Simplify Logo

Full-Time

Senior Marketing Science Analyst

Confirmed live in the last 24 hours

Analytic Partners

Analytic Partners

201-500 employees

Commercial analytics platform for marketing optimization

Financial Services
Consulting
Data & Analytics

Mid, Senior

Dallas, TX, USA

Category
General Marketing
Growth & Marketing
Required Skills
Marketing
Business Analytics
Data Analysis
PowerPoint/Keynote/Slides
Requirements
  • Bachelor’s degree or above (ideal areas of study/related study including Business Analytics and Management, Economics, Statistics, Mathematics, and/or Marketing)
  • 3-4 years’ experience with any combination of advanced and predictive analytics, marketing analytics, and analytic techniques for marketing, customer, and business applications
  • Strong working knowledge of Microsoft PowerPoint and Excel
  • Experience working independently on analytical tasks, building, and optimizing ‘big data’ pipelines, architectures, and data sets.
  • Experience developing and delivering presentations using insights derived from analytics.
  • Experience using data to solve complex business questions and demonstrate an awareness of the broader business impacts that drive business solutions.
  • Account management and customer success skills, including strong written and verbal communication.
  • Experience collaborating with others to implement change initiatives.
Responsibilities
  • Lead the development and execution of programs for customers. Collect, harmonize & review data, build models, interpret results, and formulate key insights, charts, reports, for customer presentations
  • Provide strategic guidance and recommendations to customers based on data-driven insights. This includes (but not limited to) helping customers understand their target audience, optimize marketing spend, and measure the impact of their efforts.
  • Work closely with the team to continuously evolve and develop new ways of efficiently and effectively solving complex client business problems.
  • Maintain strong customer relationships and ensure that their business needs are met by identifying new growth opportunities and proactively using software tool enhancements.
  • Provide guidance to and mentoring Marketing Science Analysts across technical and consulting competencies.

Analytic Partners specializes in providing a comprehensive commercial analytics platform, GPS-Enterprise, which offers adaptive solutions for marketing optimization and in-depth business insights. This platform skillfully incorporates a variety of customer, operational, and touchpoint data to depict the customer journey, featuring always-on, always-learning, and adaptable analytics. This strategic focus on continuous learning and adaptation in analytics makes it an excellent workplace for individuals passionate about leveraging data to drive business success, while also fostering an environment of ongoing professional growth and innovation.

Company Stage

Private

Total Funding

N/A

Headquarters

New York City, New York

Founded

2000

Simplify Jobs

Simplify's Take

What believers are saying

  • Recognition by Forrester as a leader in marketing measurement and optimization enhances Analytic Partners' credibility and market position.
  • The launch of new capabilities and solutions, such as the on-demand Brand Impact solution, demonstrates the company's commitment to innovation.
  • Strategic appointments, like that of Dave Rodrigues as SVP of Customer Engagement, bring valuable expertise and strengthen customer relationships.

What critics are saying

  • Economic uncertainties may impact clients' marketing budgets, potentially affecting Analytic Partners' revenue.
  • The competitive landscape in marketing analytics is intense, with numerous players vying for market share.

What makes Analytic Partners unique

  • Analytic Partners stands out as a leader in marketing measurement and optimization, recognized by Forrester for its top-ranking offerings and strategy.
  • Their GPS-Enterprise platform empowers businesses with dynamic, forward-looking decision-making capabilities, setting them apart from competitors.
  • The company's multi-faceted approach to analytics, incorporating marketing, company, and external data, provides a comprehensive view of commercial intelligence.