Inactive
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Hyundai Motor Company

Global automaker producing sedans, SUVs, EVs

Senior Manager - Regional Marketing Operations, Southern

Marketing Generalist & ManagementPosted on Jul 16
Full-timeAtlanta, GA, USA$114.8k - $164k /yr

About the Job

Requirements

  • A bachelor's degree is required.
  • Eight years of wholesale-related automotive experience with demonstrated ability to work directly with dealers is desired.
  • Two to three years of supervisory experience is desired.
  • Budget management oversight experience is desired.
  • Strong analytical skills are required.
  • Strong communication skills are required.
  • Strong organizational skills are required.
  • Strong time-management skills are required.
  • Strong computer skills, including Microsoft Office, Word, Excel, PowerPoint, Access, and Outlook, are required.
  • Normal office duties are required.

Responsibilities

  • Oversee and manage all regional marketing activities within the designated Genesis region, including Tier 2 Retailer Advertising Associations, Retail Digital Marketing, Internet Lead and High Value Actions performance and analysis, Market Support Program initiatives, and Corporate Social Responsibility activities.
  • Manage Genesis Retailer Advertising Associations across the region to drive retailer engagement and marketing effectiveness.
  • Analyze lead performance data and implement strategies to improve retailer and regional lead-management results.
  • Partner with National Retail Marketing to align retailer lead-generation and Certified Website programs.
  • Oversee execution of the Genesis Retailer Co-op Program and ensure equitable distribution of co-op funds.
  • Support Retail Digital Strategy Consulting initiatives to enhance retailer digital marketing performance.
  • Lead regional Corporate Social Responsibility efforts, including Genesis Gives and the Genesis Inspiration Foundation.
  • Ensure compliance of Tier 3 retailer advertising with Genesis brand standards and advertising policies.
  • Collaborate with National Office teams to develop, implement, and administer Market Support Programs.
  • Process Market Support Program payments and resolve retailer payment and incentive-related issues.
  • Manage departmental budgets and maintain expenses within approved guidelines.
  • Plan and execute regional organizational meetings and events.
  • Support the Regional General Manager with governance processes, including OCM and PRM activities.
  • Serve as the primary liaison between Market Managers, dealership personnel, and the National Incentives team.
  • Maintain expertise in national and regional incentive programs to support retailer performance.
  • Provide team leadership, employee development, and budget oversight as required.
  • Travel domestically 15%–30%.

Desired Qualifications

  • A master's degree is a plus.

About the Company

Hyundai Motor Company

Global automaker producing sedans, SUVs, EVs

Hyundai Motor Company is a global car maker that designs, manufactures, and sells a wide range of vehicles, including sedans, SUVs, and a growing number of electric vehicles. Its manufacturing is done in-house across a network of plants around the world, which helps manage production and the supply chain across markets such as North America, India, and Europe. The company plans to expand its EV lineup, aiming to launch 21 new electric models by 2030 to cover affordable to high-performance segments. Hyundai differentiates itself through its integrated global manufacturing approach, control over its supply chain, and a deliberate shift toward electrification under the “Hyundai Way,” backed by a strong U.S. presence since 1986. Its goal is to grow vehicle sales with a balanced mix of traditional and electric vehicles while becoming a leading supplier of EVs across multiple market segments.

Company size
10,001+
Company stage
IPO
Headquarters
Seoul, South Korea
Founded
1967

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