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Fella Health

Web Designer

Full-TimeUpdated on 10/20/2026
$75k - $150k/yr+ Equity
Mid
Remote in Canada+6 moreMore locations: Remote in UK | Remote in Germany | Remote in Philippines | Remote in Argentina | Remote in Brazil | Berlin, Germany
RemoteMust be available until midday Pacific Time every weekday.
Product & Experience DesignBrand Design

About the job

Requirements
  • At least 3 years of experience designing high-performing websites and landing pages, with a portfolio demonstrating results.
  • A strong understanding of what motivates people to convert and how hierarchy, copy, proof, and friction shape decisions.
  • Ability to craft compelling unique selling propositions and value propositions and present them effectively on a page.
  • Comfort moving personal designs into frontend code; Webflow experience is helpful but not essential.
  • Current, regular use of AI in design workflows, capability building scalable AI systems, and interest in expanding AI adoption.
  • Ability to work self-directed and own work from insight through to a live page, identifying and addressing gaps without waiting for direction.
  • Ability to ship quickly without sacrificing quality, favoring live tests and learning over extended polishing in Figma.
  • High standards for polish, spacing, responsiveness, and load speed.
  • Availability through midday Pacific Time every weekday.
Responsibilities
  • Own web conversion end to end, from insight through to a live page, turning growth bets into high-converting pages quickly.
  • Identify what is limiting conversion, form and advocate for a point of view, and shape what the team builds.
  • Design websites, landing pages, funnels, and onboarding flows that encourage users to act, prioritizing clear hierarchy, copy flow, and strong offers.
  • Translate patient insights into compelling unique selling propositions and value propositions, then test which ones resonate.
  • Use data, research, conversion-rate-optimization insights, and founder input to create high-converting designs with substantial autonomy.
  • Move designs from Figma into frontend code, using Webflow currently, without relying on a developer handoff.
  • Use AI to design, build, and generate A/B tests and landing pages.
  • Build and improve AI workflows, components, and templates that increase design output while maintaining brand quality.
  • Ship ideas as live tests within days, evaluate results, stop ineffective approaches, and scale successful ones.
  • Design landing pages, funnels, quizzes, and onboarding flows across Bolt Pharmacy, Bolt Med, and new markets.
  • Work closely with the Head of Design and CRO Lead within the Growth team.
Desired Qualifications
  • Experience running or designing A/B and multivariate tests.
  • Comfort reading performance data and using behavioral tools to decide what to test next.
  • Experience with onboarding, checkout, or other key conversion touchpoints.
  • Experience designing for healthcare, pharmacy, or other regulated industries.
  • Experience building or maintaining component-based design systems for testing and scale.
  • Experience adapting pages for different countries and languages.
  • Understanding of how design choices affect search engine optimization and page speed.

About the company

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