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Equitable Bank

Offers personal and commercial banking services

Regional Director - Regional Sales

Full-Time
No salary listed
Expert
Bachelor's
Toronto, ON, Canada
HybridHybrid schedule with 1–2 days per week in the office.
Sales & Account ManagementField Sales

About the job

Requirements
  • Strong capability in scaling sales execution models and driving consistency within a region.
  • Advanced knowledge of Alternative and Reverse Mortgage products, strategy, and broker positioning.
  • Strong proficiency in data analytics, performance reporting, and insight generation using Power BI and customer relationship management systems.
  • Post-secondary education (diploma or degree).
  • At least 10 years of experience, including at least 3 years of people management experience and 5–8 years of combined sales and mortgage underwriting experience.
  • Expert-level knowledge of the residential mortgage market, mortgage underwriting, risk, compliance, and loan structuring.
  • Elevated knowledge of fraud risk in the mortgage industry and the ability to mitigate concerns related to misrepresentation.
  • Exceptional leadership and coaching skills.
  • Ability to lead, motivate, and work effectively with Regional Business Managers and Business Development Managers.
  • Excellent time management, analytical, and problem-solving skills.
  • Extensive knowledge and understanding of mortgage lending.
  • Ability to perform effectively in a constantly changing, high-volume, and high-intensity environment.
  • Outstanding interpersonal skills.
  • Ability to work independently, stay highly organized, and multitask.
  • Strong written and verbal communication skills.
  • Proficiency in Microsoft Office, including Word, Excel, Access, and PowerPoint.
  • Experience enhancing processes and procedures, improving reporting, and implementing or leveraging supporting technology.
  • A valid driver's license in good standing.
Responsibilities
  • Establish and oversee brokerage segmentation across the region, ensuring optimal broker coverage and capacity balancing.
  • Monitor aggregate regional performance, identify variances, and reallocate resources as needed.
  • Drive consistent sales execution standards, including key performance indicator expectations, call and visit cadence, and submission quality.
  • Lead performance calibration sessions to share best practices and improve underperforming accounts.
  • Ensure balanced growth across Alternative and Reverse Mortgage channels and that both portfolios meet or exceed plan.
  • Partner with the Vice President of Sales to set regional targets and define the growth strategy.
  • Oversee and validate regional sales plans for alignment with the national strategy.
  • Assign brokerages within the region to sales representatives to ensure proper coverage.
  • Ensure each sales representative has an annual plan for achieving individual volume targets within each residential business line.
  • Monitor sales activities and progress toward volume targets, document monthly touchpoint discussions, and coach sales representatives on effectiveness and time utilization.
  • Monitor required activity and submission key performance indicators, including in-person visits, outbound calls, and monthly submission targets.
  • Collect feedback from brokers and internal contacts regarding each sales representative's interactions and performance.
  • Monitor sales representatives against their annual efficiency targets.
  • Mentor sales representatives, provide feedback on presentations, and assess them through joint visits or webinars at least one day per week.
  • Hold meaningful and productive monthly touchpoints with each sales representative and prepare regional summaries for the Vice President.
  • Provide coaching and address performance issues.
  • Recommend and implement changes to key-account lists and reassign accounts to maximize results.
  • Contribute to the single-family strategic plan and ensure sales representatives participate in strategic planning and growth initiatives.
  • Identify strategic opportunities within the region and assist sales representatives in developing business cases or proposals involving addressable markets, lending areas, promotions, and pricing.
  • Work with squad experience leaders and Associate Directors in credit to foster teamwork and resolve broker-related issues or escalate them to the Vice President.
  • Work with underwriting managers and regional experience leaders on escalations involving existing deals, including in-office file reviews when required.
  • Champion customer relationship management usage and campaigns and use Power BI reporting to assess regional performance.
  • Align network strategies across the region and ensure consistent EQB positioning and engagement models.
  • Identify regional partnership opportunities, including campaigns, programs, and broker-access strategies.
  • Act as the escalation point for network-related performance or relationship issues across the region.
  • Meet monthly with Regional Managers of national partners to discuss regional performance, broker challenges, and opportunities with new or existing accounts.
  • Keep Regional Managers informed about product offerings and promotions across residential business lines.
  • Leverage Regional Managers to help sales teams access top performers and new agents within their networks.
  • Assist the Vice President of Sales with facilitating and presenting the bank's products at events when required.
  • Attend major industry events, including golf tournaments, broker holiday events, association events, and applicable annual trade shows.
  • Participate in sponsorship events and use speaking opportunities to advance the EQB brand, addressable market, residential mortgage products, and broker-network service commitment.
  • Ensure regional marketing campaigns executed by sales representatives are consistent and accurate.
  • Ensure consistent execution of marketing campaigns across the region.
  • Oversee the regional budget and allocate spending to the highest-return markets.
  • Partner with Marketing and Product teams to refine Alternative and Reverse Mortgage value propositions based on field feedback.
  • Approve regional spending within the assigned threshold and company strategic guidelines.
  • Ensure adequate sales representative coverage for brokerage and network events.
  • Compile sales representative data and provide competitive analysis to the Vice President.
  • Request and approve broker-facing marketing materials for sales representatives.
  • Recommend and organize regional events for mortgage brokers.
  • Consolidate and review regional performance data using Power BI and customer relationship management systems, identifying trends and actionable insights.
  • Standardize reporting cadence and performance dashboards across the region.
  • Ensure data integrity and customer relationship management discipline across sales representatives.
  • Provide executive-level regional performance summaries to the Vice President of Sales and Distribution.
  • Manage and approve monthly sales representative expenses within regional budget limits.
  • Review weekly visit and call cycles to ensure minimum key performance indicators are met.
  • Assess the effectiveness of sales representative key performance indicators based on individual submissions.
  • Serve as the permanent regional delegate on the Fraud Committee and ensure sales-position votes reflect a prudent broker approach.
  • Review weekly Regional Business Manager and Business Development Manager Power BI reports, meet monthly with each Regional Business Manager to discuss volume and efficiency trends, and help remedy identified issues.
  • Attend required in-office meetings, typically 1–2 days per week.
Desired Qualifications
  • Competitive discretionary bonus eligibility.
  • Employee Share Purchase Plan.

About the company

Preparing company summary.

Company Size

51-200

Company Stage

IPO

Headquarters

Toronto, Canada

Founded

1970

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Simplify's Take

What believers are saying

  • Q3 2026 revenue rose 27% year over year, despite only one month of PC Financial.
  • EQB targets $30 million annual run-rate synergies; $15 million already achieved by August 2026.
  • Investor Day on December 7, 2026 will showcase broader products, scale, and 2027 return targets.

What critics are saying

  • Q3 2026 provisions jumped $219 million from PC Financial credit cards and real-estate stress.
  • Housing and commercial real estate losses stay elevated; management expects normalization only in 2027-2028.
  • Integration failure would destroy PC Financial synergies and expose EQB to Loblaw partnership concentration.

What makes Equitable Bank unique

  • EQB completed PC Financial on July 1, 2026, serving nearly 4 million Canadians.
  • EQ Bank owns Loblaw's exclusive PC Optimum banking partnership with 18 million members.
  • EQB's digital-first challenger model combines EQ Bank, mortgages, deposits, credit cards, insurance.

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Benefits

  • Competitive Discretionary Bonus
  • 401(k) Company Match
  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Disability Insurance
  • Employee Stock Purchase Plan
  • Parental Leave
  • Unlimited Paid Time Off
  • Professional Development Budget

Company News

PR Newswire
Oct 16th, 2026
EQB Inc. appoints Vivian Abdelmessih to the Board of Directors.

EQB Inc. appoints Vivian Abdelmessih to the Board of Directors. Oct 16, 2026, 17:30 ET Kishore Kapoor, current EQB Board member and Chair of the Risk & Capital Committee, to step down effective January 1, 2027 TORONTO, Oct. 16, 2026 /PRNewswire/ - The Board of Directors of EQB Inc. and Equitable Bank (collectively "EQB") today announced that it will appoint Vivian Abdelmessih to the Board of Directors and Chair of the Board's Risk & Capital Committee. Ms. Abdelmessih is a seasoned risk management and financial services executive with extensive experience in enterprise risk management, capital oversight, regulatory compliance and corporate governance. Throughout her career, she has advised and led organizations through complex strategic, regulatory and operational challenges, developing a reputation for disciplined decision-making and strong governance oversight. She currently serves on the First Capital Real Estate Investment Trust Board and the Scientific Games Board and is the Chair of the Export Development Canada Board. She is also the incoming President and CEO of the Global Risk Institute. This change will be effective immediately. "We are delighted to welcome Vivian to the Board and to appoint her as Chair of the Risk & Capital Committee," said Mike Pedersen, Chair of the Board of Directors, EQB Inc. "Vivian brings deep expertise in risk governance and a proven track record of leadership in highly regulated financial institutions. Her experience and insight will complement the Board's existing strengths and will be invaluable as EQB continues to execute its growth strategy while maintaining its longstanding commitment to prudent risk management." Additionally, EQB is announcing that after 10 years of dedicated service, Kishore ("Kish") Kapoor has chosen to step down from the Board in January 2027, confident in EQB's strength and believing the time is right for an orderly succession. Mr. Kapoor remains a committed shareholder. "Kish has been a tremendous partner to management and has helped shape the strong risk culture that exists at EQB today," said Chadwick Westlake, President and Chief Executive Officer of EQB. "We are deeply grateful for his many contributions, including the vital role he played in strengthening the company's overall governance, risk oversight and financial stewardship throughout several pivotal moments in our journey." Mr. Kapoor most recently served as Chair of the Risk & Capital Committee and previously served as Chair of the Audit Committee, helping guide EQB through a period of significant growth, transformation and value creation. The Board thanks Mr. Kapoor for his significant service and leadership over the past 10 years and looks forward to benefiting from Ms. Abdelmessih's contributions as EQB continues to advance its strategy and deliver value for its customers, shareholders and other stakeholders. About EQB Inc. EQB Inc. (TSX: EQB) is a leading Canadian financial services company with approximately $151 billion in combined assets under management and administration. It is the parent company of Equitable Bank, the country's seventh largest Schedule I bank by assets, which operates EQ Bank, Canada's Challenger Bank(TM). Our purpose is to remake banking so every Canadian gets ahead, every day. Since 1970, we have built thoughtful financial solutions that serve more than 4 million customers, turning everyday moments into meaningful progress. As the exclusive financial partner of Loblaw Companies Limited's PC Optimum(TM) loyalty program - one of Canada's largest loyalty programs with more than 18 million members - EQ Bank's financial solutions are deeply embedded into the daily lives of Canadians. We provide personal and commercial banking services to Canadian households and businesses through everyday banking, tailored lending and connected payments, while fueling competition and choice in Canadian banking. Through our subsidiaries, we also offer home and auto insurance, estate and trust services, credit union solutions and alternative asset management. To learn more, visit eqb.investorroom.com and eqbank.ca, or connect with us on Instagram, Facebook or LinkedIn. Investor contact: Lemar Persaud SVP, Investor Relations & Enterprise Performance Management [email protected] Media contact: Danielle Mason Director, PR & Communications [email protected] Forward-Looking Information This news release may contain forward-looking statements that reflect EQB's current expectations about its future performance and capabilities. These statements are made based on assumptions and estimates and are subject to risks and uncertainties. Actual future results could differ materially from those currently anticipated. The statements are not guarantees of future performance. EQB does not undertake any obligation to update or publicly revise any forward-looking statements, whether as a result of new information, future events, or otherwise, except to the extent required under applicable securities laws. SOURCE EQB Inc.

Third News
Oct 15th, 2026
Equitable Bank issues $565M in covered bonds to diversify funding

Equitable Bank has issued €500 million in covered bonds, worth about C$797 million, to diversify its funding sources. The bonds carry a 3.75% coupon, are priced to yield 3.789%, and mature on December 7, 2029. The offering is the seventh under the bank's C$3.0 billion Global Legislative Covered Bond Programme, launched in 2021. Moody's rated the bonds Aa1 and Fitch rated them AA+. Chief financial officer Anilisa Sainani said the bank is pleased with continued strong investor backing. The issue follows Equitable's acquisition of PC Financial. Barclays Bank, The Toronto-Dominion Bank, and Commerzbank were among the institutions involved.

MarketBeat
Aug 27th, 2026
EQB (TSE:EQB) shares down 10.3% - here's what happened.

EQB (TSE:EQB) shares down 10.3% - here's what happened. August 27, 2026 Key points. * EQB shares fell 10.3% to C$123.66, with trading volume 132% above the average. The stock's market capitalization is approximately C$4.40 billion. * Analysts maintain a generally positive outlook, with six Buy ratings and five Holds; the average price target is C$138.10, above the latest trading price. * EQB reported quarterly earnings of C$2.12 per share and C$393.04 million in revenue, while raising its quarterly dividend to C$0.61 per share, or C$2.44 annually. * MarketBeat previews top five stocks to own in September. EQB Inc. (TSE:EQB - Get Free Report)'s share price dropped 10.3% on Thursday. The company traded as low as C$121.80 and last traded at C$123.66. 275,833 shares traded hands during trading, an increase of 132% from the average daily volume of 118,962 shares. The stock had previously closed at C$137.87. Analysts set new price targets. Several equities analysts have weighed in on the company. TD increased their price objective on EQB from C$123.00 to C$154.00 and gave the company a "buy" rating in a report on Friday, August 14th. Desjardins increased their price target on EQB from C$132.00 to C$155.00 and gave the stock a "buy" rating in a research note on Wednesday, August 5th. Jefferies Financial Group lifted their price objective on EQB from C$122.00 to C$129.00 and gave the stock a "hold" rating in a report on Thursday, August 13th. National Bank Financial boosted their price objective on EQB from C$120.00 to C$143.00 and gave the company a "sector perform" rating in a research note on Thursday, August 13th. Finally, Raymond James Financial increased their target price on shares of EQB from C$123.00 to C$136.00 and gave the stock a "sector perform" rating in a research report on Thursday, August 13th. Six research analysts have rated the stock with a Buy rating and five have given a Hold rating to the company's stock. Based on data from MarketBeat.com, the company presently has an average rating of "Moderate Buy" and an average price target of C$138.10. EQB stock down 10.0%. The stock has a market cap of C$4.40 billion, a PE ratio of 24.39, a P/E/G ratio of 0.34 and a beta of 0.92. The firm has a 50-day simple moving average of C$136.91 and a 200-day simple moving average of C$123.50. EQB (TSE:EQB - Get Free Report) last announced its quarterly earnings results on Wednesday, August 26th. The company reported C$2.12 earnings per share for the quarter. The company had revenue of C$393.04 million during the quarter. EQB had a return on equity of 6.16% and a net margin of 6.61%. On average, research analysts expect that EQB Inc. will post 12.5988235 earnings per share for the current year. EQB increases dividend. The firm also recently announced a quarterly dividend, which was paid on Tuesday, June 30th. Investors of record on Tuesday, June 30th were given a dividend of $0.61 per share. This represents a $2.44 annualized dividend and a yield of 2.0%. This is a positive change from EQB's previous quarterly dividend of $0.59. The ex-dividend date was Monday, June 15th. EQB's dividend payout ratio (DPR) is presently 44.01%. Insider buying and selling. In other news, insider Loblaw Companies Limited acquired 8,000 shares of the company's stock in a transaction on Monday, July 20th. The stock was bought at an average cost of C$141.57 per share, with a total value of C$1,132,560.00. Following the completion of the purchase, the insider directly owned 1,250,100 shares of the company's stock, valued at C$176,976,657. This represents a 0.64% increase in their ownership of the stock. Also, insider Gavin Stanley sold 900 shares of the stock in a transaction that occurred on Tuesday, July 7th. The stock was sold at an average price of C$137.37, for a total value of C$123,633.00. Following the completion of the sale, the insider owned 2,238 shares in the company, valued at approximately C$307,434.06. The trade was a 28.68% decrease in their ownership of the stock. In the last 90 days, insiders purchased 46,100 shares of company stock valued at $6,479,348 and sold 7,484 shares valued at $1,069,719. 29.02% of the stock is owned by company insiders. EQB company profile. EQB Inc formerly Equitable Group Inc trades on the Toronto Stock Exchange TSX: EQB and EQB.PR.C and serves over 360000 Canadians through its wholly owned subsidiary Equitable Bank Canadas Challenger Bank. Equitable Bank has grown to become the countrys eighth largest independent Schedule I bank with a clear mandate to drive real change in Canadian banking to enrich peoples lives. At Equitable Bank we are as invested in our employees as we are in our business. Thats why we are consistently recognized as one of Canadas Top Employers a rating that comes from our 1300+ employees. This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to [email protected]. Continue following MarketBeat Before you consider EQB, you'll want to hear this. MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and EQB wasn't on the list. While EQB currently has a Moderate Buy rating among analysts, top-rated analysts believe these five stocks are better buys. The AI boom is creating opportunities across semiconductors, cloud computing, enterprise software, infrastructure, cybersecurity, and automation. Inside this report, you'll find 10 companies positioned to benefit as artificial intelligence moves from hype to real-world deployment and becomes a core growth driver for corporate America.

Yahoo Finance
Mar 25th, 2026
EQB appoints Daniel Rethazy as EVP to lead Personal Banking expansion and PC Financial integration

EQB Inc. has appointed Daniel Rethazy as Executive Vice President, Personal Banking, effective 6 April 2026. Rethazy will oversee a unified Personal Banking business integrating residential lending, deposits and the EQ Bank digital platform. Subject to regulatory approval, he will also manage products and channels from EQB's announced acquisition of PC Financial, including the long-term strategic relationship with Loblaw Companies for EQ Bank to become the exclusive banking partner for the PC Optimum programme. CEO Chadwick Westlake described Rethazy as "a generational talent in Canadian banking", noting his experience will accelerate growth for EQB's Personal Banking franchise. The appointment reflects EQB's strategy to compete as a digital-first challenger in Canadian banking whilst scaling operations and strengthening its market position.

NationTalk
Mar 13th, 2026
Equitable Bank highlights efforts towards strengthening Canada's economy and communities in 2025 Public Accountability Statement

Equitable Bank highlights efforts towards strengthening Canada's economy and communities in 2025 Public Accountability Statement. by ahnationtalk on March 13, 2026 TORONTO, March 13, 2026 - Equitable Bank today released its Public Accountability Statement (PAS) for fiscal 2025, highlighting its continued commitment to strengthening Canada by supporting greater competition in banking, bringing innovation and value to underserved customers, and focusing lending efforts on critical areas like affordable housing to help strengthen the economy. "Canada is at a defining moment as we think about the economy and country we want to build for the future," said Chadwick Westlake, President and CEO. "As Canada's Challenger Bank, we believe we have a responsibility to play a meaningful role by strengthening competition in banking, delivering more accessible, affordable and innovative financial services, and investing in people and initiatives that help make Canada and the communities we serve stronger." The Bank is proud to release its annual PAS that outlines its impact on Canadian communities and society at large, grounded in its five core values of respect, integrity, service, empowerment and agility. Highlights for 2025 include: * Championing competition, innovation and inclusion - Continued its track record for fostering financial inclusion and competition by offering high-interest, no-fee everyday banking products to help more Canadians access an accessible and rewarding banking experience, including launching the Notice Savings Account in Québec in 2025 * Contributing to affordable housing - Maintained its position as Canada's largest securitizer of Canada Mortgage and Housing Corporation-insured multi-unit residential loans, funding $3.5 billion in multi-unit residential properties across Canada as of 2025 to support housing density and supply through affordable, energy efficient and accessible housing * Championing small business owners and self-employed Canadians - Publicly launched the EQ Bank Business Banking platform, including its innovative high-interest and no monthly fees Business Account specifically designed to support the unique needs of entrepreneurs, while continuing to lend with a focus on self-employed Canadians who often face barriers in achieving aspirations for homeownership * Supporting Canadian seniors and near-retirees - Expanded access to reverse mortgages, giving this group a financial tool that offers greater flexibility and helps them remain in the communities that matter to them in retirement * Embedding inclusion into the employee experience - Advanced Employee Resource Groups as drivers of connection, engagement, and representation, including The Black Collective, the Green Team, the Indigenous ERG, Newcomers to Canada, PROUD, and Women in Tech * Expanding corporate citizenship - Contributed more than $1 million in donations and sponsorships that went to community partners including Madison Community Services, Fred Victor and the George Brown Foundation About Equitable Bank Equitable Bank has a clear mission to drive change in Canadian banking to enrich people's lives. As Canada's Challenger Bank(TM) and seventh largest bank by assets, it leverages technology to deliver exceptional personal and commercial banking experiences and services to over 800,000 customers and more than six million credit union members through its businesses. It is a wholly owned subsidiary of EQB Inc. (TSX: EQB), a leading digital financial services company with $142 billion in combined assets under management and administration (as at January 31, 2026). Through its digital EQ Bank platform (eqbank.ca), its customers have named it one of the top banks in Canada on the Forbes World's Best Banks list since 2021. Investor contact: Lemar Persaud VP and Head of IR [email protected] Media contact: Maggie Hall Director, PR & Communications [email protected] | Clients: | No Clients |