M

MiQ

Global health marketing and data-driven insights

Trader

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeShanghai, ChinaNo salary listed

About the Job

Requirements

  • At least one year of hands-on experience trading digital programmatic campaigns.
  • Experience optimizing programmatic campaigns on at least one of DV360, The Trade Desk, Xandr, Yahoo, Amazon, or Beeswax DSP, including full-funnel direct-response performance campaigns.
  • A good understanding of the programmatic ecosystem in North America, EMEA, and APAC.
  • Strong mathematical and analytical skills and background.
  • Fluency in English and Mandarin.
  • Ability to work with large datasets in Excel files and internal business intelligence tools.
  • Strong troubleshooting ability and a clear, systematic approach to problem-solving.
  • Ability to work independently and contribute within a team environment.
  • Ability to prioritize effectively.
  • Alignment with MiQ's core values and culture.

Responsibilities

  • Deliver successful campaign performance across a diverse portfolio of accounts in all major MiQ regions.
  • Own campaigns end to end and monitor their performance.
  • Use data to improve buying decisions and exceed client-stated key performance indicators and internal profit objectives.
  • Use insights to build client relationships, upsell, and generate incremental opportunities.
  • Deliver on-target margin while retaining and growing client spend.
  • Balance portfolio growth objectives with margin and profitability objectives across campaign types.
  • Grow campaign portfolio revenue by surpassing client key performance indicators, supporting custom insights, and building client relationships.
  • Use data, analysis, and trading expertise to deliver campaigns ahead of pace and maintain performance.
  • Work with the account management team in China and the data and analytics team in Bangalore on planning and producing custom insights.
  • Work with central and local China departments to uphold China International campaign processes, support pre-campaign qualification including media plans, adhere to campaign activation best practices, and identify and resolve campaign issues independently.
  • Attend and participate in external meetings, delivering insights and answering questions.
  • Own weekly client reporting, including direct and face-to-face collaboration, with a focus on actionable insights that deliver client value.
  • Use campaigns regularly to test and implement innovative ideas.
  • Maintain and evolve MiQ trading and operational processes and best practices.

Desired Qualifications

  • Client-facing experience is an advantage.
  • Experience with mobile performance campaigns is a bonus.
  • Working knowledge of statistical models is an advantage.
  • Understanding of SQL, R, Python, or Bonsai, especially Bonsai, is an advantage.

About the Company

MiQ

Global health marketing and data-driven insights

MiQ is a global health marketing, communications, and transformation platform that drives growth for healthcare organizations using data-driven insights and human-centered approaches. It offers core capabilities in Marketing, Communications, Transformation, Access, and Media to serve as a premier partner for pharmaceutical, biotech, and health systems. The platform combines scientific knowledge, market intelligence, actionable data, cutting-edge technology, and creative execution to support clients through clinical development and commercialization journeys. What sets MiQ apart is its health-specific focus with end-to-end capabilities across planning, media, and transformation, all within the Inizio ecosystem, enabling integrated solutions from strategy to execution. The company’s goal is to make Health more human by delivering practical, measurable outcomes that improve patient access, engagement, and outcomes.

Company size
11-50
Company stage
Private
Total funding
$1M
Headquarters
Boulder, CO
Founded
2006

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