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Capital Group

Asset management with long-term portfolios

Country Marketing Associate

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeHong KongNo salary listedIn-person

About the Job

Requirements

  • A bachelor's degree in Marketing, Communications, Business, or a related discipline.
  • Two to five years of marketing experience; experience in asset management, wealth management, or financial services is preferred, and experience with events, campaigns, or agencies is advantageous.
  • High proficiency in written and spoken English and Traditional Chinese, with strong proofreading skills; Mandarin is a plus.
  • Strong attention to detail and the discipline to work within fixed service-level agreements and tight deadlines.
  • Strong organization, reliability, coordination skills, and the ability to handle multiple workstreams.
  • Social media and digital proficiency; confidence using artificial intelligence tools and Microsoft Office.
  • Awareness of Hong Kong's regulatory requirements for fund marketing is advantageous.
  • Ability to work with marketing colleagues, sales, internal teams, and external vendors.

Responsibilities

  • Support the execution and coordination of product and brand campaigns across the Hong Kong marketing calendar, including asset trafficking, version control, and deployment tracking.
  • Coordinate with agencies, vendors, and internal teams, including design, digital, publishing, and Legal and Compliance, to deliver campaign assets on time and on budget.
  • Help ensure localized campaign assets in English and Traditional Chinese follow brand guidelines and local regulatory requirements, under the guidance of the Country Marketing Managers.
  • Support campaign tracking and compile post-campaign reports to help measure results.
  • Provide logistical support for company-hosted, distributor-led, and industry-sponsored events from planning through on-site execution.
  • Support event communications, including save-the-date notices, invitations, reminders, registration, and post-event follow-up.
  • Coordinate with venues, event agencies, caterers, and vendors, and prepare event materials, branding, and premiums.
  • Manage event attendees and maintain event records in internal systems.
  • Proofread English and Traditional Chinese marketing materials for online and offline use, and coordinate printing and production.
  • Coordinate translation requests with vendors and internal publishing teams, tracking turnaround against agreed timelines and service-level agreements.
  • Support Traditional Chinese review and user acceptance testing for website updates and new digital capabilities.
  • Support the build and review of campaign webpages, electronic direct mail, and social media posts with internal digital teams.
  • Help maintain campaign, product, and business-as-usual webpages, keeping content accurate, aligned, and up to date in both languages.
  • Source and coordinate production of branded premiums, and maintain an inventory overview to inform replenishment.
  • Submit invoices, follow up with vendors, and support marketing budget tracking.
  • Raise Workfront tickets and resource requests, and help keep the marketing calendar up to date.
  • Contribute to ad hoc marketing initiatives, including strategic and transformation projects such as generative-AI-enabled translation and workflow improvements.
  • Participate in regional and global marketing project teams and suggest process improvements.

Desired Qualifications

  • Experience with Workfront, Salesforce, or email marketing platforms is a plus.

About the Company

Capital Group

Asset management with long-term portfolios

Capital Group is a private investment firm managing equity and fixed-income assets for millions of investors. It builds long-term, high-conviction portfolios using rigorous research and the American Funds lineup to pursue steady, durable results rather than short-term trades. It differentiates itself through strong personal accountability, a globally distributed team, and a research-driven investment process. Its goal is to improve people’s lives through successful investing.

Company size
5,001-10,000
Company stage
Not listed
Total funding
$65.4B
Headquarters
Dongcheng District, China
Founded
Not listed

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