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Oscar Health Expands individual health insurance to new markets. * Health * Oct 20, 2026 Share: Oscar Health is set to expand its individual health insurance coverage by entering South Carolina and increasing its reach across 140 additional counties, as competitors withdraw from the market. Oscar Health's strategic expansion will increase its presence to 21 states by 2027, a move that offers growth prospects amid the exit of larger firms from the Affordable Care Act (ACA) marketplace. Cigna's recent announcement to discontinue its individual health insurance affects approximately 369,000 members in 11 states. Similarly, CVS Health's earlier withdrawal impacted around 1 million members across 17 states. For insurance industry professionals, this reshaping of market dynamics presents new opportunities for competitive positioning and market share capture, particularly as the ACA open enrollment period approaches, running from November 1 to December 15, with coverage commencing January 1, 2027. Oscar's market strategy. Oscar's decision to expand comes as part of a broader initiative to enhance its financial performance and diversify its offerings. The company reported over $1 billion in net income for the first half of the year, indicating significant financial improvement. Under the guidance of CEO Mark Bertolini, Oscar has introduced new products like "RetireEase" to ease retirees' transition into Medicare. Additionally, Oscar is expanding its collaboration with Hy-Vee, a major Midwest grocery and pharmacy chain, illustrating a trend toward more personalized and client-centric health insurance solutions. Implications for insurance professionals. Oscar's expansion into new territories and the development of innovative products like the "RetireEase" plan reflect a strategic response to market shifts and consumer needs. Insurance agents, brokers, and underwriters should note the increased focus on individual health reimbursement arrangements, empowering consumers to purchase insurance through specified platforms. The growing partnership with Hy-Vee also highlights opportunities for grocery and pharmacy chains to deepen their role in healthcare delivery, presenting new distribution channels for individual health coverage. Key developments in Oscar Health's expansion. * State Expansion: Oscar enters South Carolina, reaching 21 states by 2027. * Market Exit of Competitors: Cigna and CVS Health withdraw from individual health segments. * Financial Growth: Reported over $1 billion in net income in the first half. * Innovative Products: Launches "RetireEase" for Medicare transition. * Partnerships: Expands collaboration with Hy-Vee across the Midwest. Under the leadership of Bertolini, the former Aetna CEO, Oscar focuses on technology-driven, user-friendly healthcare solutions, positioning itself as a key player in the evolving individual insurance market landscape. For insurance professionals, understanding these strategic shifts and leveraging new opportunities can be crucial in navigating the competitive marketplace.

Let's Talk Menopause and Oscar Insurance join forces to break the silence around menopause. NEW YORK, NY, October 16, 2026 (EZ Newswire) - For generations, menopause was something women were expected to navigate quietly, often without the information, support, or the medical care they needed to live healthy and fulfilling lives. Today, that conversation is changing. In recognition of World Menopause Day, national nonprofit organization Let's Talk Menopause (LTM) and one of the largest and fastest-growing health insurers dedicated to the individual market, Oscar, are joining forces to help break the stigma surrounding menopause and to help empower millions of American women to advocate for their menopause health. The two-week public service awareness (PSA) campaign, supported by Oscar, aims to normalize conversations about menopause while encouraging women to ask more questions, better understand their symptoms, explore available treatment options, and advocate for the care they deserve. At the heart of the campaign is a simple but powerful message: Get the Facts. Get the Support. Get Talking. "For too long, women have silently navigated the menopause transition, which has left a gap in education, information, and advocacy," said Donna Klassen, co-founder of Let's Talk Menopause. "This campaign encourages women to use their voices to reduce the stigma, elevate the conversation, and ultimately improve education and access to care. We're grateful to Oscar for helping us bring this important message to more women." The multi-faceted, national PSA includes a social media campaign, where women can join the conversation by following Let's Talk Menopause on Instagram, Facebook, and LinkedIn for information and resources on navigating the menopause transition. The campaign will also bring the menopause conversation directly to the streets of New York City, Charlotte, Miami, Fort Lauderdale, and Houston with PSA messaging featured on taxis throughout those cities. "Talking openly about menopause can help women recognize what they're experiencing, ask questions, and seek support," says Janet Liang, President of Oscar Insurance. "At Oscar, we believe women deserve clear information about their health benefits and support in accessing care that meets their needs during all phases of life, including menopause. We're proud to support Let's Talk Menopause and this campaign in helping women prioritize their health, understand their options, and advocate for the care they deserve." About Let's Talk Menopause Founded in 2020, Let's Talk Menopause (LTM) is a national nonprofit committed to transforming the conversation around menopause through education, advocacy, and storytelling so women get the information they need and the healthcare they deserve. LTM's vision for the future is to ensure that all midlife women have access to user-friendly resources and free programming, multi-lingual symptom guides, and access to certified and trained clinicians, regardless of their socio-economic backgrounds. Its goals are to LTM women to navigate all stages of menopause, educate the public about menopause so the topic is no longer taboo, advocate for the medical community to invest in care for women in menopause, and connect women to find community and support throughout menopause. To learn more about the PSA and Let's Talk Menopause, please visit letstalkmenopause.org. About Oscar Insurance Oscar Insurance is one of the largest and fastest-growing health insurers dedicated to the individual market. Oscar serves millions of individuals across the country with innovative products and CHOICE Arrangement solutions (formerly ICHRA) tailored to their life stages, health needs, and budgets. This includes HelloMeno, Oscar's innovative product designed to provide women navigating perimenopause, menopause, and post-menopause with access to affordable, comprehensive care and specialized support. Oscar technology-powered experiences make high-quality care easy to use and feel personal. Oscar is part of Oscar Health, Inc. (NYSE: OSCR). Learn more at HiOscar.com. Media Contact