web analytics tracking, funnel parameters, or ad performance metrics.

About the company

ABOUT YOU is an online fashion retailer that offers a wide range of clothing, shoes, and accessories from over 2,000 top brands. The company serves fashion-conscious women who follow the latest trends and styles. It runs on an e-commerce website that provides a seamless shopping experience with a user-friendly interface, easy ordering, and multiple payment options. Revenue comes from selling products directly to consumers, often supported by promotions and discounts. Data analytics power personalized shopping by recommending items based on individual preferences and browsing history. Compared with competitors, ABOUT YOU stands out with its expansive brand selection, data-driven personalized recommendations, frequent promotions, and a focus on a smooth online experience. The company's goal is to help customers discover and buy the latest fashion items efficiently while driving sales through tailored offerings.

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

Hamburg, Germany

Founded

2013

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Simplify's Take

What believers are saying

  • SCAYLE STUDIOS launched 20 July 2026, cutting production time 95% and costs 90%.
  • ABOUT YOU's AI workflow already runs 90% of e-commerce production, saving over €8 million annually.
  • ORIMEI by Victoria Swarovski launched 29 April 2026, extending ABOUT YOU's celebrity-led exclusive-label strategy.

What critics are saying

  • BaFin faulted Zalando's 2025 accounts on 21 July 2026 for ABOUT YOU omission disclosures.
  • Zalando plans a squeeze-out merger, removing ABOUT YOU minority holders and standalone governance by 2027.
  • Fast fashion rivals and marketplace giants pressure margins as ABOUT YOU depends on promotions and discounting.

What makes ABOUT YOU unique

  • ABOUT YOU built a mobile-first, personalized fashion app with inspiration-led shopping since 2014.
  • SCAYLE gives ABOUT YOU enterprise commerce software, now powering brands like Harrods and Bayern.
  • Zalando kept ABOUT YOU as a distinct customer-facing brand after completing acquisition on 11 July 2025.

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Benefits

  • Flexible Work Hours
  • Hybrid Work Options

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
ABOUT YOU
Jul 20th, 2026
In Minutes Instead of Weeks: ABOUT YOU Group Launches AI-Powered Photo Studio With SCAYLE STUDIOS

In Minutes Instead of Weeks: ABOUT YOU Group Launches AI-Powered Photo Studio With SCAYLE STUDIOS What's New

Yahoo Finance
Jun 29th, 2026
BaFin audits Zalando's 2025 accounts over potential About You acquisition omissions

Germany's financial regulator BaFin has launched a formal audit of Zalando's 2025 consolidated accounts over possible omissions related to the About You acquisition. The examination, which began on 19 June, will investigate whether information about a transaction involving a related entity was improperly excluded from the group's financial statement notes. BaFin stressed that opening the audit does not confirm any error or suggest inaccuracies are likely. The regulator is legally required to review cases where concrete indications of accounting irregularities exist and make such reviews public. Zalando called the matter "purely formal and materially immaterial", noting all relevant acquisition information was already publicly available through the takeover offer. The audit follows strong fiscal 2025 results, with revenue rising 16.8% to €12.3 billion.

ABOUT YOU
Apr 29th, 2026
ABOUT YOU and Victoria Swarovski Launch Joint Fashion Brand ORIMEI by Victoria Swarovski

ABOUT YOU and Victoria Swarovski Launch Joint Fashion Brand ORIMEI by Victoria Swarovski Campaign Material What's New

GlobalData
Mar 10th, 2025
Zalando Acquires About You for €1.2bn

Zalando has acquired over 90% of About You's shares in a public takeover bid for €1.2 billion ($1.3 billion). The offer deadline was 6 March 2025, with results expected on 11 March. Completion is pending regulatory approval, set for summer 2025. Zalando plans a minority squeeze-out, offering fair cash compensation, potentially through a merger unless it reaches 95% ownership. In 2024, Zalando reported a 4.5% increase in gross merchandise volume to €15.3 billion and a 4.2% revenue growth to €10.6 billion.

Zalando
Dec 12th, 2024
Zalando and ABOUT YOU Team Up to Lead the Way in European Fashion and Lifestyle E-commerce

All informations about „Zalando and ABOUT YOU Team Up to Lead the Way in European Fashion and Lifestyle E-commerce“ at Zalando Corporate, Current information about Zalando SE