Full-Time

Director – Media Planning

Posted on 4/23/2024

Barkley

501-1,000 employees

Full-service creative idea and brand building

Consulting

Social Impact

Consumer Goods

Senior

Kansas City, MO, USA

Required Skills

Google AdWords

Google Analytics

Requirements

5+ years of channel experience
Strong knowledge of traditional media channels as well as digital and SEM
Ability to work effectively with internal teams and business groups
Passion for media and advertising
Experience with media software tools like Google AdWords and Google Analytics

Responsibilities

Trains and supervises media planning group
Collaborates with other disciplines for strategic direction
Supervises execution of media plans
Maintains quality control of group projects
Conducts performance evaluations
Develops business-building opportunities
Keeps team informed of important issues

If you’re a media guru looking to add energy, passion and strategic thinking, we want you to join our team. Seeking someone with experience across all channels, someone who can translate big ideas and thinking into real world application and someone who is never done learning.

We’re looking for a true leader that can be an active participant in the team’s strategic objectives and policies, one who continues to monitor the progress toward achieving said objectives and policies, and managing that up to ensure relevant parties are aware of consistent growth.

Responsibilities

Trains and supervises media planning group, while providing any additional needed support to all engagement professionals in all media.
Collaborates with other disciplines to develop strategic and sound direction from a media perspective.
Supervises the execution of media plans.
Provides assistance, where necessary, to assure timely completion of projects.
Maintains quality control of all group projects.
Prepare and execute special Discipline assignments requested by management.
Oversees the progress of all projects.
Encourages individual initiative and observes personal abilities and growth potential.
Helps to create and adhere to policies for day-to-day operations of the discipline.
Conducts majority of the performance evaluations of the group.
Thinks strategically about the business, developing business-building opportunities for clients and internal initiatives.
Keeps team informed of important issues in the group.

Qualifications

5+ years of channel experience required
Communicates clearly to others, written and verbally
Strong knowledge of traditional media channels as well as digital and SEM
Ability to think critically and apply a strategic approach to all plans or projects
Ability to work effectively with a variety of internal teams and business groups, including Creative, Brand Leadership, Strategy, Project Management and Finance
Displays a passion for media and advertising
Strong organizational and mathematical skills (including basic media math)
Ability to multi-task and deliver work on-time for set deadlines
Must be prepared for a fast-paced environment and be comfortable making decisions
Experience with Simmons, Telmar, Kantar, Google AdWords, Google Analytics, DoubleClick and other media software tools

Barkley’s Commitment to Diversity & Inclusion

We believe being radically diverse and inclusive is the key to becoming one of the world’s great creative idea companies. By embracing everything that makes our partners who they are and what makes them unique to the world around them, we create the conditions and capacity to help creative, original thinking thrive.
Barkley is committed to Diversity, Equity, Inclusion and Belonging as part of our corporate strategic goals, supported by a formal DEI+B program, Employee Resource Groups, Director of Diversity leadership and agency commitment to The Brand Lab.

Barkley

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Barkley is a full-service creative idea company that specializes in building whole brands for modern consumers, emphasizing Whole Brand Thinking™ to guide and connect every action, from marketing to business ideas. The company is committed to sustainable growth and is a Certified B Corporation, focusing on using creativity as a force for good in the world. Specific technologies/methods used in the product are not provided.

Company Stage

N/A

Total Funding

$5.1M

Headquarters

Kansas City, Missouri

Founded

1964

Growth & Insights

Headcount

6 month growth

↑ 0%

1 year growth

↑ 0%

2 year growth

↑ 2%