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Sonepar

Global B2B distributor of electrical equipment

Spécialiste Marketing Numérique

Marketing Generalist & ManagementUpdated on Nov 14
Full-timeLaval, QC, CanadaNo salary listedIn-person

About the Job

Requirements

  • A bachelor's degree in administration, with a marketing specialization, communication, digital marketing, or another relevant field.
  • One to three years of experience in digital marketing.
  • Practical experience managing social media, creating content, and running digital advertising.
  • Good knowledge of major social media platforms and their advertising managers.
  • Ability to create, adapt, and distribute digital content independently.
  • Visual sense and ability to follow an established brand identity.
  • Analytical ability to interpret results and recommend improvements.
  • Ability to manage multiple projects and deadlines simultaneously.

Responsibilities

  • Plan, manage, and deploy Lumen's social media strategy across platforms, including Facebook, Instagram, and LinkedIn.
  • Create, adapt, and publish digital content for social media, the website, newsletters, and advertising campaigns.
  • Produce photo and video content, including capturing, editing, and adapting it to different digital formats and platforms.
  • Create, deploy, and optimize digital advertising campaigns, including on Meta, LinkedIn, and other relevant platforms.
  • Manage advertising campaigns, including audiences, budgets, formats, launch, and performance tracking.
  • Analyze digital content and campaign performance and make optimization recommendations.
  • Collaborate with internal teams, manufacturers, and external partners to plan and deliver marketing initiatives.
  • Monitor digital marketing trends and best practices to propose relevant content and initiatives.
  • Coordinate and deploy digital marketing projects in collaboration with the marketing team lead and stakeholders.
  • Contribute to the implementation and optimization of email automation scenarios.
  • Perform other related duties.

Desired Qualifications

  • Knowledge of Canva or similar graphic design tools is an asset.

About the Company

Sonepar

Global B2B distributor of electrical equipment

Sonepar operates as an independent, family-owned global distributor of electrical equipment, solutions, and services for business customers. It runs an omnichannel network across 40 countries, with a dense network of brands and 45,000 associates delivering products to the building, industry, and energy markets. Customers access a mix of physical locations, online channels, and support services to source electrical products and sustainable solutions, backed by logistics and expert help. Compared with competitors, Sonepar holds its status as a leading B-to-B distributor through its large-scale global reach, many brands, and a clear transformation to simplify customer purchases via an omnichannel experience while focusing on sustainability. Its goal is to accelerate the world’s electrification and Power Progress for Future Generations through reliable supply, tailored solutions, and responsible operations.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Paris, France
Founded
1969

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