Full-Time

Growth Marketing Manager

Audio & Video

Confirmed live in the last 24 hours

Thumbtack

Thumbtack

1,001-5,000 employees

Online marketplace connecting consumers with local professionals

Consumer Software
Consumer Goods

Senior

Company Historically Provides H1B Sponsorship

Remote in Canada

Candidates can work from any approved locations across the United States, Canada, or the Philippines.

Category
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Data Analysis
Excel/Numbers/Sheets

You match the following Thumbtack's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Bachelor’s degree (BS/BA) in Marketing, Business, Economics, or a quantitative field preferred
  • 5+ years managing performance and media marketing channels (e.g., OTT, Linear TV, Affiliate, YouTube, Streaming Audio, Display)
  • Strong proficiency in Excel/Google Sheets (pivot tables, vlookups, data templates, dashboards)
  • Familiarity with incrementality testing, media mix modeling (MMM), multi-touch attribution (MTA) and other advanced measurement approaches
  • Eager to learn and stretch across digital media marketing functions while effectively collaborating with cross-functional teams
  • Ability to set and meet aggressive project deadlines with exceptional attention to detail
  • Clear, concise communicator who thrives in a diverse, supportive Growth Marketing team
Responsibilities
  • Own the optimization and day-to-day management of some of our core digital media channels - bid & budget management, target audience development & refinement, trafficking & operations, and creative iteration
  • Identify opportunities to automate processes, working with product, engineering, and analytics teams to build in-house paid marketing tools
  • Pull and analyze reports to extract insights and transform those insights into actionable changes that will improve performance
  • Partner with Brand and Creative teams to produce, refine, and iterate on performance branding assets that tell our story while meeting KPIs
  • Partner with agencies, account partners, and other relevant vendors to monitor performance, explore new platform opportunities, secure access to beta features, and provide value to other Thumbtack teams
  • Partner with crossfunctional finance teams to accurately forecast media spend, reconcile budgets, and align investments with profitability targets
Desired Qualifications
  • Proven experience scaling CTV, OLV, Linear TV, YouTube, & Streaming Audio, & Podcasts, with a background in marketplace companies and/or high-growth startups
  • Expertise in testing new marketing channels from scratch, integrated media/strategy planning (including agency experience), and managing yearly program budgets of $XXM+
  • Strong experience with marketing technology and analytics tools, plus basic SQL knowledge for data analysis
  • Ability to navigate complex, high-growth environments, driving results through data-driven decision-making and strategic execution

Thumbtack operates an online marketplace that connects consumers with local professionals for various services, including home repairs, event planning, and personal assistance. Users can search for services, compare prices, read reviews, and book professionals directly through the platform. Thumbtack provides cost estimates based on data from millions of bids submitted by professionals, helping consumers understand potential costs. The company generates revenue by charging professionals for leads, which are inquiries made by customers through the platform. This model allows Thumbtack to serve a wide range of customers across the U.S., from urban areas to rural communities, while offering professionals a streamlined way to find new clients.

Company Size

1,001-5,000

Company Stage

Debt Financing

Total Funding

$680.3M

Headquarters

San Francisco, California

Founded

2008

Simplify Jobs

Simplify's Take

What believers are saying

  • Partnership with OfferUp expands market reach and customer base.
  • $75 million financing boosts technology investment and service expansion.
  • Experienced leaders enhance legal and user research capabilities, improving trust and experience.

What critics are saying

  • Increased competition from OfferUp could dilute Thumbtack's market share.
  • Dependency on RentRedi partnership may risk customer acquisition dynamics.
  • Reliance on external funding could be risky if market conditions change.

What makes Thumbtack unique

  • Thumbtack connects users with 300,000 local service businesses across the U.S.
  • The platform offers personalized guidance and cost estimates for various home services.
  • Thumbtack charges professionals for leads, ensuring a straightforward revenue model.

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Benefits

Remote Work Options

Paid Holidays

Phone/Internet Stipend

Mental Health Support

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

1%

2 year growth

0%
GlobeNewswire
Dec 18th, 2024
RentRedi Partners with Thumbtack to Make Hiring Home Service Professionals Easy

NEW YORK, Dec. 18, 2024 (GLOBE NEWSWIRE) - RentRedi, the fastest-growing property management software, has partnered with Thumbtack, the technology company helping millions of people confidently care for their homes.

Law.com
Dec 10th, 2024
Home Improvement App Thumbtack Hires Ex-SmileDirectClub Legal Chief

In 2021, Thumbtack secured a $275 million investment at a valuation of $3.2 billion, in a round led by Qatar Investment Authority.

Thumbtack
Dec 10th, 2024
Welcoming Susan Rammelt, Thumbtack's Chief Legal Officer

Susan Rammelt recently joined Thumbtack as its new Chief Legal Officer, where she'll lead its legal and trust & safety teams.

Coverage
Nov 13th, 2024
Townsq Partners With Thumbtack

Software company that offers property management solutions. TownSq <i class="fa fa-info-circle company-popover" data-content="h3TownSq/h3. div

Thumbtack
Oct 24th, 2024
Elevating researchers to holistic product leadership

Nicole Bacchus joined Thumbtack as Head of User Research about a year ago.