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Hearst

Global media and information services conglomerate

Associate Director - Marketing & Account Strategy

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$101k - $103k

About the Job

Requirements

  • At least 4 years of experience developing integrated marketing programs, brand partnerships, or related marketing strategy.
  • Demonstrated success developing strategic concepts and executional marketing programs in a fast-paced environment.
  • Strong strategic thinking, analytical, problem-solving, and resource management skills.
  • Copywriting, storytelling, and presentation development abilities.
  • Written and verbal communication skills, including the ability to influence stakeholders and present ideas to senior leaders and clients.
  • Ability to manage multiple priorities and collaborate effectively in a cross-functional, team-oriented environment.
  • Proficiency with Microsoft Office and Apple Keynote.
  • Ability to work in the New York City office four days per week as part of the hybrid work model.

Responsibilities

  • Develop strategic, partner-specific integrated marketing programs across digital, print, social, custom content, experiential activations, native advertising, and data-driven marketing solutions.
  • Collaborate with Sales, Campaign Strategy, Content Studio, and other internal stakeholders to create programs that grow revenue, strengthen margins, and deliver client outcomes.
  • Identify proactive opportunities and develop marketing concepts that preempt traditional request for proposal processes and position Hearst as a strategic partner.
  • Create proposals, presentations, sell sheets, and other marketing materials communicating integrated partnership opportunities.
  • Partner with post-sale teams to transition proposals to execution and support successful program delivery that meets or exceeds client expectations.
  • Use client, category, industry, and audience insights to inform strategy, uncover opportunities, and strengthen marketing recommendations.
  • Build relationships with internal stakeholders, external vendors, and third-party partners to expand integrated marketing capabilities and offerings.
  • Monitor marketplace trends, competitive activity, and industry best practices, ensuring marketing work reflects standards for creativity, brand integrity, and execution.

Desired Qualifications

  • Interest in or familiarity with editorial media, youth, and wellness industries.

About the Company

Hearst

Global media and information services conglomerate

Hearst is a global, diversified media, information, and services group with magazines, newspapers, TV and radio stations, and business information brands. It earns revenue from advertising, subscriptions, and the sale of information services across its media brands, including Fitch Ratings. Its products span consumer magazines (Cosmopolitan, ELLE, Esquire, Men's Health), TV and radio broadcasting, and data services for automotive, medical, and financial industries. Its goal is to be a leading worldwide provider of trusted media content and data-driven information services for individuals and large businesses.

Company size
5,001-10,000
Company stage
Not listed
Total funding
Not listed
Headquarters
New York City, New York
Founded
1887

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