Excellent oral and written communication skills and interpersonal skills to establish working relationships across departments and organizational levels.
Demonstrated knowledge of the specialty rental industry.
Ability to work independently and within a team in a fast-paced, high-volume environment while maintaining accuracy and timeliness.
Critical-thinking and problem-solving skills.
Ability to engage prospects and influence key decision-makers.
Excellent organizational and time-management skills.
Proficiency with customer relationship management (CRM) tools and Microsoft Office Suite, including Salesforce and HubSpot.
Familiarity with lead-generation techniques and cold-outreach strategies.
Responsibilities
Generate sales, develop customer relationships, expand the customer base, maintain and grow existing relationships, identify and pursue new business opportunities, meet sales targets, and provide customer service to support long-term client satisfaction.
Serve customers in the industrial market segment, including customers using equipment for short-term use or long-term projects at power plants, manufacturing and processing plants, hospitals, telecommunications organizations, schools, correctional facilities, or college campuses.
Model the company's mission and core business values, collaborate with internal and external resources, and participate in ongoing self-development.
Model, promote, reinforce, and reward consistent use of HOLT’s Values Based Leadership tools, models, and processes to align with the company's vision, values, and mission.
Research and identify potential business opportunities through outbound cold calling, email outreach, and social media engagement.
Qualify inbound leads generated through marketing campaigns, events, and other channels to assess their potential for conversion into customers.
Initiate and maintain communications with potential clients to introduce products and services and build relationships with key decision-makers.
Develop and maintain a sales pipeline by tracking and following up on leads using CRM tools such as Salesforce.
Work with Account Executives, Sales Managers, and Marketing teams to create strategies and solutions aligned with client needs and objectives.
Monitor industry trends, competitor activity, and market needs to ensure outreach and value propositions remain relevant.
Maintain accurate records of sales activities and lead interactions, and provide management with regular updates on lead-generation progress and pipeline status.
Work safely and comply with applicable safety policies, company policies, procedures, and standards.
Perform other duties as assigned.
The Outside Sales Representative – Industrial focuses on generating sales, developing customer relationships, and expanding our customer base. This role is responsible for maintaining and growing existing relationships, identifying and pursuing new business opportunities, meeting sales targets, and providing legendary customer service to ensure long-term client satisfaction. This position would cater to the Industrial market segment geared towards those customers who consistently use equipment for either short term use or long term projects including Power Plants, Manufacturing/Processing Plants, Hospitals, Telecommunications, Schools, Correctional Facilities, or College Campuses.
The incumbent in this position is expected to model the following practices on a daily basis:
Demonstrate alignment with the company's mission and core business values;
Collaborate with key internal/external resources;
Participate in ongoing self-development.
Models, promotes, reinforces, and rewards the consistent use of HOLT’s Values Based Leadership (VBL) tools, models, and processes to ensure alignment with our Vision, Values, and Mission
Lead Generation: Researches and identifies potential business opportunities through outbound efforts, including cold calling, email outreach, and social media engagement
Lead Qualification: Qualifies inbound leads generated through marketing campaigns, events, and other channels to determine their potential for conversion into customers
Sales Outreach: Initiates and maintains communications with potential clients to introduce our products/services and build relationships with key decision-makers
Pipeline Development: Maintains and manages a robust sales pipeline by effectively tracking and following up on leads using CRM tools (e.g., Salesforce)
Collaboration: Works closely with Account Executives, Sales Managers, and Marketing teams to create strategies and solutions that align with client needs and objectives
Market Research: Stays up to date with industry trends, competitor activities, and market needs to ensure relevant outreach and value proposition
Reporting & Documentation: Maintains accurate records of sales activities and interactions with leads; Provides regular updates to management on lead generation progress and sales pipeline status
Works safely always and adheres to all applicable safety policies; complies with all company policies, procedures, and standards
Performs other duties as assigned
Excellent oral and written communication skills with strong interpersonal skills to establish working relationships with multiple departments and various levels of the organization
Demonstrated knowledge of specialty rental industry
Ability to work independently and within a team in a fast-paced, high-volume environment with emphasis on accuracy and timeliness
Critical thinking and problem-solving skills
Ability to engage with prospects and influence key decision-makers
Excellent organizational and time-management skills
Self-motivated with a strong desire to succeed
Proficient with CRM tools and Microsoft Office Suite (Salesforce, HubSpot, etc.)
Familiarity with lead generation techniques and cold outreach strategies