Full-Time

Health Account Manager

Chicago

Posted on 2/7/2024

Adtheorant

Adtheorant

201-500 employees

Machine learning-driven ad targeting platform

Data & Analytics
AI & Machine Learning

Junior

Chicago, IL, USA

Required Skills
Sales
Communications
Management
Salesforce
Data Analysis
Google Analytics
Requirements
  • College diploma, with relevant degrees in advertising or communications
  • Minimum 2 years in a client facing programmatic, account management, customer success or media planning role
  • Prior account management experience at an ad tech or media company is a must; experience in supporting Health/Pharma campaigns is a plus
  • Strong understanding of interactive media planning and buying, and success metrics (NPI Reach, Audience Quality, CPQA, CTR, CPA, CPM, etc.)
  • Familiarity with Microsoft Office, Salesforce, Google Analytics, DCM, DoubleVerify, IAS, IQVIA, IPSOS, Crossix, Symphony, NPI Insights & Reporting
  • Understanding of the programmatic market, with exposure to bid management and campaign management optimization strategies.
  • Organized and detail oriented, with the ability to multi-task in a fast-paced environment
  • Demonstrated ability in analyzing and interpreting campaign data to recommend solutions that will provide optimal results for clients
  • Possess independence, confidence, and enthusiasm
  • Ability to work and collaborate in a team environment
  • Willing and able to work hybrid in our Chicago office
Responsibilities
  • Manage and maintain cross-channel, programmatic advertising Health/Pharma vertical campaigns
  • Serve as the main point of contact for assigned accounts and ensure client deliverables and campaign needs are met in a timely manner
  • Coordinate with internal teams to build Health specific audiences, launch campaigns on time, and drive optimal performance throughout the campaign’s flight
  • Develop a thorough understanding of AdTheorent Health products and services to upsell when performance and/or offerings align with customer’s business needs
  • Partner with Data Analytics to prepare regular and post-campaign reporting presentations to analyze performance and provide recommendations and new opportunities for future campaigns
  • Collaborate with Sales Managers to strategize and identify ways to optimize campaign performance to drive peak results for clients
  • Ensure excellent customer satisfaction levels with every customer engagement
  • Keep abreast of digital media developments and industry technologies and capabilities within the Health/Pharma space

AdTheorent distinguishes itself in the digital advertising space by leveraging machine learning to offer predictive targeting and geo-intelligence, which enables the delivery of effective advertising campaigns while maintaining user privacy. Their commitment to data quality and privacy is underscored by the Neutronian NQI Data Quality Certification, ensuring transparency and adherence to high standards. Furthermore, AdTheorent's approach to targeting eschews reliance on cookies, positioning the company well in a market increasingly focused on privacy and the impending obsolescence of cookie-based advertising.

Company Stage

IPO

Total Funding

$126.7M

Headquarters

New York, New York

Founded

2012

Growth & Insights
Headcount

6 month growth

4%

1 year growth

3%

2 year growth

-1%
INACTIVE