Senior Manager - Private Sales

Job Description

The Senior Manager, Private Sales – North America leads the commercial strategy, sales performance, and growth of Eataly’s private dining, events, and catering business across the United States and Canada. This role oversees on- and off-premises events, drop-off catering, corporate catering, group dining, and B2B business development, with a focus on driving revenue growth, expanding market opportunities, and maximizing profitability. 

Reporting to the Vice President of Hospitality, North America, the Senior Manager provides functional leadership and oversight to local Private Dining and Catering teams across North America, in coordination with store leadership. This role establishes consistent commercial standards, strengthens sales performance, develops new business opportunities, and supports the continued growth of Eataly’s private sales business. 

RESPONSIBILITIES 

• Develop and execute the North American private sales strategy, aligned with annual budgets and business growth objectives. 

• Drive revenue across private dining, on- and off-premises events, corporate catering, drop-off catering, and group dining, establishing market-level sales targets and initiatives to achieve revenue and profitability goals. 

• Corporate account acquisition, outbound sales initiatives, strategic partnerships to generate new and recurring business, and lead B2B prospecting. 

• Provide functional leadership and oversight to local Private Dining and Catering teams, establishing sales expectations, performance standards, and accountability across markets. 

• Identify opportunities to maximize event space utilization, seasonal demand, average event spend, and catering sales. 

• Conduct regular business reviews and pipeline assessments, monitoring sales performance against budget, lead conversion, booking pace, pipeline value, client retention, and other key metrics to identify opportunities and drive results. 

• Manage and optimize commercial platforms and channels, including Tripleseat, FoodStorm, ezCater, and other relevant systems. 

• Oversee sales processes, lead management, CRM utilization, and reporting standards across all locations, ensuring accurate forecasting, consistent follow-up, timely lead response, and effective sales-to-operations handoffs. 

• Partner with Finance and Operations to optimize pricing, commercial terms, event margins, and profitability, while establishing consistent guidelines for proposals, deposits, contracts, and cancellations. 

• Collaborate with Store Operations and Culinary to ensure commercial initiatives are operationally feasible and aligned with Eataly's hospitality standards. 

• Partner with Marketing on targeted campaigns, corporate outreach, promotional initiatives, and sales materials. 

• Oversee key corporate accounts, event planners, strategic partners, and third-party sales channels, supporting local teams with high-value opportunities, complex negotiations, and major corporate events. 

• Ensure effective coordination between Private Dining and Catering teams to deliver a seamless client experience from inquiry through fulfillment, while monitoring client satisfaction and identifying opportunities to improve service and business performance. 

• Identify and implement improvements to sales productivity, reporting accuracy, forecasting, and operational efficiency across markets. 

Qualifications

• 7+ years of progressive experience in hospitality sales, private dining, catering, events, or related commercial functions, including leadership experience. 

• Proven track record of driving revenue growth, developing new business, and achieving sales targets. 

• Experience managing or providing functional leadership to multi-location or regional sales teams. 

• Strong understanding of corporate events, private dining, catering operations, and B2B sales. 

• Excellent commercial, analytical, and financial acumen, including forecasting, budgeting, and profitability management. 

• Strong leadership, communication, negotiation, and relationship management skills. 

• Experience with CRM and event management platforms; familiarity with Tripleseat, FoodStorm, ezCater, or similar systems preferred. 

• Advanced proficiency in Microsoft Excel and PowerPoint. 

• Highly organized, proactive, and capable of managing multiple priorities across markets. 

• Ability to influence cross-functional stakeholders and lead effectively within a matrix organization. 

• Passion for hospitality, guest experience, and Italian food culture. 

• Based in New York City, with availability to travel throughout North America as needed. 

Annual salary range: $120,000 - $135,000 

Additional Information

Benefits and Perks

• Medical, Dental, Vision Insurance
• Paid Time Off
• Paid Parental Leave
• 401K with match or RRSP
• Bonus program
• Free family meal daily
• Discounts at Eataly
• Classes on products and Italian cuisine
• Referral bonus program
• and more!

Eataly is an equal employment opportunity employer. It is the Company’s policy to not unlawfully discriminate against any applicant or employee on the basis of race, color, sex, sexual orientation, religion, national origin, age, disability or any other characteristic made unlawful to consider by applicable federal, state, or local laws. Eataly also prohibits harassment of applicants and employees based on any of these protected categories. It is also Eataly’s policy to comply with all applicable federal, state and local laws regarding consideration of unemployment status, salary history, credit/bankruptcy history and criminal background/conviction history in making hiring decisions.  If contacted for an employment opportunity, please advise Human Resources if you require accommodation.