Full-Time

Product Designer

SmartAsset

SmartAsset

201-500 employees

Personal finance resources and advisor marketplace

Compensation Overview

$100k - $152k/yr

+ RSUs + 401(k) employer match + Home office stipend

Remote in USA

Remote

Fully remote within the contiguous United States.

Bachelor's

Category
UI/UX & Design (1)
Required Skills
Agile
Usability Testing/Engineering
Wireframe
Figma
A/B Testing
Graphic Design
Product Design
Data Analysis
HTML/CSS

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Requirements
  • One to two years of experience in user experience or product design for web and/or mobile applications.
  • A portfolio showing clean, usable interface work and clear user flows.
  • Proficiency in Figma.
  • Ability to take design direction and incorporate feedback from product managers, engineers, and senior designers.
  • A solid grasp of core user experience and visual design fundamentals, including hierarchy, layout, and accessibility basics.
  • Ability to communicate via phone calls and/or video conferences.
Responsibilities
  • Design clear, usable interfaces for SmartAsset products, from wireframes through high-fidelity mockups, working within existing design patterns and systems.
  • Produce well-organized design deliverables, including wireframes, user flows, mockups, and prototypes, to communicate ideas clearly to product managers and engineers.
  • Collaborate daily with product managers, engineers, and marketing partners to ship cohesive, polished experiences.
  • Apply usability and accessibility best practices to designs with guidance from more senior designers.
  • Use analytics and A/B test results to inform and iterate on design work.
  • Contribute to and help maintain the shared design system and component library.
  • Support user research and testing sessions and apply the findings to designs.
  • Present design decisions to the product pod and incorporate feedback to keep work aligned with goals and user needs.
  • Remain seated for prolonged periods while working at a computer.
Desired Qualifications
  • Exposure to data-informed design or A/B testing.
  • Familiarity with accessibility standards and inclusive design practices.
  • Basic understanding of HTML and CSS and how designs are implemented.
  • Experience designing within or contributing to a design system.
  • Interest in or exposure to fintech or other regulated industries.
  • Comfort working in an Agile, fast-paced environment.
  • A degree in Design, Human Computer Interaction, or a related field, or equivalent practical experience.

SmartAsset provides online personal-finance resources and a national marketplace that connects consumers with fiduciary financial advisors. It offers free educational content, calculators, and tools for topics like retirement, home buying, and taxes, with SmartAsset AMP matching users with up to three suitable advisors using an algorithm. For advisors, the SmartAsset Advisor Marketing Platform delivers client leads, automated marketing campaigns, and tech-enabled communication, funded by a subscription model for referrals and marketing tools. The goal is to help people make informed financial decisions while helping fiduciary advisors grow their client base and assets under management.

Company Size

201-500

Company Stage

Series D

Total Funding

$161.5M

Headquarters

New York City, New York

Founded

2011

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Simplify Jobs

Simplify's Take

What believers are saying

  • SmartAsset reported 10 active jobs in June 2026, with no new layoffs announced.
  • The March 2025 AMP milestone strengthens pricing power with advisors seeking measurable lead flow.
  • SmartAsset's 2026 rankings coverage keeps brand visibility high across college, taxes, and consumer finance search.

What critics are saying

  • Google AI Overviews and answer engines bypass SmartAsset articles, collapsing organic traffic by 2026.
  • The FDIC's August 2022 cease-and-desist remains a warning on compliance-sensitive financial claims.
  • SmartAsset depends on advisor subscription demand; a 2024-2026 slowdown in RIA marketing budgets hurts revenue.

What makes SmartAsset unique

  • SmartAsset owns consumer finance content plus advisor lead-generation, unlike pure media or marketplaces.
  • AMP delivered 89,000 referrals by March 2025, proving a monetizable distribution engine.
  • Its calculator library, including the June 2025 Financial Advisor Value Calculator, creates sticky intent.

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Benefits

Remote flexibility

Medical, dental, & vision coverage

Life/AD&D insurance

FSA

401K

Equity packages

PTO

Parental leave

EAP

Pet insurance

Home office stipend

Health & wellness stipend

Monthly food delivery stipend

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

-1%

2 year growth

0%
The Topeka Capital-Journal
Dec 23rd, 2024
How a financial tech company ranked colleges in Kansas for best value

Washburn University was among Kansas's top 10 "best value colleges," according to SmartAsset, an American financial technology company.

Citywire
Nov 4th, 2024
SmartAsset launches two client prospecting tools

New York City-based RIA referral platform SmartAsset has announced the launch of two tools designed to help advisors monitor the engagement of prospective new clients.

Carolina Coast Online
Aug 30th, 2024
CCC makes top 10 in America's Best Community Colleges study

SmartAsset, a financial technology company, ranked CCC number 9 in the online ranking of America's Best Community Colleges for 2024, according to a press release issued Aug. 29.

Citywire
Aug 13th, 2024
SmartAsset launches marketing platform extension for new advisors

SmartAsset, an RIA referral company that connects individual investors to financial advisors, has launched a new platform aimed at recently-established RIAs.

PennLive
Jul 22nd, 2024
This Pa. county has the 'most purchasing power' in the state

SmartAsset - which is described by its about page as "committed to publishing the most accurate and actionable advice, personalized calculators and education tools to help people navigate life's big personal finance decisions" - annually releases its "Cost of Living Calculator" that allows for people to compare and contrast just that across the United States.