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UCB Pharma

Biopharmaceuticals for neurology and immunology therapies

Marketing Lead - Lgs

Product MarketingUpdated on Nov 14
Full-timeAtlanta, GA, USA$148k - $195k /yr

About the Job

Requirements

  • A bachelor's degree is required.
  • At least 8 years of healthcare or pharmaceutical experience is required.
  • Strong interpersonal, organizational, and communication skills are required.
  • Proficiency with Microsoft applications is required.

Responsibilities

  • Own Lennox-Gastaut syndrome indication performance and lead the end-to-end healthcare professional engagement strategy.
  • Shape brand plans and align tactics with strategy and critical success factors.
  • Use research, analytics, field insights, and key performance indicators to optimize programs.
  • Partner with Sales and Sales Training to deliver high-impact selling tools.
  • Manage programs, budgets, agencies, vendors, accruals, and spend reporting.
  • Align cross-functional stakeholders around cohesive messaging, plans, and execution.
  • Develop and execute North America strategy for Lennox-Gastaut syndrome, driving adoption and sustained use of the product across rare developmental and epileptic encephalopathies.
  • Create engagement programs for healthcare professionals, including physicians and allied healthcare providers.
  • Partner with Sales, Sales Training, Medical, Regulatory, Finance, Thought Leader Liaisons, and other Epilepsy and Rare Syndromes marketing leads.
  • Manage agency and vendor partners to deliver messaging, plans, programs, and tools that support the brand strategy.

Desired Qualifications

  • An MBA or advanced degree and at least 6 years of pharmaceutical or biotech marketing experience are preferred, ideally in CNS, rare disease, or specialty therapies.
  • Experience with REMS programs, boxed-warning products, and/or healthcare professional marketing or sales is preferred.
  • Strategic and operational marketing capabilities, including project management, prioritization, and execution, are preferred.
  • Ability to independently develop strategy, translate insights into action, and drive execution is preferred.
  • Analytical skills, business acumen, fact-based decision-making, and the ability to anticipate future market needs are preferred.
  • Understanding of the U.S. healthcare landscape and the ability to navigate complexity and ambiguity are preferred.

About the Company

UCB Pharma

Biopharmaceuticals for neurology and immunology therapies

UCB Pharma focuses on developing treatments for severe diseases in neurology and immunology. It discovers, develops, and commercializes novel molecules and generates products aimed at improving patient lives. The company works by researching and developing therapies, integrating patient insights to guide innovation, and investing over a quarter of revenue into scientific research. Its global presence (about 9,000 employees across 40 countries) and €5.3 billion 2023 revenue reflect its scale and commitment to bringing therapies to patients worldwide. UCB differentiates itself by combining direct patient engagement with substantial R&D investment to address unmet needs in neurology and immunology, aiming to transform lives through science and patient care.

Company size
10,001+
Company stage
IPO
Headquarters
City of Brussels, Belgium
Founded
1928

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