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Publicis Groupe

Runs advertising and digital transformation services

Associate Director - Commerce Activation

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeSpringdale, AR, USA$105.2k - $136.7k /yrIn-person

About the Job

Requirements

  • A bachelor's degree or equivalent experience is required.
  • At least 6 years of experience in commerce activation strategy, including expertise in paid search, social media, display advertising, and e-commerce.
  • Strong background in Retail Media Networks (RMNs), preferably Walmart Connect.
  • A proven track record of driving revenue growth through innovative media strategies.
  • Ability to improve or develop processes and protocols to improve client deliverables and team capacity management.
  • Experience working across cross-functional teams.
  • Experience managing a team.
  • Ability to adapt to changing priorities in a fast-paced environment.

Responsibilities

  • Develop commerce activation strategies that align with business objectives and drive revenue growth.
  • Collaborate with cross-functional leadership to improve processes and client deliverables.
  • Conduct market research and analysis to identify growth opportunities and stay current on industry trends and best practices.
  • Develop and maintain relationships with media partners and negotiate media buys to maximize return on investment.
  • Supervise, train, and develop commerce activation strategists and coordinators.
  • Develop and improve processes.

Desired Qualifications

  • Strong background in Retail Media Networks, preferably Walmart Connect.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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