Igloo

AI-native operating system for insurance

Regional Growth Marketing Manager

Growth MarketingConfirmed live in the last 24 hours

Full-timeSingaporeNo salary listedIn-person

About the Job

Requirements

The candidate must have 6–8+ years of experience across B2B marketing, growth marketing, digital marketing, and product marketing.
The candidate must have a proven track record running successful enterprise B2B marketing campaigns in high-growth environments.
The candidate must have experience working in both multinational corporations and startups, with the ability to bridge structured processes and agile execution.
The candidate must have deep expertise in demand generation, search engine optimization, performance marketing, customer relationship management, and product marketing.
The candidate must have strong data and analytical skills, with experience using metrics to drive strategic decisions.
The candidate must demonstrate leadership skills and the ability to set priorities across complex regional initiatives.
The candidate must have stakeholder management and communication skills.
The candidate must be a critical thinker with a growth mindset.
The candidate must be a self-starter with hands-on execution experience.

Responsibilities

Develop and execute a regional growth marketing roadmap aligned with commercial and product strategies.
Build structured annual and quarterly marketing plans with clear key performance indicators tied to pipeline, revenue, and market expansion.
Partner with regional leadership to prioritize investments and allocate resources effectively.
Lead B2B demand generation programs that drive qualified pipeline for enterprise partnerships and platform solutions.
Design integrated campaigns across digital channels, content, events, and partnerships to support long sales cycles.
Implement account-based marketing strategies for strategic partners and enterprise clients.
Oversee search engine optimization and performance marketing strategies with a focus on scalable acquisition and measurable return on investment.
Establish customer relationship management and lifecycle marketing frameworks that support lead nurturing and retention.
Drive consistent optimization of channel performance through data-led experimentation.
Collaborate with product and commercial teams to shape positioning, messaging, and go-to-market strategies.
Lead regional product launches and enable sales teams with marketing assets and tools.
Ensure consistent brand and messaging alignment across markets.
Build robust reporting frameworks and dashboards to track marketing effectiveness.
Establish marketing processes and governance standards suitable for a regional enterprise environment.
Use data and insights to guide strategic decisions and performance improvements.
Align multiple stakeholders across product, sales, and country teams.
Lead agencies and cross-market collaborators to deliver high-quality execution.
Mentor team members and foster a high-performance marketing culture.

Regional Growth Marketing Manager

Igloo · Singapore, Singapore · Full-time · Posted 2026-10-23

Workplace: on_site

Department: Marketing

Description

About Igloo

Igloo is the operating system for insurance in Southeast Asia. Headquartered in Singapore with operations across Indonesia, the Philippines, Thailand, Vietnam, and Malaysia, and technology centres in China and India, Igloo provides the AI-powered infrastructure that enables insurers and consumer platforms to build, distribute, and manage insurance products digitally.

The company's proprietary tech stack processes over 80 million policies per month and automates the full insurance value chain, from product configuration and underwriting to claims adjudication and financial reconciliation. Through Igloo Tech Solutions, the company licenses its modular technology solutions to insurers and enterprises, compressing product launch cycles from months to days.

With 1.6 billion cumulative policies facilitated, partnerships with Shopee, Lazada, Tokopedia, GCash, Telkomsel, and 100+ commercial and insurer partners Igloo is building the operating system for the future of insurance.

Igloo has raised over US$100 million in funding from investors including Eurazeo, Openspace Ventures, Tokio Marine, Cathay Innovation, and BlueOrchard. The company has been named Insurtech of the Year at the Asia Fintech Awards in 2023 and 2024, and won twin Insurance Asia Awards in 2025.

About the role

Igloo is hiring a Regional Growth Marketing Manager to lead enterprise-grade growth and marketing strategy and execution across our Tech Solutions, B2B2C partnerships, and B2C business lines. This role is designed for a senior marketing manager who combines strong B2B marketing fundamentals with modern growth and digital expertise..

You will architect and scale regional marketing programs that support partnership ecosystems, enterprise sales pipelines, and multi-market expansion. This role requires someone comfortable operating in structured, cross-functional environments while bringing the agility in mindset, process and worflows needed to succeed in a fast-growing insurtech company.

Job Description

Regional Growth Strategy & Execution

Develop and execute a regional growth marketing roadmap aligned with commercial and product strategies
Build structured annual and quarterly marketing plans with clear KPIs tied to pipeline, revenue, and market expansion
Partner with regional leadership to prioritize investments and allocate resources effectively

Enterprise Demand Generation

Lead B2B demand generation programs that drive qualified pipeline for enterprise partnerships and platform solutions
Design integrated campaigns across digital, content, events, and partnerships to support long sales cycles
Implement account-based marketing (ABM) strategies for strategic partners and enterprise clients

Digital & Performance Excellence

Oversee SEO and performance marketing strategies with a focus on scalable acquisition and measurable ROI
Establish CRM and lifecycle marketing frameworks that support lead nurturing and retention
Drive consistent optimization of channel performance through data-led experimentation

Product & Go-To-Market Leadership

Collaborate with product and commercial teams to shape positioning, messaging, and go-to-market strategies
Lead regional product launches and enable sales teams with marketing assets and tools
Ensure consistent brand and messaging alignment across markets

Analytics, Governance & Operations

Build robust reporting frameworks and dashboards to track marketing effectiveness
Establish marketing processes and governance standards suitable for a regional enterprise environment
Use data and insights to guide strategic decisions and performance improvements

Leadership & Cross-Functional Collaboration

Align multiple stakeholders across product, sales, and country teams
Lead agencies and cross-market collaborators to deliver high-quality execution
Mentor team members and foster a high-performance marketing culture

Requirements

6–8+ years of experience across B2B marketing, growth marketing, digital marketing, and product marketing
Proven track record running successful enterprise B2B marketing campaigns in high-growth environments
Experience working in both multinational corporations and startups, with the ability to bridge structured processes and agile execution
Deep expertise in demand generation, SEO, performance marketing, CRM, and product marketing
Strong data and analytical skills, with experience using metrics to drive strategic decisions
Demonstrated leadership skills and the ability to set priorities across complex regional initiatives
Excellent stakeholder management and communication skills
Critical thinker with a strong growth mindset
Self-starter with hands-on execution experience

Apply

Apply at Igloo

About the Company

Igloo

AI-native operating system for insurance

Igloo provides an AI-native operating system for insurance that helps insurers and platforms configure, distribute, and manage digital insurance products across Southeast Asia. Its product works by licensing modular components—product configuration, underwriting, distribution, and claims tooling—from Igloo Tech Solutions to compress insurer launch cycles from months to days. It differentiates itself through regional scale, partnerships with over 100 partners (including Chubb, MSIG, Shopee, Lazada, Tokopedia, GCash, and Telkomsel), and cross-border operations with tech centers in China and India. Its goal is to simplify and speed up digital insurance deployment across Southeast Asia, enabling insurers and platforms to offer scalable, configurable products efficiently.

Company size: 201-500
Company stage: Series B
Total funding: $92.2M
Headquarters: Singapore
Founded: 2016

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