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Distribution's AI leaders showcase strategic execution and ROI insights. DSG's report uncovers how top distributors leverage AI not through exclusive technologies, but by mastering governance and data management. As many remain stalled in pilot stages, the gap between ambition and execution widens, posing risks for their future competitiveness. Key facts. * 93% of distributors prioritize AI, but only 16% deploy it widely, revealing execution gaps. * Sonepar's €1B AI initiative exemplifies executive ownership driving strategic transformation. * Border States achieved a 976% ROI with disciplined data management, showcasing competitive advantage. * MSC Industrial Direct anticipates $10-15M savings from AI, highlighting financial implications of deployment. * Companies integrating AI across functions see compounding benefits, indicating strategic market shifts. Summary. The Distribution Strategy Group (DSG) recently released its AI Top 25 benchmark report, revealing critical insights into how wholesale distributors are leveraging artificial intelligence (AI) to enhance operational efficiency. The study found that leading firms are not necessarily utilizing advanced technologies unavailable to their competitors; rather, they excel through effective governance, robust data management, and disciplined execution. This distinction is crucial as it highlights a widening gap between distributors that have integrated AI into their operations and those still confined to pilot projects. The report, published in July 2026, surveyed 233 distribution executives, revealing that while 93% regard AI as a strategic priority, only 16% have successfully deployed it across multiple business functions. This 77-point gap signals a significant challenge within the industry, where ambition is not translating into action. DSG's analysis of over 300 North American distributors indicated that the primary barrier to effective AI deployment is not technological but rather organizational. Companies that remain in the pilot stage risk falling further behind as competitors begin to realize compounding operational gains from their AI initiatives. The AI Top 25 includes 26 distributors that have moved beyond initial trials to demonstrate sustained, measurable business value. DSG identified six key management practices that differentiate these leaders from their peers: executive ownership, a commitment to moving beyond pilot projects, disciplined data management, cross-functional deployment, outcome-based measurement, and long-term investment. Notably, executive ownership emerged as a pivotal factor; successful companies typically assign a single executive to oversee AI strategy and results, ensuring accountability and focus. For instance, Sonepar has appointed Fabrice del Aguila to lead a €1 billion transformation project aimed at integrating AI into its operations. This initiative exemplifies how dedicated leadership can drive significant change. Similarly, Wesco International has automated a substantial portion of its invoicing processes, showcasing the operational efficiencies that can be achieved when organizations fully commit to AI deployment. Data quality has surfaced as a critical competitive advantage. Many executives cited skills gaps and organizational resistance as significant challenges, yet companies like Border States demonstrate how disciplined data management can yield impressive returns. Their machine-learning lead-time prediction system has reportedly generated a 976% ROI, underscoring the financial benefits of prioritizing data integrity. The report also emphasizes the importance of deploying AI across multiple business functions rather than in isolation. Leading companies are integrating various AI applications to create synergistic effects that enhance overall performance. For example, Grainger has developed a shared AI platform that supports both product search and contact-center operations, allowing for seamless data flow and improved customer service. As AI capabilities continue to evolve, the firms that have laid the groundwork through years of investment in analytics and infrastructure will be better positioned to scale new technologies effectively. This foresight is evident in companies like Cencora, which has established formal governance structures to oversee AI initiatives, ensuring that new tools are integrated thoughtfully and strategically. The findings of DSG's research send a clear message to the distribution sector: AI leadership is less about the technology itself and more about organizational discipline and execution. Midsize distributors can adopt the practices of the AI leaders by establishing clear executive ownership, enhancing data quality, and measuring success against tangible business outcomes. As the competitive landscape shifts, those who fail to act may find themselves increasingly disadvantaged, while those who embrace a disciplined approach to AI will likely thrive. The path forward is clear: organizations must focus on execution to close the AI execution gap and unlock the full potential of artificial intelligence in their operations. Entities mentioned. Wesco International Ingram Micro Border States Cardinal Health MSC Industrial Direct Publicis Sapient Hitachi Solutions Nucleus Research

Sonepar Mobile App marks two years of supporting customers in the field. 03.08.2026 The Sonepar Mobile App helps electrical professionals access products, information, and services wherever work takes them. Two years after its launch in 2024, the app has become an important part of Sonepar's omnichannel customer experience, supporting faster decisions and greater efficiency on the job. Whether on a jobsite, in a branch, or between customer visits, electrical professionals increasingly rely on mobile tools to keep projects moving. Most electrical contractors, installers, and project managers spend little time behind a desk. They need quick access to product information, availability, pricing, and ordering capabilities while on the move. The Sonepar Mobile App was designed to meet that need by bringing key features and services directly to customers' smartphones. It enables customers to: * Search for products quickly; * Access detailed product information; * Check stock availability at nearby branches; * Scan products in-store to access digital information instantly; * Review and approve quotations from a mobile device; and * Place orders wherever work takes them. By simplifying these everyday tasks, the app helps customers save time and make informed purchasing decisions. The Sonepar Mobile App is available across more than 11 countries and regions. The platform combines a consistent digital experience with the flexibility to address local market requirements. This approach allows customers to benefit from familiar tools and functionality while accessing information, services, and branch networks relevant to their location. As customer expectations evolve, Sonepar continues to invest in mobile capabilities that support productivity in the field. Future developments include increased stock visibility, enhanced product scanning capabilities, improved access to business documents, and smarter workflows designed to simplify everyday tasks. Sonepar is also exploring new opportunities in artificial intelligence and voice-enabled experiences to further improve customer interactions. The Sonepar Mobile App helps customers connect with Sonepar whenever and wherever they need support.