Forterro

Pan-European ERP provider for mid-market manufacturers

Business Development Representative

Sales Development RepresentativeUpdated on Nov 13

Full-timeSaxilby, Lincoln, UKNo salary listedHybrid

About the Job

Requirements

Previous business development, outbound sales, or prospecting experience is advantageous but not required.
The candidate should enjoy proactively finding and creating new opportunities.
The candidate should be comfortable starting conversations with senior decision-makers and building relationships from the first interaction.
The candidate should demonstrate resilience and determination in outbound sales.
The candidate should take ownership of performance and work independently to generate leads.
The candidate should be curious about prospects’ challenges and understand them before proposing solutions.
The candidate should think creatively and be willing to test different approaches to generate results.
The candidate should be comfortable working toward activity, pipeline, and performance targets.
The candidate should collaborate with Sales, Marketing, and colleagues while remaining self-motivated and accountable.
The candidate should be keen to learn and build a longer-term career in sales.

Responsibilities

Research and identify prospective customers in the target market, primarily wholesalers, distributors, and retailers.
Generate new business opportunities through outbound prospecting, with most activity focused on creating new opportunities.
Engage senior decision-makers and discuss their business challenges and potential needs.
Use phone, email, digital channels, and sales prospecting tools to identify and engage relevant people at prospective customers.
Qualify opportunities using established sales methodologies, focusing on customer pain points, business impact, need, and timescales.
Book qualified meetings and hand opportunities over to the Sales team at the appropriate stage.
Manage prospecting activity and pipeline effectively, taking ownership of individual targets.
Work with Sales, Marketing, and the wider Business Development team to identify opportunities and continually improve the approach.
Maintain accurate prospect and activity information in the customer relationship management (CRM) system.

Are you commercially driven, confident starting conversations and motivated by creating opportunities from scratch?

We’re looking for a Business Development Representative to join our OrderWise team at Forterro. This is a true new-business role where you’ll focus on identifying and engaging prospective customers, understanding their challenges and creating qualified opportunities for our Sales team.

OrderWise is Forterro’s ERP, warehouse management and stock control solution, built for wholesalers, distributors and retailers. It brings areas such as stock, sales, warehousing, finance and analytics together in one platform, helping customers simplify complex operations and grow more effectively.

You’ll have the tools, knowledge, data and support to set you up for success. In return, we’re looking for someone who brings creativity, resilience and initiative. When the usual approach isn’t delivering, you’ll be comfortable thinking differently, testing new ideas and finding new ways to generate pipeline.

There’s also a genuine opportunity to build your sales career with us. In fact, this vacancy has arisen because a member of the team has progressed into a sales role within Forterro.

Research and identify prospective customers within our target market, primarily wholesalers, distributors and retailers.
Proactively generate new business opportunities through outbound prospecting, with the majority of your activity focused on creating new opportunities.
Engage senior decision-makers and build conversations around their business challenges and potential needs.
Use a combination of phone, email, digital channels and sales prospecting tools to identify and engage the right people within prospective customers.
Qualify opportunities using established sales methodologies, focusing on customer pain points, business impact, need and timescales.
Book qualified meetings and hand opportunities across to the Sales team at the appropriate stage.
Manage your prospecting activity and pipeline effectively, taking ownership of achieving your individual targets.
Work closely with Sales, Marketing and the wider Business Development team to identify opportunities and continually improve your approach.
Maintain accurate prospect and activity information within our CRM.

Previous business development, outbound sales or prospecting experience would be advantageous, but we’re equally interested in your approach, commercial mindset and potential.

You’ll be someone who:

Enjoys proactively finding and creating new opportunities.
Is comfortable starting conversations with senior decision-makers and building relationships from the first interaction.
Has the resilience and determination needed to succeed in outbound sales.
Takes ownership of their performance rather than waiting to be given the next lead.
Is curious and wants to understand a prospect’s challenges before jumping to a solution.
Thinks creatively when something isn’t working and is willing to try different approaches to generate results.
Is comfortable working towards clear activity, pipeline and performance targets.
Collaborates well with Sales, Marketing and colleagues while remaining self-motivated and accountable.
Is keen to learn and build a longer-term career in sales.

About the Company

Forterro

Pan-European ERP provider for mid-market manufacturers

Forterro provides ERP software for industrial mid-market manufacturers across Europe. It grows by owning a portfolio of local and vertical ERP brands, each keeping its identity while benefiting from Forterro’s shared resources and cloud options. Revenue comes from software licenses, subscriptions and maintenance, and the group has expanded with Fortee, a cloud ERP for small manufacturers. Its goal is to help European industrial manufacturers manage operations and supply chains through practical, scalable ERP that combines local expertise with centralized support and ongoing product development.

Company size: 501-1,000
Company stage: Growth Equity (Non-Venture Capital)
Total funding: $33.6M
Headquarters: London, United Kingdom
Founded: 2012

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