Full-Time

Sr. Brand Designer

Posted on 2/22/2023

Tovala

Tovala

51-200 employees

Smart oven and meal delivery service

No salary listed

Senior

Remote + 1 more

More locations: United States

Required Skills
Communications
Adobe Creative Suite
Figma
Marketing
Asana
Graphic Design
Requirements
  • Create on-brand, engaging visual experiences across all print & digital channels
  • Leverage conceptual thinking, creative genius, and visual storytelling to solve complex business problems
  • Execute design projects from concept to delivery, working closely with cross-functional collaborators and managing stakeholders
  • Art direct photo and video shoots to help bring the creative concept to life
  • Present your work to internal stakeholders using your strong verbal communication skills to compellingly and enthusiastically convey the work, the thinking behind it, and how it answers the brief
  • Collaborate with copywriters to create on-brand messaging for all digital assets
  • Champion the value of design within and across the company, mentoring the team to produce inspiring, provocative, and disruptive results
  • Foster curiosity and bring new ideas and inspiration to the table that guides the company at large
  • Work independently, collaboratively, prioritize accordingly, and iterate quickly
  • Reporting to the Creative Director, you will serve as a go-to resource, picking up projects and tasks as needed
  • 6+ years experience within the field of design; Agency and/or in-house experience a plus
  • DTC and e-commerce experience preferred; Experience with food and beverage is a major plus but not required
  • Excellent creative online portfolio showcasing a range of work across all mediums
  • Experience in art directing photo shoots, select process, artistic cropping, minor retouching, and sharing assets through a content library system
  • Bachelor of Fine Arts in Graphic Design or equivalent
  • Expert knowledge of Adobe Creative SuiteProficiency with Figma preferred
  • Experience with digital project management software (Asana / Basecamp) a plus
  • A proven track record of designing delightful experiences that help marketing teams achieve business goals
  • Experience creating and directing large scale projects from concept to execution
  • Ability to formulate multiple conceptual directions to represent the brand and visualize those concepts via moodboards
  • You create concepts explore a range of differentiated creative solutions that explore where the brand is at and where it could go
  • Strong instincts on how design and copy work together to create engaging customer experiences
  • A passion for brand building, maintaining, directing, and evolving
  • Confidence to challenge what isn't working and be at the forefront of innovative design
  • Ability to quickly absorb, express and expand upon Brand Platform and Graphic Standards
  • Excellent organization and decision-making skills with ability to juggle multiple projects simultaneously
  • A great collaborator who can work with a diverse group of people (designers, comms strategists, engineers, chefs, customer support agents, etc.) to iterate on and create the best possible design solutions
  • Display rock-solid graphic design skills with an eye for typography, composition, layout, color, and pixel-level attention to detail

Tovala combines hardware, software, and food to simplify home cooking with its main product, the Tovala Smart Oven. This countertop appliance works with Tovala's meal delivery service, allowing customers to scan QR codes on pre-prepared meals, which the oven then cooks automatically. This system is aimed at busy individuals and families who want healthy, home-cooked meals without spending much time cooking. Tovala differentiates itself from competitors by offering a seamless integration of a smart oven and a subscription meal service, ensuring that meals are designed specifically for their appliance. The company's goal is to provide convenient, nutritious meals while fostering a positive work culture and supporting its employees.

Company Size

51-200

Company Stage

Series C

Total Funding

$71.6M

Headquarters

Chicago, Illinois

Founded

2017

Simplify Jobs

Simplify's Take

What believers are saying

  • Partnership with Jesse Tyler Ferguson boosts brand visibility and appeal.
  • Launch of affordable Smart Oven Air Fryer expands market reach.
  • $30M Series C funding supports growth and innovation in food technology.

What critics are saying

  • Competition from companies like June Oven and Brava is increasing.
  • Supply chain issues could impact smart oven production.
  • Rising ingredient costs may lead to higher meal delivery prices.

What makes Tovala unique

  • Tovala combines a smart oven with a meal delivery service for convenience.
  • The Tovala Smart Oven automates cooking with a simple QR code scan.
  • Tovala targets health-conscious consumers with chef-crafted, nutritious meals.

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Benefits

Health Insurance

Dental Insurance

401(k) Company Match

Company Equity

Paid Vacation

Paid Holidays

Growth & Insights and Company News

Headcount

6 month growth

1%

1 year growth

0%

2 year growth

8%
PR Newswire
Jan 7th, 2025
Emmy-Nominated Actor Jesse Tyler Ferguson Teams Up With Tovala To Ditch The Dinner Drama--Making Mealtime Happier For Modern Families

CHICAGO, Jan. 7, 2025 /PRNewswire/ -- Tovala, the innovative meal delivery service known for its chef-crafted meals and revolutionary smart oven, is thrilled to announce its partnership with Emmy-nominated actor Jesse Tyler Ferguson. Together, they're on a mission to ditch the dinner drama and make mealtime easier and more enjoyable for busy people and food lovers alike

NBC News
Feb 18th, 2023
New & Notable: Latest releases from HOKA, Bala and more

Tovala — maker of smart countertop kitchen appliances — launched its Smart Oven Air Fryer, a less costly version of the brand’s Smart Oven Pro.

New Stack Ventures
Mar 1st, 2022
Tovala recognized as Top Companies 2022 on Feb 1st 22'.

Tovala was recently named one of Y Combinator 's Top Companies 2022.

Bizjournals
Feb 4th, 2021
Tovala received financing of $30M in funding round on Feb 3rd 21'.

Chicago startup Tovala landed $30 million in fresh funding Thursday as the company aims to build off the momentum it's seen after an influx of at-home eaters in 2020.

The Spoon
Feb 4th, 2021
Smart Oven and Meal Delivery Startup Tovala Raises Additional $30 Million

Tovala, a smart oven and meal delivery startup based in Chicago, announced today they have raised a $30 million series C funding round led by consumer-tech VC Left Lane Capital. [...]

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