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Publicis Groupe

Runs advertising and digital transformation services

Digital Media Planner

Performance & Paid MarketingConfirmed live in the last 24 hours
ContractMadrid, SpainNo salary listedHybrid

About the Job

Requirements

  • A Bachelor's degree related to Advertising, Marketing, or Economics is required.
  • One year of experience working in digital planning is required.
  • English proficiency at B2 level or higher is required.
  • Good working knowledge of digital planning tools, including Campaign Manager, Integral Ad Science, GFK, and Excel, is required.
  • Candidates must be able to express themselves clearly and concisely in oral communications and write in a clear, compelling, and concise manner.
  • Candidates must be able to organize ideas and information logically and sequentially.

Responsibilities

  • Assist with developing digital media strategies for top-tier clients.
  • Develop and manage digital media plans, including negotiating and purchasing media.
  • Manage the day-to-day implementation and optimization of campaign activities.
  • Manage campaign authorizations, budgets, and the reconciliation process.
  • Interact daily with digital media publishers and maintain rapport with them.
  • Analyze research data and media and marketing information, and share information with clients.
  • Monitor and assess ongoing campaign performance and assist with strategic campaign analysis.
  • Develop clear, compelling, and persuasive client reports.
  • Ensure the team receives key information about client issues, internal agency issues, and changes in account status.

Desired Qualifications

  • Knowledge of Google Analytics is a plus.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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