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Publicis Groupe

Runs advertising and digital transformation services

Global Account Director

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeLondon, UKNo salary listedHybrid

About the Job

Requirements

  • Strong leadership skills.
  • Experience within performance media.
  • Understanding of digital activation.
  • Client servicing exposure within a media agency.

Responsibilities

  • Build strong relationships with key digital leads and specialist activation teams across local Constellation markets.
  • Identify local market digital knowledge gaps through frequent formal and informal interaction, and work with Global and Regional channel experts to produce relevant toolkits and best-practice documents.
  • Stay current on GDD media partner developments and work with Global and Regional channel experts to produce digital playbooks supporting local-market uptake of new and innovative formats, including testing frameworks and results reporting.
  • Build a profile across Constellation digital teams as a digital performance specialist, connect markets facing challenges or opportunities with other markets and global experts, and help leverage the network to enhance digital specialisms.
  • Handle requests from central clients, including central activations and industry points of view.
  • Build strong, trusted relationships with Samsung clients, media-owner partners, and European teams.
  • Participate in client briefings, regional digital performance campaign strategy and planning, regional digital-trend gathering, and direct the team to deliver timely and insightful reporting across markets.
  • Respond to campaign briefs and drive digital performance media innovation across 26 European markets.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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