Full-Time

Field Marketing Team Lead

Confirmed live in the last 24 hours

Siete Family Foods

Siete Family Foods

51-200 employees

Produces grain-free Mexican food products

No salary listed

Junior, Mid

Remote in USA

Candidates must be based in the Denver, CO region.

Category
General Marketing
Growth & Marketing
Required Skills
Inventory Management
Requirements
  • 2+ years relevant experience in events, promotions, media, consumer products marketing required
  • Deep rooted understanding of the Denver market and the surrounding area preferred
  • Existing network of relevant contacts is a plus
Responsibilities
  • Contribute to Field Marketing goals by distributing forecasted sample product at in-person Field Marketing activations primarily in Denver, Phoenix, SoCal, and other cities as needed; ensure best-in-class execution.
  • Serve as the primary point of contact to a team of brand ambassadors, assisting with scheduling, reporting, and communication as needed.
  • Assist in the research, coordination, and execution of Field Marketing events.
  • Acquire and maintain a deep-rooted understanding of our focus markets and the surrounding areas.
  • Create post-activation recaps to track event success and align on key learnings. Communicate findings with the Field Marketing Manager and broader Marketing leadership and team as requested.
  • Build and maintain relationships with community partners, influencers, and local organizations to enhance brand awareness and reputation.
  • Manage product, swag, and booth inventory from a storage unit and work with the operations team and Field Marketing manager to coordinate deliveries.
  • Work cross-collaboratively with the rest of the Brand Experience team to support broader team initiatives and event execution.
  • Travel up to 50% of the time, with availability to work a flexible schedule which can include evenings, weekends, and some holidays.
Desired Qualifications
  • Previous experience within the CPG industry is preferred

Siete Family Foods produces grain-free Mexican-inspired food products, including tortillas, tortilla chips, taco shells, dips, sauces, and seasonings. Their products cater to health-conscious consumers and those with dietary restrictions, particularly appealing to individuals following keto, low-carb, and grain-free diets. Siete Foods operates primarily through a direct-to-consumer model via their website, while also being available in various retail stores. This accessibility, combined with their family-oriented values and commitment to delicious alternatives to traditional Mexican cuisine, sets them apart from competitors. The company's goal is to provide tasty, health-conscious food options that resonate with a diverse audience, while fostering customer engagement through recipes and apparel.

Company Size

51-200

Company Stage

Acquired

Total Funding

$87.5M

Headquarters

Austin, Texas

Founded

2014

Simplify Jobs

Simplify's Take

What believers are saying

  • PepsiCo's acquisition could provide Siete Foods with expanded resources and distribution channels.
  • The growing demand for gluten-free products aligns with Siete Foods' offerings.
  • Collaborations with athletes boost brand visibility and consumer engagement.

What critics are saying

  • PepsiCo acquisition may alter Siete Foods' family-owned identity, affecting customer loyalty.
  • Increased competition in the grain-free market could dilute Siete Foods' market share.
  • Supply chain challenges may impact product availability and pricing.

What makes Siete Family Foods unique

  • Siete Foods offers grain-free, Mexican-inspired products catering to health-conscious consumers.
  • The company emphasizes family values and traditional flavors in its product offerings.
  • Siete Foods has a strong direct-to-consumer model and retail presence.

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Benefits

Relocation Assistance

Flexible Work Hours

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-2%

2 year growth

-2%
PR Newswire
Oct 3rd, 2024
PEPSICO将以12亿美元收购SIETE FOODS

纽约州普奇斯和德克萨斯州奥斯汀2024年10月3日 /美通社/ -- PepsiCo, Inc.(纳斯达克股票代码:PEP,简称PepsiCo)今日宣布已签署最终协议,将以12亿美元收购以Siete Foods(简称Siete)为商号运营的Garza Food Ventures LLC。...

Stock Target Advisor
Oct 1st, 2024
PepsiCo's Potential Acquisition of Siete Foods: What It Means for Investors

PepsiCo's potential acquisition of Siete Foods: what it means for investors.

Kavout
Oct 1st, 2024
PepsiCo's $1 Billion Bet on Healthier Snacking: The Strategic Acquisition of Siete Foods

PepsiCo, a global leader in the food and beverage industry, is reportedly in advanced negotiations to acquire Siete Foods, a Texas-based tortilla-chip maker, for over $1 billion.

Vending Market Watch
Oct 1st, 2024
PepsiCo to acquire Siete Foods for $1.2 billion

PepsiCo to acquire Siete Foods for $1.2 billion.

Baking Business
Oct 1st, 2024
PepsiCo acquiring Siete Foods

- PepsiCo, Inc. is acquiring Siete Foods, also known as Garza Food Ventures LLC, Austin, Texas, for $1.2 billion.