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Red Bull

Manufactures and markets energy drinks

On Premise Key Account Manager

Account ManagementConfirmed live in the last 24 hours
Full-timeMumbai, Maharashtra, IndiaNo salary listedIn-person

About the Job

Requirements

  • A graduate, MBA, or equivalent business qualification is preferred.
  • 3–5 years of relevant experience in HoReCa, catering, quick-service restaurants, food service, key accounts, or national accounts.
  • 8–10 years of overall sales experience, preferably with exposure to beverage, fast-moving consumer goods, food service, or hospitality accounts.
  • Strong negotiation and stakeholder management skills.
  • Experience in contract closure, customer planning, and outlet-level implementation.
  • Understanding of catering, quick-service restaurant, and HoReCa operating models, including franchise structures, procurement, and menu management.
  • Ability to translate national agreements into execution standards across regions and outlets.
  • Strong presentation, analytical, and cross-functional collaboration skills.
  • Basic knowledge of profit and loss, trade spends, customer investment, and volume planning.

Responsibilities

  • Identify, pitch, negotiate, and close national and regional key accounts across catering, corporate food service, education catering, airport and travel food, and quick-service restaurant chains.
  • Build relationships with head offices, franchise partners, procurement, category, operations, and marketing stakeholders to drive listing, availability, and execution.
  • Develop joint business plans with key customers focused on distribution, menu entry, product offer, price and promotion, visibility, and consumption activation.
  • Create and implement a national activation calendar for catering and quick-service restaurant accounts, aligned with key consumption occasions such as work, study, travel, and meal occasions.
  • Drive scalable consumer activation models, including add-on offers, meal combos, menu activation, staff competitions, and account-specific marketing integrations.
  • Leverage Red Bull assets and events with strategic partners to create consumer engagement and build long-term customer partnerships.
  • Coordinate with local On-Premise teams and field sales to execute contract elements at outlet level, including product listing, perfect serve, perfect visibility, coolers, menu entry, and consumption activation.
  • Support category management projects in catering and quick-service restaurant accounts to improve beverage assortment, placement, and shopper conversion.
  • Track execution quality across key accounts and address deviations through regular reviews with customer stakeholders and internal teams.
  • Conduct regular business reviews with key accounts covering performance, distribution, activation, visibility, spends, and future opportunities.
  • Engage key stakeholders through Red Bull experiences, local and national events, and relevant industry platforms.
  • Maintain internal alignment with Marketing, Finance, Operations, and regional teams to ensure speed, compliance, and execution discipline.

Desired Qualifications

  • A graduate, MBA, or equivalent business qualification is preferred.
  • Exposure to beverage, fast-moving consumer goods, food service, or hospitality accounts is preferred.

About the Company

Red Bull

Manufactures and markets energy drinks

Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Salzburg, Austria
Founded
1984

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