Founding GTM Builder
Mural
Founding GTM Builder
Mural
Cross-border payments and invoicing platform
Mural is financial infrastructure for businesses and agents. We're the compliant system of record that fintechs and platforms build on to move, store, and grow money for their customers. That means flexible account provisioning, payments in and out over ACH, wire, and local rails in 20+ countries, and conversion between dollars, stablecoins, and local currencies. We handle the licenses, the bank relationships, and the payment rails. The account is yours. The complexity is ours.
Since our API launched in 2025, we've processed $2.1 billion in payment volume across 128 countries, and this year's volume is already nearly six times last year's. Customers include Deel, Opera, Axexo, and more. We've raised $28 million, including a $15 million Series A led by Tether. Mural is a licensed money transmitter and SOC 2 Type 2. We're also an AI-native company: agentic tools are how we build, operate, and scale.
Stablecoins are becoming the rails for global money movement, but most companies don't yet know how to adopt them. Somebody has to start that conversation, and start it well.
As one of Mural's first Business Development Representatives, you're the first human a future customer meets. You'll run the top of our funnel alongside our founders and Account Executives: finding the companies that need us, earning their attention, and handing our AEs conversations that are worth their time. We've built an AI-powered GTM engine that finds the right accounts and flags the right moments. Your job is to take that signal and turn it into a real relationship. Machines find, humans send.
Book meetings that matter, not calendars full of maybes. Qualify every inbound and outbound lead against our ICP and hand AEs an economic buyer with a real cross-border problem, a reason to act now, and the context they'd otherwise have to dig up themselves.
Know our ICP better than it knows itself. Consumer fintechs, workforce and creator payout platforms, B2B fintechs, and travel platforms. Learn how money actually moves for a payroll company paying contractors in Brazil or a fintech offering USD accounts in Argentina, so your first message names their problem before they do.
Let AI do the digging, then write it yourself. Use Mural's agentic teammate, alongside tools like Clay and Claude, to research accounts, map warm paths, catch triggers like funding rounds, payments job postings, and new-market launches, and draft first touches. Then you edit, personalize, and hit send on every message. No spray-and-pray. No mass email.
Lead with warmth, not volume. Go through the warmest path first (mutual connections, investor intros, people engaging with our content, conference hallways), then go cold with care. Write like a person, call like a person, and follow up like someone who actually wants to help.
Run the daily loop without being asked. Source, qualify, touch, log, book, hand off. Every day, across phone, email, LinkedIn, and in person at events like Stablecon and Money20/20.
Be the feedback loop for the whole GTM and Growth team. Log every touch, track what gets replies, and bring back what you hear in the field (objections, competitor mentions, new use cases) to sharpen our messaging. You'll help write the BDR playbook, not just follow it.
Own one number: qualified meetings booked. That is the metric you own and are measured on. A qualified meeting is an ICP-fit economic buyer or champion with a real cross-border problem, accepted by the AE. Not dials, not sends, not activity.
2 to 4 years as a BDR/SDR (or similar quota-carrying role) in fintech or payments, with a track record at or near the top of the leaderboard.
Working fluency in how money moves: cross-border payments, FX, payouts, treasury, or stablecoins. You can hold your own with a CFO or a Head of Payments.
You're hungry and tenacious. You don't take the first "no" as final, you follow up with something new every time, and you never let a good lead go quiet.
You already use AI tools every day to work faster, and you know where they stop and your judgment starts.
Strong writing. Your outbound sounds like a smart person talking to another smart person, not a template.
You thrive in early-stage ambiguity: no perfect process, high ownership, outsized impact.
Spanish or Portuguese, and familiarity with LatAm business culture.
Experience selling API or infrastructure products to technical and finance buyers.
Familiarity with HubSpot, Clay, or similar prospecting tools.
We run on three principles:
2% better, every day. One percent for yourself, one percent for the people around you.
Telos. From the Greek word telos, meaning not just done but fulfilled. Everyone here is focused on one mission and knows each other's Telos.
Build. We are a company of builders, across engineering, compliance, and sales. We build, we learn, we evolve, but we are always building.
Mural provides a platform for global payments and invoicing that lets businesses manage cross-border payments, vendor invoices, contractor payments, and reimbursements all in one place. It works by offering a scalable, secure payment platform that complies with international financial regulations, enabling instant international transfers and secure transactions. Compared with competitors, Mural focuses on end-to-end handling of invoicing and payments within a single platform while prioritizing regulatory compliance and risk management, aiming to replace outdated global-payment infrastructure. The company’s goal is to simplify international money transfers, making them as easy and secure as sending a text, while improving financial integrity and compliance for businesses.
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