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Paytm shares hit 52-week high for second time this week; here's what is driving the rally on Friday. In the last five trading sessions, Paytm shares have climbed 8.5%, while for the six-month period, the stock has climbed over 75%. Stock list Shares of One 97 Communications, the parent firm of Paytm, surged 4% to hit a 52-week high of ₹1,804.90 apiece on Friday, September 11. This is the second time this week that the stock has touched its one-year high level. Open FREE Demat Account within minutes! The jump in Paytm stock comes as analysts from Bernstein shared a positive outlook of the Vijay Shekhar Sharma-led fintech firm. Analysts at Bernstein in a note on Friday said they expect meaningful operating leverage from Paytm's existing business. They added that the introduction of merchant discount rate (MDR) on UPI could provide meaningful upside to the company's profitability. Bernstein also said it sees a clear right to win for Paytm and a long growth runway in merchant lending. This week, people with knowledge on the matter told Bloomberg that Paytm will start selling artificial intelligence agents to enterprise customers, betting on rising demand for such bots that can automatically handle a variety of workloads and tasks with minimal supervision. Responding to the report, Paytm in a regulatory filing said, "We wish to clarify that the Company has been investing in and developing artificial intelligence capabilities as part of its ongoing business initiatives, including a possible 'revenue optimization journey of AI', as previously disclosed in the earnings release for the Q1 FY27." "The media report neither relates to any undisclosed event or information which is material nor requires disclosure by the Company under Regulation 30 read with Schedule III of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015," it further added. Paytm Q1 earnings. In July, Paytm reported a 79% year-on-year jump in consolidated net profit to ₹220 crore for Q1 FY27, while revenue from operations rose 27.6%. The company has also indicated that it expects FY27 revenue growth to exceed the 22% growth reported in FY26. The Noida-based firm's revenue from operations increased 28% to ₹ 2,448 crore in Q1 FY27, compared with ₹1,918 crore a year ago. Its total income advanced to ₹2,630 crore from ₹2,159 crore year-on-year (YoY), while total expenses stood at ₹2,383 crore in the reporting quarter. Paytm share price trends. At 12:40 PM, Paytm shares were trading at ₹1,800 apiece on the National Stock Exchange, gaining 3.51%. In the last five trading sessions, the stock has climbed 8.5%. From the beginning of the year, shares of One 97 Communications have surged 40%. Over a month's time, the stock has jumped 13%, while for the six-month period, the stock has climbed over 75%. According to NSE data, as of September 11, 2026, Paytm has a total market capitalisation of ₹1.16 lakh crore. Disclaimer: This article is written purely for informational purposes and should not be considered investment advice from Upstox. Securities mentioned are illustrative and not recommendations. Please consult a financial advisor before making any investment decisions.

Sebamed partners with WPP Media for ChatGPT advertising activation. Paytm launches ChatGPT plugin to help merchants analyse payment data. September 7, 2026 Paytm Payments Services Limited (PPSL), a wholly owned subsidiary of Paytm, has launched the Paytm Payment Gateway Plugin with OpenAI's ChatGPT, allowing businesses to access and analyse payment information using natural-language prompts. Merchants can query payment activity and business trends directly within ChatGPT without switching between dashboards or reports. For founders, finance teams and business operations teams, this makes everyday payment information easier to access and interpret. A founder can ask how many payment links issued during the week have been paid, a finance team can check collections or settlement status for a specified period, while an operations team can track the status of a refund or subscription. Responses are generated from the merchant's authorised Paytm Payment Gateway information based on AI prompts entered in ChatGPT. Built on the Model Context Protocol (MCP), the integration securely connects authorised merchant payment information with ChatGPT. Developers can use this Plugin to build AI-first business and payment workflows within ChatGPT, reducing the need to create and maintain separate integrations. Access is protected through secure authentication, remains controlled by the merchant and is limited to information authorised for the integration. The current integration is read-only meaning it can only retrieve permitted payment information, but cannot initiate a payment, issue a refund or move funds. All payment execution continues within Paytm Payment Gateway and remains under the merchant's control. Paytm Payment Gateway spokesperson said, "Businesses need answers on their payments as quickly as they ask for them. This integration allows a founder, a CEO or a developer to check transactions, refunds and settlements directly inside ChatGPT, with the same security their business already trusts." The integration expands how businesses can work with Paytm Payment Gateway, from dashboards and APIs to conversational AI. It builds on Paytm Payment Gateway's existing payment infrastructure across payment links, subscriptions, refunds, settlements and business reporting, while creating a standardised foundation for businesses building AI-first payment and finance workflows.