Freelance Publicist - Shopping & Commerce

Our Story:

Short Story is an award winning, technology powered retailer dedicated to petite women 5'4" and under. Our mission is to create a seamless shopping experience for millions of petite women so they can dress with effortless confidence.

As a fast-growing startup, we're revolutionizing retail with a data driven learning system that leverages customer feedback to create tailored products. We've been recognized by top publications like Forbes, Fortune and are backed by leading investors who share our vision of building the world's next great consumer brand.

Our Values:

We're building a company with intention and purpose. Our culture thrives on data insights, exceptional commitment to fit, and the urgency to move quickly on what matters.

• ✨ Transform Lives. We're customer-first. Everything we create exists to give her confidence.

• ⚡️ Demand Excellence. We deliver only our best work, in Fit and Finish. We obsess about details others overlook.

• 💪 Embrace Challenges. We see obstacles as opportunities to invent better solutions.

• 💡 Think Differently. We get a thrill from finding better solutions others haven't seen.

The role
We’re hiring a freelance publicist to feature Short Story where our customer reads: shopping roundups and gift guides at Real Simple, InStyle, Good Housekeeping and People, and stories in places like Harper’s Bazaar, The Cut and WSJ. You set the strategy and open doors with editors. As you do, you’ll bring our team into the conversation, so every editor you introduce gets to know Short Story directly. Our team handles samples, styling sessions and scheduling.

What you’ll own
• Placements in shopping roundups and gift guides at our priority outlets
• Features and expert quotes in top-tier fashion and lifestyle press
• Commerce terms: advise us on affiliate setup, commissions and what editors expect
• A ranked media list and calendar built around spring, Mother’s Day, back to work and holiday
• Our stylists as the go-to source on petite fit
• Tracking: every placement logged with its link, traffic and signups

What success looks like
• 8+ placements in shopping roundups and gift guides, at least 3 in priority outlets
• 2+ features or expert quotes in top-tier fashion and lifestyle press
• New links from fashion and lifestyle sites
• A clear monthly read on what coverage drives in signups

You’re a fit if
• You have 6+ years in fashion, beauty or lifestyle PR
• Shopping editors answer your emails today
• You’ve landed commerce placements recently and can show us
• You know affiliate networks and what a fair deal looks like
• You tell us what will and won’t land, even when we don’t want to hear it
• You enjoy teaching. You’ll work alongside our coordinator and help her build real PR skills

The details
• This is a freelance contract role. You’ll invoice monthly, set your own schedule, and work from your own setup.
• About 10 to 15 hours a week, heavier in the first two months
• Clear weekly milestones.
• Remote, US. Starting in November
• You’ll work closely with our CEO, Director of Growth, and Community & Marketing Growth Operator.

Short Story is committed to providing equal employment opportunity and a work environment free of discrimination and harassment for all employees and applicants. We work diligently to ensure equal opportunity for all applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, Veteran status, or other legally protected characteristics.