Full-Time

Social Media Associate

London

Posted on 8/12/2024

The Athletic Media Company

The Athletic Media Company

501-1,000 employees

Digital sports news and analysis platform

Compensation Overview

$25k - $35k/yr

Junior, Mid

London, UK

Hybrid role based out of London office with flexible working arrangements.

Category
Social Media Management
Social Media Marketing
Social Media Strategy
Social Media
Required Skills
Marketing
Requirements
  • 1 to 3 years experience in social media, digital marketing, or similar.
  • Creativity to engage a passionate audience of sports fans.
  • A positive attitude and a willingness to learn and develop.
  • Required: demonstrable interest and working knowledge of major sports, with particular focus on Premier League, European football & US sports (NFL, NBA, MLB & NHL).
  • Required: demonstrated platform fluency on X (formerly Twitter), Instagram & Facebook in business/professional applications, plus adaptability to onboard new platforms.
  • Required: experience managing multiple social channels.
  • Required: strong writing skills with a keen eye for detail, grammar & punctuation.
  • Required: excellent communicator and collaborator.
  • Required: flexibility in terms of schedule (regular weekends, evenings, holidays).
  • Required: ability to work in a fast-paced news environment, processing relevant information from multiple departments.
  • Required: ability to understand cross-department goals and achieve buy-in through influence, setting coverage plans on daily, weekly, monthly and quarterly timeline.
Responsibilities
  • Execute basic functions of social strategy, which include: curation of social, distribution of articles, podcasts, live blogs, and video to relevant platforms on an ongoing basis.
  • Execute day-to-day social strategy which includes covering breaking news, major moments and live games on a variety of platforms.
  • Work with editors to develop copy and visual assets to amplify top content (stories, videos, podcasts).
  • Work closely with the US social team to ensure comprehensive coverage across all accounts and platforms.
  • Identify and surface trending storylines to our newsroom.
  • Use templates to produce creative assets (design, video) for social platforms that fit within our brand guidelines.
  • Assist in gathering insights and learnings through ongoing social testing and tracking, analysing what’s working and what’s not to enable us to continually develop and improve our output.
The Athletic Media Company

The Athletic Media Company

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The Athletic is a digital media company that specializes in providing detailed sports news, stories, scores, schedules, and podcasts for sports enthusiasts. Its product offers in-depth coverage of various sports, including major leagues like the NFL, NBA, MLB, and NHL, as well as international sports such as Formula One and soccer. Users can access premium content through a subscription model, which allows them to receive exclusive articles and insights from top-tier writers. This approach sets The Athletic apart from competitors who often rely on advertising revenue, as it focuses on delivering high-quality journalism directly to its readers. The company's goal is to serve passionate sports fans by offering comprehensive and insightful coverage that goes beyond basic scores and headlines.

Company Size

501-1,000

Company Stage

Acquired

Total Funding

$689.5M

Headquarters

San Francisco, California

Founded

2016

Simplify Jobs

Simplify's Take

What believers are saying

  • The New York Times acquisition could expand The Athletic's reach and resources.
  • High-profile hires like Dianna Russini enhance credibility and attract new subscribers.
  • Partnerships, like with State Farm, boost coverage and brand reputation in women's sports.

What critics are saying

  • Competition from free platforms like ESPN could impact subscription growth.
  • AI-generated content may reduce the perceived value of The Athletic's premium offerings.
  • Subscriber fatigue from multiple services could lead to cancellations or slower growth.

What makes The Athletic Media Company unique

  • The Athletic offers in-depth sports coverage from top-tier writers, unlike free platforms.
  • It operates on a subscription model, focusing on quality over quantity in sports journalism.
  • The Athletic provides exclusive content, including podcasts and stories, for passionate sports fans.

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Benefits

Paid Time Off

Paid Sick Leave

Paid Parental Leave

401(k)

Short & Long Term Disability

Free Subscription

Competitive Health Care

HSA & FSA

Commuter Benefits

Company News

Business Wire
Apr 9th, 2025
The New York Times Company to Acquire The Athletic

The New York Times Company announced today that it has entered into an agreement to acquire The Athletic.

Yahoo Sports
Oct 12th, 2023
Morocco reportedly hire ex-Spain head coach Jorge Vilda 5 weeks after scandal ouster

Jorge Vilda, the former head coach of the Spain women's national team that won the 2023 Women's World Cup nearly two months ago, has been hired as the head coach of the Morocco women's national team, The Athletic reported Thursday.

Awful Announcing
Oct 11th, 2023
The Athletic reportedly 'came close' to hiring Fabrizio Romano earlier this year

Global soccer insider Fabrizio Romano reportedly nearly joined The Athletic's staff of sports news breakers this year.

The New York Times Company
Oct 11th, 2023
Terri Ann Glynn Joins The Athletic

Terri Ann Glynn joins The Athletic.

FC Barcelona
Sep 26th, 2023
The 'nightmare' of an Atlético legend involves the success of Joao Félix at Barça

For anybody is a secret that Joao Félix is leaving very good feelings in the FC Barcelona after his arrival from the Athletic of Madrid.

INACTIVE