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Plotline

SaaS platform for onboarding and retention.

Head of Revenue

Full-TimePosted on 10/16/2026
No salary listed
Expert
Bengaluru, Karnataka, India
In Person
Sales & Account ManagementAccount Executive

About the job

Requirements
  • At least 8 years of experience in B2B SaaS sales, including at least 3 years leading a sales team.
  • A proven record of selling in India to product, growth, and marketing buyers, ideally in martech, customer experience, engagement, analytics, or mobile SaaS.
  • Experience closing mid-market and enterprise deals with $40,000 to $100,000 or higher annual contract values, multi-stakeholder and multi-month sales cycles, including BFSI or large consumer-internet accounts.
  • Demonstrated ability to hire, coach, and retain strong account executives and business development representatives.
Responsibilities
  • Own revenue, annual recurring revenue, and overall commercial performance, with accountability for pipeline, conversion, and forecast accuracy.
  • Develop and execute the go-to-market strategy across SMB, mid-market, and enterprise segments.
  • Build scalable customer acquisition channels through outbound and inbound sales motions.
  • Monitor and optimize annual recurring revenue, pipeline coverage, win rates, customer acquisition cost, retention, net revenue retention, and customer satisfaction.
  • Recruit, mentor, and develop high-performing sales and customer success teams.
  • Lead the existing India account executive and hire business development representatives, account executives, and solutions roles.
  • Set quotas, compensation plans, onboarding, and coaching rhythms.
  • Define the India ideal customer profile and territory split across SMB, mid-market, and enterprise, and sequence the segments by deal size and sales cycle.
  • Shape India pricing and packaging against global SMB, mid-market, and enterprise bands.
  • Build the India enterprise playbook covering discovery, demonstrations, proof of concept, security and compliance reviews (including expectations for regulated buyers), procurement, and negotiation.
  • Build a similar strategy for MENA and Southeast Asia expansion once India is operating predictably.
  • Review the current setup and run customer relationship management hygiene, pipeline reviews, forecasting, and win/loss analysis.
  • Work with Marketing on events, content, community, and regional campaigns.
  • Personally carry a sales quota and close deals.
Desired Qualifications
  • Experience at an early-stage startup from seed through Series B.
  • Familiarity with channel and partner sales motions, such as agencies.
  • Experience working with global teams across time zones.

About the company

Plotline.so offers SaaS tools for mobile apps to boost user engagement and retention. It provides in-app experiences such as stories, videos, spotlights, tooltips, animations, guided tours, tutorials, native widgets, and gamified elements that can be added without developer effort. These features aid onboarding, feature adoption, and long-term engagement by delivering contextual experiences and collecting usage data; notable uses include Story-based trust-building for Stable Money and feature highlight sequences for Google Pay. The service uses a subscription or usage-based pricing model, with the aim of helping apps attract users faster, improve activation, and sustain long-term value.

Company Size

11-50

Company Stage

Seed

Total Funding

$2.6M

Headquarters

San Francisco, California

Founded

2021

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Simplify's Take

What believers are saying

  • Upstox reported 19% higher SGB adoption after Plotline spotlights in 2026.
  • Plotline's 2026 customer stories show Airtel increasing Xstream Play engagement and subscriptions.
  • The product now spans stories, videos, tooltips, surveys, and games, widening use cases.

What critics are saying

  • Plotline raised only $2.6 million in 2024; thin capital limits global expansion.
  • Incumbents Appcues, Mixpanel, and Segment already overlap its workflow and distribution.
  • If customer growth stalls, the company becomes a feature, not a platform.

What makes Plotline unique

  • Plotline's no-code widgets live inside apps, cutting engineering dependency for product teams.
  • Upstox used Plotline for 50+ campaigns, showing rapid experimentation at scale.
  • Airtel and SBI Securities trust Plotline for contextual, in-app engagement across journeys.

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Growth & Insights and Company News

Headcount

6 month growth

-3%

1 year growth

3%

2 year growth

0%
Startup Story Private Limited
May 3rd, 2024
Plotline Secures $2.6 Million Seed Funding to Enhance Personalized App Experiences for Consumer Brands

This funding round for Plotline comes on the heels of other successful funding activities in the sector, including a $10 million Series B round for Uniqus Consultech and a $1.5 million pre-Series A round for Hyderabad-based Runo, underscoring the vibrant investment environment surrounding Indian enterprise technology startups.

Inc42
May 2nd, 2024
Plotline Bags $2.6 Mn To Personalise App Experience For Consumer Brands

Enterprise tech startup Plotline has raised $2.6 Mn in its seed funding round from early-stage VC firm Elevation Capital.

Citybiz
May 2nd, 2024
Plotline Secures $2.6M for App Customization

Plotline, a startup that enables consumer app companies to customize app experiences based on user behavior, has raised $2.6 million from Elevation Capital. Founded in 2022 by Shubham Jindal and Adarsh Tadimari, former leaders at HyperVerge, Plotline helps brands enhance app usage by making them dynamic and personalized, addressing the challenges of increasing functionality in mobile apps.

VentureBeat
May 2nd, 2024
Exclusive: No-code platform Plotline bags seed to make data-driven, dynamic apps

Since the shift in 2023, Plotline has garnered traction from over 50 global companies that cumulatively serve over 150 million end users.