Full-Time

Event Marketing

Posted on 11/15/2024

Plaid

Plaid

1,001-5,000 employees

Connects financial accounts to apps securely

Fintech
Financial Services

Compensation Overview

$118.8k - $178.2kAnnually

Senior

Remote in USA

Category
General Marketing
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • 8+ years of experience in event and/or field marketing, event management, or related roles, ideally within the tech or fintech industries.
  • Proven expertise in large-scale event execution, including conferences, roadshows, customer events and corporate events.
  • Strategic mindset with a hands-on execution ability: You can think long-term but love getting things done.
  • Cross-functional collaboration experience: You’ve successfully worked with teams like sales, product marketing, and demand generation to align goals and strategies.
  • Data-driven mindset: You can establish KPIs, analyze metrics, and demonstrate the ROI of field marketing efforts.
  • Strong project management and budgeting skills: You know how to manage multiple moving pieces and resources efficiently.
  • Excellent communication and leadership skills: You're a clear communicator, able to influence stakeholders, and drive teams toward shared goals.
  • Willingness to travel as needed to support event execution onsite.
  • Experience working in fintech or highly regulated industries with complex customer journeys, preferred.
Responsibilities
  • High-impact events: You will lead parts of Plaid's Effects conference and our roadshow events, driving customer engagement and business growth in addition to owning the planning and execution for various other in person events such as dinners, roundtables, and fireside chats.
  • Crafting strategy and driving execution: From building event and field marketing strategies aligned with revenue targets to executing them with excellence, you’re excited about turning vision into action.
  • Managing end-to-end programs: From ideation to post-event reporting, you enjoy overseeing every detail—venue selection, budgeting, promotions, and ensuring top-notch attendee experiences. You also love digging into the data post event to find ways to make the event even better in the future.
  • Collaborating cross-functionally: You thrive when working with many cross-functional partners including sales, product marketing, content, brand and other teams to ensure alignment in marketing initiatives and objectives.
  • Maximizing impact through data: You love analyzing metrics, establishing KPIs, and proving the ROI of marketing initiatives to senior management.
  • Building strong partnerships: You enjoy working with event vendors, agencies, and partners to optimize and scale event delivery and impact.

Plaid simplifies financial data management for individuals and businesses by connecting various financial accounts to apps and services. Its main product is a set of APIs that allow developers to integrate financial data into their applications, enabling users to track spending, initiate payments, and access financial services all in one place. Plaid serves a wide range of clients, including app developers and financial institutions, and is used by popular apps like LendingTree and Square. Unlike many competitors, Plaid focuses on providing a comprehensive suite of APIs that cover various financial use cases, ensuring secure and seamless data sharing. The company's goal is to empower clients to offer better financial services to their users through reliable and scalable technology.

Company Stage

Series D

Total Funding

$714.3M

Headquarters

San Francisco, California

Founded

2013

Growth & Insights
Headcount

6 month growth

4%

1 year growth

12%

2 year growth

2%
Simplify Jobs

Simplify's Take

What believers are saying

  • Plaid's pay-by-bank solution taps into the growing direct bank payments market.
  • Partnership with Salsa opens new revenue streams in HR and payroll services.
  • Resolution with PNC enhances Plaid's credibility and strengthens financial institution partnerships.

What critics are saying

  • Increased competition from API-based banking solutions like FIS's Code Connect platform.
  • Regulatory challenges and compliance costs from advancing open banking initiatives like PSD3.
  • Evolving data-sharing rules in the U.S. may impact Plaid's data management practices.

What makes Plaid unique

  • Plaid offers seamless financial data integration through robust APIs for diverse clients.
  • Plaid's platform supports secure data sharing, enhancing user experience and trust.
  • Plaid's strategic partnerships expand its reach in fintech and financial services.

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Benefits

We've got you covered: From medical, life, and 401ks, we’re here to support your physical, mental, and financial wellbeing.

Everyone is an owner: We want everyone to feel ownership over their work - literally, which is why we offer equity to full-time Plaids.

Vacation your way: We want to make sure you have time to meet your personal needs with unlimited PTO and two weeks of synchronous, company-wide vacation.

Grow your skills: Every Plaid is in control of their career development with our learning stipends, tools, and trainings.

INACTIVE