Simplify Logo

Full-Time

Field Marketing Manager

Confirmed live in the last 24 hours

Stensul

Stensul

51-200 employees

SaaS platform for marketing content creation

Consumer Software
Enterprise Software

Compensation Overview

$95k - $105kAnnually

Senior

New York, NY, USA

Hybrid in-person role in NYC office located in Midtown Manhattan.

Category
General Marketing
Growth & Marketing
Required Skills
Lead Generation
Data Analysis
Requirements
  • Bachelor’s degree in Marketing, Business, or a related field. MBA or advanced degree is a plus.
  • 5+ years of experience in field marketing, preferably in a B2B SaaS or technology environment.
  • Proven track record of managing successful field marketing programs and events that drive lead generation and brand awareness.
  • Strong project management skills with the ability to handle multiple projects simultaneously and work effectively under tight deadlines.
  • Excellent written and verbal communication skills with a knack for creating compelling marketing content.
  • Data-driven mindset with experience in analyzing marketing performance and optimizing strategies based on insights.
  • Proficiency in marketing automation tools, CRM systems, and field marketing software.
  • Ability to work collaboratively in a fast-paced, team-oriented environment.
Responsibilities
  • Develop and execute field marketing strategies and plans tailored to specific regions, verticals, and target accounts to drive demand and engage buyers at our target accounts.
  • Plan, coordinate, and manage field marketing events such as trade shows, webinars, and local seminars. Oversee all aspects of event logistics, including venue selection, speaker coordination, and attendee engagement.
  • Collaborate with regional sales teams to create and execute regional marketing campaigns that align with local market needs and opportunities.
  • Work with the content team to develop region-specific marketing materials, including brochures, presentations, and case studies, to support field activities and sales efforts.
  • Coordinate event related co-marketing activities with strategic partners to leverage joint marketing opportunities.
  • Monitor and analyze the effectiveness of field marketing activities. Use data-driven insights to refine strategies, improve ROI, and report on key performance metrics. Track expenses and report on budget performance to ensure alignment with financial goals.
  • Partner with internal teams, including product marketing, sales, partnerships and demand generation, to ensure alignment and maximize the impact of field marketing initiatives.

Stensul provides a platform that helps marketing teams create email and marketing content more efficiently. Its software-as-a-service (SaaS) platform allows teams to collaborate in real-time, which reduces the time and effort needed to produce high-quality marketing materials. By addressing common challenges like troubleshooting and rendering issues, Stensul can increase team productivity by up to 50%, leading to significant cost savings for its clients. Unlike many competitors, Stensul focuses specifically on the needs of large enterprises and top-tier brands, offering a tailored solution that enhances their marketing efforts. The company's goal is to transform the marketing creation process, making it simpler and faster for its users.

Company Stage

Series C

Total Funding

$60.5M

Headquarters

New York City, New York

Founded

2016

Growth & Insights
Headcount

6 month growth

7%

1 year growth

12%

2 year growth

20%
Simplify Jobs

Simplify's Take

What believers are saying

  • The recent $34.5 million Series C funding round provides substantial resources for further platform development and market expansion.
  • Recognition by Forbes as one of America's Best Startup Employers highlights Stensul's strong company culture and attractiveness to top talent.
  • The platform's ability to boost productivity by up to 50% translates into significant cost savings and improved marketing performance for clients.

What critics are saying

  • The rapidly evolving MarTech landscape requires continuous innovation to stay ahead of competitors.
  • Dependence on large enterprises means that economic downturns or budget cuts in these organizations could impact Stensul's revenue.

What makes Stensul unique

  • Stensul's platform focuses on real-time collaboration and ease of use, enabling non-technical and non-design team members to contribute effectively, unlike many competitors.
  • The integration with Adobe GenStudio and the addition of Generative AI capabilities significantly enhance Stensul's offering, making it a more comprehensive solution for marketing teams.
  • Stensul's emphasis on brand compliance and guardrails ensures that marketing content remains consistent and on-brand, a critical feature for large enterprises.

Help us improve and share your feedback! Did you find this helpful?