Experience Senior Living

Senior living developer and operator

Director of Sales

Field SalesConfirmed live in the last 24 hours

Full-timeCape Coral, FL, USANo salary listedIn-person

About the Job

Requirements

Experience in a customer service-oriented setting is necessary.
Demonstrated expertise in relationship selling and ability to close sales.
Ability to connect with clients and their circle of influence and build trust.
Ability to understand and manage emotions arising from client situations.
Ability to guide clients toward solutions.
Ability to work in a team environment.
Ability to show sincerity and empathy.
Effective verbal and written communication skills, including communicating openly, honestly, and responsibly.
Ability to read, speak, and understand English.
Ability to work nights, weekends, and holidays, including varied schedules.
Proficiency in Microsoft Outlook, Word, Excel, and PowerPoint.
Current driver's license.
Bachelor's degree or equivalent experience and education preferred.

Responsibilities

Meet or exceed monthly company and community sales standards.
Focus on sales-zone activities, including face-to-face client home visits, voice-to-voice outreach, creative follow-up, and purposeful planning for effective execution.
Respond to telephone, email, online, and in-person inquiries remotely and in real time where possible, and conduct walk-in and scheduled tours with prospective residents or interested parties.
Maintain the community database by collecting and entering information about new inquiries and referral sources and recording consistent, appropriate follow-up communications with inquiries, prospective residents and influencers, and referral-source contacts.
Develop and maintain relationships with potential referral sources and conduct ongoing field visits.
Qualify current and potential referral sources, match services to their needs, and maximize referral potential.
Research and maintain current information on local competition and new services and competitors entering the marketplace.
Create and oversee the annual community sales and marketing plan; analyze return-on-investment data and suggest changes in strategies or services in response to changing market conditions; oversee advertising and collateral.
Track move-ins, move-outs, transfers, and the quantity and quality of referral activity, and determine appropriate follow-up actions.
Assist the team with move-in paperwork as necessary, ensuring a smooth resident transition and compliance with company policies and applicable state licensing regulations.
Provide regional management with paperwork and reports to monitor sales efforts.
Attend and participate in core sales training events and apply techniques to grow census and revenue.
Promote appropriate unique events to encourage community members and prospects to visit and tour the community.
Monitor and manage the department budget.
Connect and help residents transition from home to the community through thoughtful engagement at every level of interaction.
Perform other duties as assigned.

Desired Qualifications

Experience in senior living, including assisted living and memory care environments.
Background in sales or leasing in the health care or senior living industry.
Experience with motivational interviewing techniques.

Director of Sales

Experience Senior Living · Cape Coral, United States · Full-time · Posted 2026-10-09

Workplace: on_site

Department: Sales

Description

The Experience Senior Living Team is comprised of dynamic professionals that are fueled by their passion to empower people as they grow older to live life to the fullest. They are creators, architects, nurses, researchers, programmers, marketers, facilitators, developers, investors, and caregivers, all focused on making a positive impact on the lives of residents, their families and team members.

We are looking for a Director of Sales to join our amazing team!

Responsibilities:

Meet or exceed monthly company/community sales standards.
Primary focus on “sales zone” activities including face to face-including client home visits, voice to voice, creative follow up and purposeful planning for effective execution.
Respond to telephone, email-online, & in-person inquiries, remotely and in real time where possible, and conduct walk-in and scheduled tours with prospective residents or interested parties.
Accurately maintain the community’s database by collecting and entering information about new inquiries and referral sources and recording consistent and appropriate follow up communication with inquiries, prospective residents & influencers, and referral source contacts.
Develop and maintain relationships with potential referral sources and conduct on-going field visits.
Qualify all current and potential referral sources, effectively matching our services to their needs, thus maximizing referral potential.
Research and maintain current information on local competition and new services and competitors entering the marketplace.
Create and oversee the annual community sales and marketing plan. Analyze data related to the return on investment and suggest changes in strategies or services to respond to changing market conditions. Oversee advertising and collateral.
Accurately track move-ins, move-outs, transfers, and quantity vs. quality of referral activity, determining appropriate follow-up actions.
As necessary, assist the team in completing the necessary move-in paperwork ensuring a smooth transition for the resident and acting in compliance with company policies and appropriate State Licensing regulations.
Provide regional management with necessary paperwork and reports to actively monitor sales efforts.
Attend and participate in core sales training events and maximize techniques to grow census/revenue.
Provide opportunities for greater community members and prospects to visit and tour the community by promoting appropriate unique events.
Monitor and manage the budget of the department.
May perform other duties as assigned.

Requirements

Experience in senior living, including assisted living and memory care environments preferred
Bachelor's degree or equivalent experience and education preferred
Background in sales or leasing in the health care or senior living industry helpful
Creative and "out of the box" thinker desired
Expertise in “relationship selling” and a demonstrated ability to close
Experience with motivational interviewing techniques preferred
Must demonstrate competence in the following areas:
Ability to connect and build trust with clients and their circle of influence
Ability to understand and manage emotions arising from client situations
Ability to guide clients toward solutions
Experience in a customer service-oriented setting necessary
Demonstrated ability to work in a team environment
Ability to show sincerity and empathy
Effective verbal and written communication skills are required, including the ability to communicate openly, honestly, and responsibly with others
Ability to read, speak, and understand the English language
Ability to work nights, weekends and holidays required
Proficient in Microsoft Outlook, Word, Excel, and PowerPoint
Must possess a current driver's license
Connect and help residents transition from home to community through thoughtful engagement at every level of interaction
Ability to work varied schedules to include weekends, evenings, and holidays.

Benefits

We offer a full benefits package that includes medical, dental, vision, STD/LTD, life and voluntary life, 401k with employer matching, paid holidays, and up to 20 days PTO in the first three years.

Background Screening Requirement

Employment is contingent upon successful completion of background screening in accordance with Florida law and company policy. Certain positions may require fingerprinting and Level 1 or Level 2 background screening. Applicants can review Florida care provider background screening requirements here: https://info.flclearinghouse.com

Apply

Apply at Experience Senior Living

About the Company

Experience Senior Living

Senior living developer and operator

Experience Senior Living is a developer and operator of senior-living communities. Its communities may provide independent living, assisted living, and memory care along with dining, activities, and resident services. Development and central teams create and support properties while community staff deliver daily operations and care. Work includes caregiving, nursing, culinary, sales, activities, maintenance, development, and corporate disciplines. The scope is Experience Senior Living and its own community portfolio. Its workforce connects frontline delivery with the specialist, operational, technical, and business teams that support the organization.

Company size: Not listed
Company stage: Not listed
Total funding: Not listed
Headquarters: Not listed
Founded: Not listed

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