Full-Time

Senior Marketing Science Analyst

Confirmed live in the last 24 hours

Analytic Partners

Analytic Partners

201-500 employees

Provides marketing analytics and consulting services

Data & Analytics
Consulting
Enterprise Software

Senior

Dallas, TX, USA

Category
General Marketing
Growth & Marketing
Required Skills
Data Science
Management
Marketing
Business Analytics
Excel/Numbers/Sheets
Requirements
  • Bachelor’s degree or above (ideal areas of study/related study including Business Analytics and Management, Economics, Statistics, Mathematics, and/or Marketing)
  • 3-4 years’ experience with any combination of advanced and predictive analytics, marketing analytics, and analytic techniques for marketing, customer, and business applications
  • Strong working knowledge of Microsoft PowerPoint and Excel
  • Experience working independently on analytical tasks, building, and optimizing ‘big data’ pipelines, architectures, and data sets.
  • Experience developing and delivering presentations using insights derived from analytics.
  • Experience using data to solve complex business questions and demonstrate an awareness of the broader business impacts that drive business solutions.
  • Account management and customer success skills, including strong written and verbal communication.
  • Experience collaborating with others to implement change initiatives.
Responsibilities
  • Lead the development and execution of programs for customers. Collect, harmonize & review data, build models, interpret results, and formulate key insights, charts, reports, for customer presentations
  • Provide strategic guidance and recommendations to customers based on data-driven insights. This includes (but not limited to) helping customers understand their target audience, optimize marketing spend, and measure the impact of their efforts.
  • Work closely with the team to continuously evolve and develop new ways of efficiently and effectively solving complex client business problems.
  • Maintain strong customer relationships and ensure that their business needs are met by identifying new growth opportunities and proactively using software tool enhancements.
  • Provide guidance to and mentoring Marketing Science Analysts across technical and consulting competencies.

Analytic Partners provides analytic solutions that assist brands in making informed strategic decisions to foster growth. The company specializes in marketing analytics and offers services that extend beyond traditional marketing mix modeling to include Commercial Analytics, which gives clients a comprehensive perspective for future decision-making. Their products work by utilizing advanced analytics to evaluate marketing effectiveness and revenue performance, helping clients optimize their marketing strategies. Unlike many competitors, Analytic Partners combines consulting with software solutions, allowing for a more integrated approach to analytics. The company's goal is to enhance marketing efficiency and deliver a strong return on investment for its clients.

Company Stage

Private

Total Funding

N/A

Headquarters

New York City, New York

Founded

2000

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased demand for real-time analytics boosts Analytic Partners' market potential.
  • Partnerships with fintech firms enhance consumer insights through financial data.
  • Acquisition of Magic Numbers expands reach and talent in Europe.

What critics are saying

  • Emerging analytics firms offer innovative solutions at lower costs, threatening market share.
  • Integration challenges from Magic Numbers acquisition may disrupt operations.
  • Data privacy regulations in Europe could increase compliance costs and constraints.

What makes Analytic Partners unique

  • Analytic Partners offers adaptive modeling techniques for better marketing ROI.
  • The company provides Commercial Analytics for holistic, forward-looking decision-making.
  • Recognized as a leader in Gartner's Magic Quadrant for Marketing Mix Modeling.

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