Full-Time
Digital Acquisition Marketing Specialist
Remote
Posted on 11/9/2022
Vertically-integrated marketer of health products
Entry, Junior, Mid
Remote
- Possess a knack for mathematics and analytics. You see patterns and insights where others see chaos
- Embrace the unknown! You're open to learning new concepts and systems faster than a speeding bullet
- Attention to detail is your superpower! Your accuracy knows no bounds
- Juggle multiple projects like a true virtuoso, organizing and prioritizing your workload with ease
- Your communication skills are legendary! Verbal or written, you know how to captivate your audience
- The spirit of success burns within you. You're self-motivated and driven to achieve greatness
- You've already embarked on a digital marketing journey for 1-3 years, preferably in digital acquisition/performance marketing. The more experience, the better!
- You're a native advertising expert, having ventured into platforms like Taboola and Outbrain
- You've dabbled in the mystical arts of A/B testing, using your powers to optimize sales funnels
- High school Diploma or GED
- Embark on a thrilling journey of setting up, managing, and analyzing paid media campaigns. Your daily, weekly, and monthly adventures will involve optimizing spend for sales growth while achieving mind-blowing ROI goals
- Collaborate with our talented team members from various departments, transforming marketing projects from mere ideas into magnificent realities. Together, you'll navigate the treacherous waters of testing and optimization to create marketing marvels
- Take charge of external partners and agencies, ensuring they stay on track to meet our lofty company goals. You'll be their ultimate guide to success
- Unleash your creative superpowers! Conduct A/B tests for both eye-catching creatives and captivating landing pages, discovering the secrets of engagement and conversion optimization
- Wield the power of data! Harness the forces of both qualitative and quantitative information to forge a conversion rate optimization strategy and testing plan that will leave our competitors trembling
- Track and analyze the performance of each advertising channel and campaign like a true mastermind. Your keen eye will identify areas for improvement and guide us toward advertising greatness
- Ascend to new heights of customer experience! Take a top-level view of our sales funnel, optimizing SEO, customer support, and our branded site. And don't forget to work your magic on our internal KPIs, including CVR, AOV, LTV, and Subscription Rates
- Play the role of the content connoisseur! Review new content submissions, offering your invaluable feedback and ensuring they're ready for testing. Your eagle-eyed scrutiny will make all the difference
- Stay ahead of the game! Keep a close eye on industry standards and new media programs/opportunities. With your innovative strategies, we'll reach new targets and conquer new frontiers
- Be the glue that holds us together - Act as the point person for individual customer acquisition funnels, collaborating seamlessly with every department
- And of course, be ready for any surprises that come your way. As a member of our Golden Hippo team, you'll always have new puzzles awaiting you
- Proficiency in spreadsheets (Microsoft Excel and Google Docs) is your secret weapon. You're also comfortable wielding basic image editing spells using Photoshop. Experience with Salesforce is a plus!
Golden Hippo is a leading marketer specializing in high-end health, beauty, and pet care products, noted for its vertically integrated operations that infuse quality at every step, from product creation to consumer education. They utilize cutting-edge content creation and marketing strategies to promote smarter health choices, creating a unique workplace that blends creativity with a strong commitment to consumer wellbeing. Working here offers an opportunity to be at the forefront of a dynamic industry, contributing to innovative campaigns that truly impact consumer habits and health.
Company Stage
N/A
Total Funding
$354M
Headquarters
Los Angeles, California
Founded
2010
6 month growth
↑ 12%1 year growth
↑ 0%2 year growth
↑ 20%Benefits
Flexible work arrangements
Employee stock ownership plan
Global charity impact
Generous matching 401k plan
Room for growth & results-based pay increases
Recognition programs
Company events
Free on-site gym & fully-stocked kitchen