Full-Time

Client Strategy Lead

Linqia

Linqia

51-200 employees

Tech-enabled influencer marketing with end-to-end campaigns

No salary listed

New York, NY, USA

Hybrid

Hybrid in New York City, with occasional travel for work required.

Category
Consulting (1)
Required Skills
Branding/Brand Strategy
Social Media
Canva
Data Analysis

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Requirements
  • At least 5 years of experience in a consulting and/or strategy role at a United States-based consulting firm or agency.
  • Experience traveling for work and presenting effectively in person and virtually.
  • Experience running or playing a leading role in client strategy workshops, including designing and facilitating interactive exercises.
  • Strong interpersonal and collaborative skills to guide cross-functional teams and ensure delivery against timelines.
  • Ability to create presentation decks from templates using Canva.
Responsibilities
  • Lead strategy on an ongoing basis for one to two of Linqia’s largest accounts.
  • Act as a trusted advisor on influencer marketing, deepen client relationships, and grow client accounts.
  • Run client strategy workshops by analyzing past performance, bringing industry inspiration, and planning for the future.
  • Schedule, design, prepare for, and lead in-person or virtual client strategy workshops in the tristate area or elsewhere in the United States.
  • Provide feedback to cross-functional partners on their workshop inputs.
  • Finalize workshop decks in partnership with a dedicated presentation designer.
  • Collect, interpret, and apply external and internal feedback on client strategy sessions.
  • Oversee ongoing competitive monitoring and relevant trendspotting.
  • Deliver monthly client newsletters covering influencer campaign performance data, industry trends, and competitive activity.
  • Interpret briefs, requests for proposals, and conversations with brand marketers to diagnose influencer marketing needs.
  • Design brand-specific strategic approaches to annual influencer marketing plans, including allocating budgets, devising channel strategies, and creating account-level learning agendas.
  • Brief internal creative, talent, media, and measurement teams on their inputs for new business proposals.
  • Structure proposal decks in Canva using Linqia templates and design resources.
  • Present new business pitches to potential clients virtually or in person alongside Sales, Creative, and other cross-functional partners.
Desired Qualifications
  • Experience in the influencer, creator, or social media space.

Linqia uses a tech-enabled platform to manage influencer marketing campaigns for large brands. The system handles influencer discovery, outreach, content development, optimization, and performance measurement, while clients pay for campaign management and access to the technology. This hybrid approach blends data-driven technology with hands-on creative execution, setting it apart from firms that are purely tech-focused or purely creative. Linqia’s goal is to help brands increase awareness, boost engagement, and drive sales by delivering measurable ROI.

Company Size

51-200

Company Stage

Series A

Total Funding

$3.4M

Headquarters

San Francisco, California

Founded

2012

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Simplify Jobs

Simplify's Take

What believers are saying

  • May 2026 Linqia DM turns comments into commerce across Instagram, WhatsApp, and TikTok.
  • July 2026 awards and finalists validate creative execution for Danone and Instacart.
  • Linqia's 2026 report says 62% of marketers increased budgets, supporting demand through 2026.

What critics are saying

  • Meta, TikTok, and Google policy changes can break campaign performance measurement within weeks.
  • PitchBook lists 63 competitors, intensifying price pressure and eroding Linqia's agency margins.
  • AI search attribution remains unproven; a bad quarter would expose ROI claims and churn clients.

What makes Linqia unique

  • Linqia pairs Resonate software with managed services, unlike pure SaaS competitors in 2026.
  • Its May 2026 AirOps deal extends influencer campaigns into AI search optimization.
  • Marco AI and closed-loop ROI claims differentiate Linqia for Fortune 500 marketers.

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Benefits

Medical, vision, dental

Stock options

401k

Flexible scheduling & WFH

Unlimited PTO

Growth & Insights and Company News

Headcount

6 month growth

3%

1 year growth

5%

2 year growth

4%
Linqia
Jul 22nd, 2026
Linqia named double Finalist in cmi's 2026 Content Marketing Awards.

Linqia named double Finalist in cmi's 2026 Content Marketing Awards. San Francisco, CA, July 2026. Linqia, the leading independent influencer marketing agency in the US, has officially been announced as a finalist in two categories of the Content Marketing Institute's 2026 Content Marketing Awards. The agency was shortlisted for Best Use of Humor and Best Use of Influencer Marketing, underscoring Linqia's ability to deliver high impact, creative, and culturally resonant campaigns in partnership with top CPG brands. The Content Marketing Awards highlight the best among cutting-edge projects, standout results, and exceptional experiences leading the way in content marketing. Linqia earned its dual recognition through two standout campaigns: Finalist in Best Use of Humor: The "International Delight Comic Creators" campaign in partnership with Danone. This campaign empowered creators to lean into their distinct comedic voices while seamlessly integrating brand messaging. The highly engaging short-form videos successfully sparked widespread cultural conversations surrounding the demise of plain, unflavored coffee and superiority of International Delight. Finalist in Best Use of Influencer Marketing: The "Summer of 1999" campaign in partnership with Instacart. This nostalgic, creator-driven campaign delivered full-funnel results by combining rich storytelling with performance-driven media strategies across Meta, TikTok, and YouTube. Utilizing 76 unique content assets and collaborations with prominent creators like @aww.sam and @aliciasicz, the campaign achieved standout performance metrics across all channels. "Brands are increasingly recognizing creators, not just for their influence, but for their ability to fuel a wider content marketing ecosystem," says Finola Austin, VP, Creative & Client Strategy at Linqia. "Linqia's recognition as a finalist in two categories of the Content Marketing Awards is a testament to the creativity of our brand partners and internal teams, but also to the fact that the impact of influencer marketing is felt beyond standalone influencer marketing campaigns." The full list of this year's finalists and category details can be found on the Content Marketing Institute's website. About Linqia. Linqia is the leading independent influencer marketing agency in the US. While some influencer companies offer only project management software, and others operate as creative agencies, Linqia, Inc. leverage its proprietary AI-powered technology platform, Resonate, and an experienced strategic and creative team to create emotive, human-first campaigns for the brands that inspire and perform.

Linqia
Jun 30th, 2026
Linqia scores big with win at the 2026 Digiday Content Marketing Awards.

Linqia scores big with win at the 2026 Digiday Content Marketing Awards. San Francisco, CA, June 2026. Linqia, the leading independent influencer marketing agency in the US, has officially been announced as a winner in the 2026 Digiday Content Marketing Awards within the Best Use of TikTok category. The victory highlights Linqia's ability to execute championship level, creator-led campaigns that drive impactful consumer engagement and cultural relevance across social media's biggest platforms. The Digiday Content Marketing Awards recognize campaigns creating interactive experiences and leaning on immersive storytelling to foster loyal audiences and build deeper connections. Linqia secured this recognition in collaboration with Noodles & Company for the "Hack TikTok Hack Culture" campaign. This campaign executed the ultimate play to drive excitement around Noodles & Company's Chili Garlic Ramen. Linqia tapped into Gen Z "flavor chaser" creators on TikTok to position the dish as the definitive, must-try ramen hack. "The best TikTok campaigns are born out of TikTok-first insights," says Finola Austin, VP, Creative & Client Strategy at Linqia. "When conducting research ahead of Noodles & Company's Chili Garlic Ramen launch, our Creative Strategy team noticed the virality of at-home ramen hacks on TikTok. Rather than viewing this as a problem, we leaned in, partnering with TikTok creators, as well as creators on Instagram, to position ordering the new dish, as delivery or in the restaurant, as the ULTIMATE ramen hack." You can find the full list of year's winners on Digiday's website. About Linqia. Linqia is the leading independent influencer marketing agency in the US. While some influencer companies offer only project management software, and others operate as creative agencies, Linqia, Inc. leverage its proprietary AI-powered technology platform, Resonate, and an experienced strategic and creative team to create emotive, human-first campaigns for the brands that inspire and perform.

MarTech360
May 22nd, 2026
Linqia and AirOps partner to help brands fill the social content gap for AI Search visibility.

Linqia and AirOps partner to help brands fill the social content gap for AI Search visibility. Linqia, the leading independent influencer marketing agency, and AirOps, the leading growth platform for AI search, announced a strategic partnership to deliver the industry's first influencer marketing solution purpose-built for AI search optimization. The collaboration empowers brands to harness creator content not just for social reach, but to shape how they appear when consumers turn to AI engines like ChatGPT, Perplexity, and Google AI Overviews for answers. Many marketers have a misconception that social media does not drive Answer Engine Optimization (AEO) results, but the opposite is true. With AI models increasingly capable of indexing video transcripts and visual context, social media has become an important signal that AI search engines use to determine which brands are credible, relevant, and worth recommending. YouTube even surpassed Reddit as the most significant social driver of AEO authority, showing the power of video content in AI Search. "The way people search for information has fundamentally changed," says Daniel Schotland, Chief Product & Business Officer at Linqia. "Consumers are no longer typing keywords into a search bar, they're asking AI systems questions and trusting the answers they receive. Creators are uniquely positioned to deliver the kind of credible, authentic video content that AI engines surface as authoritative responses. This partnership with AirOps gives our brand clients a true competitive edge in the AI era." AirOps provides the underlying technology and analysis to identify how consumers are interacting with AI around the brand or category, and Linqia then activates creators to produce high-quality, authentic content on social channels tailored to those strategic insights. The Linqia-AirOps partnership focuses on solving the video content gap for brands by providing an end-to-end framework for AI search visibility through three integrated capabilities: * AI Search Intelligence: Brands gain a comprehensive view of how real users are interacting with AI search engines around their category and brand. This includes identifying the questions being asked, the intent behind them, and how the brand currently appears, or doesn't, in AI-generated responses. * Content Insights: Brands will receive actionable recommendations to improve their AI search rankings. This includes content gap analysis, competitive benchmarking, and prioritized opportunities to increase the likelihood of being cited as an authoritative source by AI engines. * Influencer-Powered AEO Content: Linqia activates a targeted influencer campaign strategy where creators produce content specifically designed to address high-value AI search queries. By activating the right voices with the right content at scale, brands build the breadth and authority of content needed to improve their AEO rankings. "AI search has become a real growth lever for marketers, and it rewards brands that show up everywhere," said Alex Halliday, CEO of AirOps. "Winning now requires building authority across multiple channels at once. Partnering with Linqia brings influencer content into the AEO equation and gives brands a new way to shape visibility across the sources AI engines increasingly rely on for discovery." The AEO Optimization Suite is available starting today for Linqia and AirOps enterprise clients. Brands will be able to access integrated reporting that connects social creator performance directly to improvements in their AEO footprint.

Associated Press
May 20th, 2026
Linqia and AirOps partner to boost brand visibility in AI-powered search results

Linqia, an influencer marketing agency, has partnered with AirOps to launch the first influencer marketing solution designed for AI search optimisation. The collaboration helps brands improve visibility in AI-powered search results from platforms like ChatGPT, Perplexity and Google AI Overviews. The offering combines AirOps' analysis of consumer interactions with AI search engines and Linqia's creator network to produce authentic video content tailored to strategic insights. YouTube has surpassed Reddit as the most significant social driver of Answer Engine Optimisation authority, highlighting video content's importance in AI search. The partnership addresses three areas: AI search intelligence, content gap analysis, and influencer-powered content creation. The service is now available to enterprise clients of both companies, with integrated reporting connecting creator performance to AI search visibility improvements.

Associated Press
May 13th, 2026
Linqia launches automated DM tool to turn influencer comments into sales as US market hits $13.7B

Linqia, a leading US influencer marketing agency, has launched Linqia DM, a new automated comment capability in partnership with Manychat and Stampede Social. The tool enables brands to turn comments on sponsored creator posts into commerce opportunities by automating responses across Instagram, Facebook Messenger, WhatsApp and TikTok. The system automatically responds when viewers comment on creator posts, reply to stories or send direct messages, delivering brand-approved links, product pages and answers. Brands can design conversation flows to capture leads, deliver personalised offers and handle customer support. US influencer marketing spending is forecast to grow 15.7% in 2026, reaching $13.7 billion by 2027, according to eMarketer. The solution addresses brands' need for scalable engagement beyond limited linking functionality in Instagram stories.