Business Development Representative
About the job
- Ideally, have initial experience in sales, customer contact, or outbound sales; motivation, communication ability, and willingness to develop are more important.
- Approach people openly, ask effective questions, and quickly establish rapport with potential customers.
- Work in a goal-oriented and structured way and remain composed after setbacks.
- Be interested in using modern sales tools, automation, and artificial intelligence to improve results.
- Value an environment with close team-lead support, concrete feedback, and learning in day-to-day work.
- Be team-oriented and willing to share learnings, successes, and best practices.
- Have very good German skills (at least C1) and good English skills (at least B1).
- Proactively identify and contact potential customers by phone, email, and social channels, focusing on outbound sales.
- Conduct qualified initial conversations, understand how trades businesses work, and identify where HERO can provide value.
- Qualify leads, identify needs and decision-makers, and schedule suitable meetings for account executives.
- Research target accounts, personalize outreach, and develop effective outreach strategies with the team.
- Document activities and leads in Salesforce, and use automation and artificial-intelligence-supported processes to work efficiently and systematically.
- Work closely with SDRs, account executives, marketing, and sales enablement; share best practices and provide feedback on lead quality and campaign effectiveness.
About the company
HERO Software provides a cloud-based SaaS platform that serves SMEs in the skilled trades in the DACH region as an operating system for contractor businesses. It centralizes end-to-end workflows from initial customer contact and quotes to on-site work, invoicing, and final payment, with modules for project management, invoicing, scheduling, time tracking, document management, and employee management accessible on both office desks and construction sites. The product is tailored to trades, functioning like an integrated ERP for field-service operations, and its roadmap includes more financial features and third-party integrations. Its goal is to help trades businesses increase project throughput and improve operating margins by digitizing core workflows and expanding market presence, supported by a €40 million Series B funding.
Company Size
201-500
Company Stage
Series B
Total Funding
$54.2M
Headquarters
Hanover, Germany
Founded
2020
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Simplify's Take
What believers are saying
- HERO reported 40,000+ users in August 2026, up from 20,000 in 2024.
- Partnerships with Make, Solar Monkey, and Batinfo expand automation and solar workflows.
- Revelio Labs tracked 241 employees in March 2026, signaling aggressive hiring.
What critics are saying
- Krafteq markets perpetual licenses in September 2026, undercutting HERO’s subscription pricing.
- HERO Wallet ties growth to embedded-finance execution, payments compliance, and Swan reliability.
- If embedded-finance and expansion fail, HERO becomes a niche DACH vendor.
What makes HERO Software unique
- HERO’s DACH-first workflow spans quoting, scheduling, invoicing, and DATEV-friendly bookkeeping for trades.
- The 2026 HERO Wallet launch adds payments and reconciliation inside one system.
- HERO’s narrow focus on plumbing, electrical, PV, and carpentry sharpens product fit.
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Benefits
- Flexible Work Hours
- Remote Work Options
- Paid Vacation
- Commuter Benefits
- Wellness Program
- Mental Health Support
- Health Insurance
- Professional Development Budget
- Company Social Events
- Gym Membership