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Publicis Groupe

Runs advertising and digital transformation services

Associate Director, Strategy - Planning

Performance & Paid MarketingUpdated on Nov 11
Full-timeChicago, IL, USA$97.4k - $140k /yrIn-person

About the Job

Requirements

  • Have at least five years of experience in digital media planning, buying, and management, with progressive levels of responsibility.
  • Demonstrate strategic thinking, consider the broader business context, analyze information critically, and solve problems with unconventional solutions.
  • Have prior experience leading a team and managing a group with multiple moving parts.
  • Be able to oversee others' day-to-day work and support their growth and development.
  • Build relationships with clients, vendors, and representatives; negotiate effectively; demonstrate a track record of success in media; understand business; and communicate complex ideas simply.
  • Have familiarity with digital devices and communities, including tablets, smartphones, social networks, instant messaging, widgets, and apps, and identify ways to use them for brands.

Responsibilities

  • Serve as the day-to-day steward on media issues for assigned brands, including accurate budget control and the flow of online media activity.
  • Develop and maintain a strong understanding of clients' businesses and apply media knowledge to their needs and objectives.
  • Work closely with managers to develop and communicate media recommendations.
  • Perform cross-channel planning and buying, particularly in digital media.
  • Build collaborative client relationships and establish trust and authority on behalf of the agency.
  • Manage timelines, projects, and personnel within the direct-report team and across cross-functional teams.
  • Manage multiple work streams in a fast-paced, evolving environment.
  • Use strategic and critical thinking to innovate and collaborate with teams to improve outputs.
  • Manage productive and positive vendor relationships.
  • Attend and lead daily in-person meetings with key clients using polished presentation skills.
  • Coordinate with multiple internal and external clients.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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